Ahrefs has published a new video ‘Is SEO Worth it? Answer These 2 Questions to Find Out’ explaining the importance of SEO. In this video, you’ll learn a process to determine if SEO is worth your time, money, and effort. Ahrefs  [...]

Successful SEO content means that when you type a search query into Google, your content will appear on the first page of the search results. Koozai contributor Stacey Cavagnetto has published an article sharing useful tips to write content that performs well in search engines. She says, “Look at the search volume and competition levels if this information is available – you can then choose a selection of relevant terms (hopefully with low competition), that fit well with your topic. How to write an SEO-friendly blog post Now you have your set of keywords to focus on, there’s an art to... [...]

SEO plays a crucial role in growing your business. With the right SEO strategy, you can continue getting quality traffic and make more sales. Copyblogger’s Tim Stoddart has published an article featuring three easy ways to help you get more traffic to your website. He says, “Here are three easy ways to help you get more traffic to your website. 1. Find a niche and work to own it The best way to get more SEO traffic to your website is to focus on getting the right traffic. What’s the value of getting lots of traffic if you’re unable to connect with your audience or you’re unable... [...]

The term redirect means that users are automatically directed to web page B when calling up web page A without having to make any entries. Search Engine Journal contributor Vahan Petrosyan has published ‘A Technical SEO Guide to Redirects’. He says, “When we talk about a redirect, what we’re talking about is a server response. It’s a response to a request for a URL. If the URL exists at a different URL (because it was moved), the server tells the user agent that the URL request is being redirected to a different URL. The response code for a changed URL is usually in the form... [...]

Search Engine Watch has published ‘The Essential Guide to Backlink Building for SEO’ sharing useful insights on improving SEO. The SEW team says, “Not all backlinks are good backlinks. But how do you tell the good from the bad? If you’ve fine-tuned your site content but still aren’t getting the results you want, odds are you need a backlinking strategy. This guide explores how SEO backlinks work, why Google scrutinizes their quality, and how a thoughtful link-building strategy can boost your online visibility. To find out more, download the copy of this guide.” The Essential... [...]

This is a reminder for the Search Engine Journal webinar to be held on October 19.  With Google’s latest update, Helpful Content, it’s more important than ever to make sure your website delivers compelling, helpful content to users. Search Engine Journal is hosting a webinar ‘How to Adapt to Google’s Helpful Content & Core Updates’ on Wednesday, October 19, 2022, at 2.00 pm ET. The SEJ team says, “Discover how to adjust your content production to maximize results. You’ll Learn: How to create helpful content for Google. How to scale authority and leverage your subject... [...]

MOZ has published a new episode of the Whiteboard Friday series ‘How to Get Buy-In for Your SEO Projects’ featuring Shawn Huber. The MOZ team says, “In this week’s Whiteboard Friday episode, Shawn walks you through four steps to overcome the challenge of gaining prioritization for your SEO projects, and how to connect your initiatives with a business’s timelines and goals.” MOZ  [...]

This is a reminder for Digital Marketing Institute’s webinar scheduled on October 18.  Data science can uplift your website’s user experience by deriving insights from the customer behavior and preferences data. Digital Marketing Institute is hosting a webinar ‘How Data Science Can Boost SEO Strategy in 2023’ on Tuesday, October 18, 2022. The DMI team says, “Join the Digital Marketing Institute on the 18th of October, as we bring you a one-in-a-lifetime opportunity, for free! Hear from not one but two digital marketing greats. Neil Patel and Chris Penn will be guiding... [...]

Search Engine Journal has made available the replay of its webinar on ‘3 Steps to Perfect SEO Content Creation’. Heather Campbell says, “Here is a summary of the webinar. To access the entire presentation, complete the form. Key Takeaways Use human-first content. Focus on the user and how you can help them. Ensure that your content leaves them with takeaways. Topic Clusters answer not only one question but all the questions that the searcher might have. Tap into Subject Matter Experts (SMEs) to increase your Expertise, Authoritativeness, and Trustworthiness (E-A-T) score, gain... [...]

MOZ contributor Morgan McMurray has announced the availability of a new chapter on ‘Enterprise SEO’ as a bonus chapter for the New Professional’s Guide to SEO. She says, “Managing the on- and off-page optimization tasks for a large business’s website (or websites) is only part of the battle for enterprise-level SEOs. In order for your SEO tactics to be successful, you also need to consider the bigger operational and interdepartmental workflows and priorities that will come into play. With all that in mind, this chapter will help you: Break silos and create a culture... [...]