Search Engine Journal has published a new e-book ‘5 Key Enterprise SEO Priorities CMOs Need To Get Right’ highlighting the key SEO priorities. The SEJ team says, “From benchmarking SEO performance to ensuring seamless workflows between departments, you’ll get expert insights to help you face the challenges of creating digital marketing strategies that actually work. You’ll also find proven, data-driven practices you can use to level up your enterprise SEO game. Learn how to: Structure your SEO roadmap effectively to get the best return on investments. Get executive buy-ins... [...]

MOZ has published a new episode of the Whiteboard Friday video titled ‘5 Surprising SEO Test Results’ featuring Emily Potter. The MOZ team says, “SEO testing expert Emily Potter joins us once again to wrap up this season of Whiteboard Friday! Today, she takes you through a few tests that generated unexpected results for her team at SearchPilot, and what those results mean for SEO strategy. Enjoy, and stay tuned for the next season of Whiteboard Friday episodes, expected later this summer!” MOZ  [...]

By auditing your backlinks pointing to your website, you can continuously improve your SEO performance. Search Engine Land contributor Marcela De Vivo has published an article highlighting the steps to audit your site’s backlink profile. She says, “In this article, we’ll explore a step-by-step process to comprehensively audit your backlink profile and keep an updated disavow on file with Google Search Console. Build your list of backlinks It’s important to use as many sources as possible to build your initial disavow list. Generally, I download my backlinks from Google Search Console,... [...]

SEO helps you create a strong foundation for your blogs and websites. With a strong SEO plan, you can continue to get more and more web traffic and grow your business. Search Engine Watch has shared top 25 blogging SEO tips for 2022. The SEW team says, “Here are the top 25 blogging SEO tips to help all blog posts compete for a first page Google ranking. 1. Cut the time to write a post in half by using an AI SEO tool Artificial intelligence (AI) tools, like Clearscope and RankIQ, tell you what topics marketer should cover in their post to compete for a first-page ranking on Google. This... [...]

Google has the largest search engine market share with more than 85% of global traffic. With the right keyword selection and content, you can make the most of your SEO efforts. Search Engine Journal contributor Kristen M. Vaughn has shared 12 strategies to improve your Google keyword rankings. She says, “Let’s take a closer look at various ranking factors and discuss how you can more effectively use keywords to drive search traffic. 1. Measure Your Rankings The first (and probably the most obvious) place to start is measuring your rankings. Without a solid understanding of your baseline... [...]

An internal link is a type of hyperlink on a web page to another page or resource, such as an image or document, on the same website or domain. Hyperlinks are considered either ‘external’ or ‘internal’ depending on their target or destination. Onely has published ‘Ultimate Guide to Internal Linking in SEO’ to help you understand and use internal linking for better SEO. The Onely team says, “Internal links are the core of SEO – search engines use them to discover and understand web pages. But, to fully benefit from internal linking, you need to have an... [...]

An effective SEO strategy helps you rank higher on search engines like Google. You need the right set of tools to get better SEO results. Search Engine Journal contributor Jon Clark has published an article highlighting 110 SEO tools that are 100% free. He says, “If you’re looking to get started with SEO or want to achieve better results for the low, low cost of $0, here are 110 of the best free SEO tools you should be using. Free SEO Analytics Tools 1. Google Analytics Screenshot by author, May 2022 Google Analytics is an invaluable resource that is virtually indispensable to any digital... [...]

Small business SEO is the process of improving your small business’ website presence on Google SERPs, so you rank highly and are visible in search queries that relate to what you sell. HubSpot contributor Flori Needle has published an article explaining what small business SEO is. She says, “Small business SEO doesn’t require a large team to get things up and running, nor does it require a significant budget. Many of the steps you can take are free, and you can handle them yourself. Let’s go over how to do SEO for a small business. 1. Conduct keyword research. Keyword research helps... [...]

Semrush Academy has announced a free online course ‘Content-Led SEO with Brian Dean’. This course will help you in ranking high on Google and driving more traffic and sales. Key features of this course are: 28 lessons hands-on videos with actionable steps and relevant examples 4 hours of on-demand lessons and study materials. The Semrush team says, “This course is designed for people that want to create content engineered to rank #1 in Google using strategies that are working great right now. Here you will find a series of in-depth video tutorials, worksheets, and practical... [...]

SEOSLY’s Olga Zarzeczna has published an article highlighting 40+ SEO YouTube channels you should follow for better SEO performance. She says, ” Here is the list of 40+ YouTube SEO channels to follow to master SEO. You liked my list of SEO podcasts so much that I decided to create yet another list to help you in your SEO learning journey. This time I am sharing with you my favorite YouTube channels about SEO. These YouTube channels are run by brilliant SEO professionals who want to share their knowledge and expertise with you. Contents 1) Google Search Central 2) Crawling Mondays... [...]