Business 2 Community contributor Kevin Webster has shared three  Secret SEO Tips for the Shopify platform. He says, “In this piece, we’ll look at 2 things you can do to establish trust, which is one of the elements Google considers in rankings. Plus 1 weekly task you can do to grow your site and traffic. Omitting these three items could in fact be keeping you from a first-page ranking. So let’s dive in. 1. Publish a Phone Number for Customer Service Many of us who own Shopify E-commerce stores are sole proprietors, and really don’t have staff to work the phones. At the same time, getting... [...]

SEO remains a key driver for business growth today. With a well-thought SEO strategy, you can continue to acquire new customers and boost sales. Search Engine Journal contributor Matt Southern has published an article that highlights 57 SEO insights from Google’s John Mueller. He says, ” Each of these snack-sized servings of Google insider knowledge is grouped by category, starting with ranking factors. Here’s a roundup of top tips you may have missed. Ranking Factors 1. Google Doesn’t Have 200+ Ranking Factors In the past, Google has said there are 200+ factors its algorithm takes... [...]

Search intent refers to Internet users’ purpose of a specific online search. Common types of Search Intent include informational, commercial, navigational, and transactional. BrightEdge contributor Millie Reinhardsen has published an article explaining Keyword Search Intent. She says, “Pages that gain the most visibility and attract the most site visitors for a specific keyword in specific context begin to earn authority for that keyword (i.e., it is understood by search engines to be the most relevant and authoritative result for that keyword in that context), and will garner a top spot... [...]

Siege Media has published a new video ‘What High-Impact SEO Consulting Looks Like’. Watch this video to learn: Make an impact, don’t fix 404s Proactive vs. reactive recommendations Optimizing keywords ranking 6-30 Focus on big, site-wide changes Encourage UX improvements Back up SEO recommendations with sources Back up SEO recommendations with traffic value Focus on optimizing the bottom-funnel.  [...]

Automation is the key to quicker success. It saves you man-hours and continues to grow your business. SEO automation can play an important role in your online marketing process. Search Engine Land contributor Corey Patterson has shared five useful steps to automate your SEO processes using simple programming tactics. She says, “Selecting a marketing automation tool is just the first part of this process. Here are some actionable steps Sliva recommends marketers take to automate their SEO tasks. Create a data storage space Every marketer has their tool preferences, but Sliva recommends using... [...]

Search engine optimization is a creative task. To achieve SEO success, you should keep your strategies in sync with ongoing search engine algorithm updates. Neil Patel has published a new video ‘A Minimalist’s Approach to SEO: The Only 3 Things You Should do Every Week To Get Traffic’ to help you improve your SEO performance. He says, “There are over 200 factors in Google’s algorithm. Wouldn’t it be great if you could rank higher on Google without learning each of those factors? Today I’m going to break down a minimalist approach to SEO. The only three things... [...]

Getting more and more visitors to your website is one of the basic requirements to achieve online business success. With a well-designed website and a strong SEO strategy, you can achieve your goals. AWeber contributor Sahil Kakkar has shared five SEO best practices to increase blog traffic and engagement. He says, “In this article, I will walk you through the details of mastering the art of optimizing blogs for your target audience. But how will you reach your potential users if they won’t be able to find you? Because Google’s search algorithm uses more than 200 factors to rank websites,... [...]

SEO is the backbone of any business today. It helps you move beyond barriers to attract more and more customers and get more sales done. MOZ contributor Daniel Marks has published a detailed article titled ‘How to Invest in SEO’ to help you make the most of your SEO efforts. He says, “This post will not cover what SEO work is actually worthwhile, or how to determine your SEO strategy, or how to hire the right SEO, or what tools to use, etc. Those are all aspects of investing in SEO that very much depend on your unique context. That said, hopefully this framework will help you... [...]

SEO practices continue to evolve with the search engine algorithm changes. By keeping pace with the ongoing search engine algorithm updates, you can get desired traffic to your websites. Neil Patel has published a new video ‘One SEO Trend That Is About to Change Everything in 2022 – And How to Use It In Your Favor’ to help you make the most from your SEO investments in 2022. He says, “SEO is about to change. Are you ready? Today I’m going to break down one SEO trend that is about to change everything in 2022 and how to use it in your favor.” Neil Patel’s... [...]

Your content plays the most important role when it comes to SEO performance. According to SEJ’s Matt Southern, by bolding important pieces of text in a paragraph, you can improve a webpage’s SEO and make the content easier for Google to understand. Matt has cited Google’s John Mueller’s in his article. He says, “Mueller adds that Google can usually figure out what’s important on its own, but bolded text makes the message more clear. “So usually we do try to understand what the content is about on a web page, and we look at different things to try to figure out... [...]