An effective SEO strategy remains at the heart of any business. It helps you reach your prospective customers and grow sales. Ahrefs’ Joshua Hardwick has published an article highlighting SEO best practices for 2021. He says, “In this guide, you’ll learn the answers to all of these questions: Why are H1 tags important for SEO? How do I add an H1 tag? What are the SEO best practices for H1 tags? Why are H1 tags important for SEO? Here are three reasons: H1 tags helps search engines understand the page H1 tags improve user experience H1 tags improve accessibility H1 tags... [...]
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By following the SEO strategies created by large organizations and successful marketers, you can grow your own chances of success in the SEO domain. Search Engine Journal is hosting a webinar ‘Top SEO Secrets From the Leading Organizations’ on Wednesday, May 12, 2021, at 2.00 pm ET. The SEJ team says, “Register now for the next sponsored Search Engine Journal webinar. Seth Besmertnik, co-founder and CEO of Conductor, shares secrets on how to get ahead of new developments in search marketing. Making the most of your investments in SEO is vital for staying at the forefront of ever-changing... [...]
Subdomains are good for SEO rankings. They help you enhance your chances of ranking in the search engines for a single website. SEO Theory contributor Michael Martinez ha published an article explaining subdomains and how to use them for SEO. He says, “Every time someone says subfolders are better for SEO than subdomains, Wikipedia laughs all the way to the top of the search results. Laughable as the subdomain-versus-subfolder argument is, people still wage war against subdomains with the most nonsensical of arguments. Now, I’ve addressed those flawed in past articles, so I’ll cut to... [...]
Heading tags are HTML code on a webpage that helps distinguish the parts of a webpage and tie ideas together. These tags help search engines and website visitors to identify various sections of a site. Bruce Clay has published an article explaining heading tags and there importance for SEO. He says, “Search engines crawl webpages to better understand what they are about. One of the ways we can help search engines better understand the content on a webpage is through heading tags. If you consider that heading tags act as a table of contents for a webpage, then you can see how scanning the... [...]
On-page SEO refers to the optimizations made within one specific web page of the website. For example, a meta description is a unique on-page SEO element that differs from web page to web page. SEOSLY’s Olga Zarzeczna has published a guide called ‘On-Page SEO Checklist For 2021’. She says, “The essential on-page SEO checklist (70+ items) that every SEO should always have at hand. SEO is the heart and soul of ranking organically on the top of Google’s SERPs. Since content is KING when it comes to on-page SEO (or on-site SEO for that matter), many people neglect other... [...]
Google Chrome is not just a web browser. It helps web users enhance their productivity. It is quite useful to grow our marketing performance too. Search Engine Journal contributor Maddy Osman has published an article highlighting 13 Google Chrome extensions for digital marketing and SEO. He says, “Here are 13 great options available as Chrome extensions to boost your efficiency and productivity right within your browser. 1. Headline Studio by CoSchedule Headline Studio by CoSchedule is a Chrome extension designed to help marketers optimize their headlines to increase traffic. Headline Studio... [...]
It is very important to plan and execute an SEO clean-up strategy to ensure your site aligns with your business goals. To continue getting quality leads from Google, SEO is your weapon. MOZ contributor John Allen has shared an article highlighting six steps to executing an efficient SEO clean-up strategy. He says, “There are plenty of things a comprehensive site audit might unearth and identify. From repeated meta descriptions to broken links, a site audit will reveal the good, the bad, and the ugly when it comes to your website SEO. With Moz Pro, you can conduct site audits to identify... [...]
Search Engine Journal is hosting a webinar ‘3 Powerful Ways SEO User Intent Drives Higher Lead Quality’ on Wednesday, April 28, 2021 at 2.00 pm ET. The SEJ team says, “Driving organic traffic to your site but not seeing enough conversions? Then your content might not be meeting the users’ needs. To drive conversions, you need to know what your leads are searching for and deliver engaging content that resonates to them. Register now for the next sponsored Search Engine Journal webinar. Anna Charity, Senior Product Marketing Manager at CallRail, will share three ways you can use... [...]
The rise of podcasts has been steady for more than a decade now. According to the Statista Research Department, more than 15 million people in the UK were listening to podcasts in 2020 with the figure expected to approach 20 million by 2024. Vertical Leap has published a new guide called ’10-step guide to podcast SEO’. Marie Turner says, “Podcasts might be gaining popularity but why should brands and marketers care about this content format – and what makes it different from radio or other audio channels? Well, the key lies in podcast audiences, which are more engaged and... [...]
Wix provides cloud-based web development services. It allows users to create HTML5 websites and mobile sites through the use of online drag and drop tools. Seobility contributor David McSweeney has published a guide answering whether Wix is good for SEO. This guide covers the following: In Summary: Is Wix good for SEO? How we tested Wix for SEO optimization Wix SEO: The good, the bad, and the ugly On-Page SEO Fundamentals: How does Wix measure up? In conclusion: Wix SEO is getting better, but there’s still room for improvement. Is Wix Good For SEO In 2021? Seobility [...]