Professional help can enable you to improve your SEO performance. By picking the right SEO agency, you can grow your traffic from the search engines. iPullRank contributor Michael Dellon has shared useful tips to help you choose the right SEO agency for your business. Dellon says, “To understand the process of picking the right agency, you need to first understand what your options are. There are a few different types of agencies, and each different type will be able to provide different services. Integrated (or Full Service) Agency: An integrated marketing agency is an extension of your... [...]
Archive for the 'SEO Tips' Category
Searchmetrics contributor Tyson Stockton has published a new episode of Voices of Search podcast titled ‘Measuring Influencers’ Impact on SEO’. Listen to this podcast episode featuring Joe Sinkwitz of Intellifluence discussing how to measure influencer impact on SEO performance. Stockton says, “Ranking numbers and achieved KPIs are the most common measurements in SEO but it’s important to consider measuring and analyzing all the variables in data. Variables to examine include: Buyer personas Persona categories Influencer-targeted personas Networks Socio-demographics Analyzing... [...]
The website redirects are useful when you are relocating your website content permanently or temporarily. Ahrefs contributor Joshua Hardwick has published an article on using 301 vs. 302 Redirects for SEO. He says, “Redirects are simple. If you’re moving content to a new location permanently, use a 301 redirect. If you’re moving it temporarily, use a 302 redirect. But you might be wondering, why does this even matter? After all, users can’t tell the difference between 301s and 302s. Both are identical in their functionality. The answer is simple: Search engines view 301 redirects and... [...]
Patrick Stox from Ahrefs has published a comprehensive guide to titled ‘How to Use Data Forecasting for SEO’. This comprehensive guide covers the following: Why forecasting is important Why use third-party data in forecasting? Forecasting with SEO data: use cases Adjusting script settings & details. Stox says, “SEO forecasting lets you use data to make predictions, such as future traffic levels and the value of that traffic. It assumes that past patterns are likely to continue and can help you allocate resources, prioritize SEO efforts, and make adjustments before it’s... [...]
Orbit Media Studios has published a new video ‘Branded Keyphrase SEO: The 7 Actions for the Fastest Kind of Search Optimization’. Branded keyphrases are a goldmine of insights and opportunities. This video shows you the seven steps for getting those insights and capturing those opportunities quickly. Finding all of your branded keywords fast Review the search snippet for your own site Check your competitive set according to Google Check your knowledge panel and Google My Business account Look for Questions and Answers “People Also Ask” Review your reviews: Find and fix any reputation... [...]
SEO is an important part of your business today. It enables you to grow your online reach and increase sales. Search Engine Journal is hosting a webinar ‘How to Catch & Fix SEO Issues Before It’s Too Late’ on Wednesday, September 23, 2020 at 2.00 pm ET. The SEJ team says, “Join our next sponsored webinar as Steven van Vessum, VP of Community at ContentKing, discusses how to finally take a proactive stance in your SEO processes as you catch (and resolve!) problems before they impact your rankings. In this session, you will learn: How to catch bugs and problematic content changes... [...]
Search Engine Optimization is a creative and continuous process. You need to adjust your SEO tactics in connection with the changing search algorithms. To help you improve your SEO performance, Search Engine Journal contributor Loren Baker has shared a list of eight harmful SEO mistakes he has observed. Baker says, “Here are eight silly mistakes that even the SEO professionals sometimes make. 1. Leaving a Noindex / Nofollow Command on the Site Upon Launching You can prevent a page on a website (or an entire website) from appearing in Google by using a noindex meta tag in your site’s... [...]
Neil Patel has published a new video ‘How to Get More SEO Traffic Using The Ubersuggest Chrome Extension’ to help you increase your website traffic wit the Ubersuggest Chrome extension. He says, “Today, I’m going to show you how to use the Ubersuggest Chrome extension to get more search traffic. First off, if you already haven’t, make sure you go and download the Ubersuggest Chrome extension. You can just go to the Chrome Store, type in Ubersuggest and you’ll see it. It has quite a bit of downloads and it breaks down the features but more so I’m going to... [...]
Your website’s FAQ pages can be valuable to improve organic performance. You can do it by optimizing the pages for relevant keywords. Seer Interactive’s Pete Long has shared five useful tips to help you create SEO-friendly FAQ pages for your website. Long says, “FAQ pages should include the most common questions amongst your users. That sounds simple on the surface, but it’s not as easy as brainstorming questions you think users are searching for. Tap into your resources and let the data inform your choices, tell you what questions users are searching for. Internal Team... [...]
Search Engine Journal’s Dave Davies has published ‘A Complete Guide to the Google RankBrain Algorithm’ to help you understand Google’s RankBrain Algorithm to improve your SEO rankings. Davies says, “RankBrain is a system by which Google can better understand the likely user intent of a search query. It was rolled out in the spring of 2015, but not announced until October 26 of that year. At inception, RankBrain was applied to queries that Google had not previously encountered which accounted then and still does, for about 15% of all searches. It was expanded from... [...]