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Tuesday, January 7, 2025

Archive for the '2014 Social Media Marketing' Category

‘7 Steps to Using Google+ to Grow Your Company’s Community’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “7 Steps to Using Google+ to Grow Your Company’s Community”. Benjamin Taylor says, “Do you have a business that is ready get the exposure it’s been looking for online? Have you taken the time to set up your Google + profile? It may not have been a top priority to create a Google + profile when there’s already Facebook, Twitter, LinkedIn, and tons of other social networking sites; Instagram, Vine, Pinterest, FourSquare popping up, but it’s safe to say that Google + is here to stay. It’s no secret that Google... [...]

‘2014 Social Media Journey: Finding Precise Answers from Big Data’ – ‘Website Magazine’ Article

The latest article on ‘Website Magazine’ is titled “2014 Social Media Journey: Finding Precise Answers from Big Data”. Richard Pasework says, “Marketers and business leaders are on a long and exciting journey. The prize is finding precise answers and meaning in big data. The journey presents unique and possibly overwhelming challenges based on big data’s exponential growth. With 90 percent of the world’s data created in the last two years and over 2.5 billion GB of data created every day (and doubling), it may come across as a surprise that 40 percent of this data offers no value... [...]

‘Is Your Brand at Risk of Missing the Social Commerce Revolution?’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “Is Your Brand at Risk of Missing the Social Commerce Revolution?”. Alon Popilskis says, “Establishing a business presence on social media has become a primary focus for companies large and small across practically every industry in existence. However for businesses that utilize eCommerce platforms to execute sales transactions online through their websites and affiliates, up until now there has always been a barrier preventing them from reaching their full sales potential on social media. Historically companies looking... [...]

‘6 Skills You Need To Be A Social Media Professional’ by Jay Baer

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “6 Skills You Need To Be A Social Media Professional″. Baer says, “When Amber Naslund and I wrote The NOW Revolution in 2010, we created this graphic to describe the characteristics of the ideal community manager/social media practitioner. Since then, social media – and the skills needed to succeed in it – has changed substantially. Certainly, some of the characteristics we noted remain very much a requirement”. 6 Skills You Need To Be A Social Media Professional Jay Baer’s ‘Convince & Convert’ Blog  [...]

‘The 7 Elements of Modern Web Design’ – HubSpot

The latest article on HubSpot blog is titled “The 7 Elements of Modern Web Design”. Rachel Sprung says, “Every year, we see new website design elements emerge. Even though it may not be necessary to include all of them, the more you can incorporate into your next redesign, the better your new website will be. You may be asking yourself: But what are the latest features to include? And what elements are important to my website? Well, we’re here to help“. The 7 Elements of Modern Web Design HubSpot  [...]

‘9 Best Social Media and Content Marketing Tips From Buffer’ by Jay Baer

Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “9 Best Social Media and Content Marketing Tips From Buffer″. Baer says, “We’ve experimented with lots of different content marketing methods at Buffer, so I wanted to share with you 9 of the best ways we’ve found to increase engagement and improve your content strategy. Especially after launching Buffer for Business recently, a lot of business approached us, asking which practical tips we had for them to”. 9 Best Social Media and Content Marketing Tips From Buffer Jay Baer’s ‘Convince & Convert’ Blog  [...]

‘Sales Managers: Here’s How You Can Ease Your Team Into Social Selling’ – HubSpot

The latest article on HubSpot blog is titled “Sales Managers: Here’s How You Can Ease Your Team Into Social Selling”. Jeff Hoffman says, “For over 20 years, I have spent most of my career largely in a world filled with sales and marketing professionals, and I am often baffled that one group will often embrace a new technique or method, while the other will completely ignore it. No place is this more apparent than in the world of social media. Although salespeople have grown comfortable with the use of LinkedIn as a sales tool (more on WHY later), they seem to avoid blogging... [...]

‘2014: A Year of Self-Doubt for Marketers’ – HubSpot

The latest article on HubSpot blog is titled “2014: A Year of Self-Doubt for Marketers”. Erik Devaney says, “I know, I know — “a year of self-doubt” sounds like a bit of a downer. But chin up! I have no intention of ruining your New Year with stress-inducing hypotheticals and criticisms. This “self-doubt” prediction — which appears in our new guide, “Marketing Prediction Hits and Misses” — is all about using feelings of uncertainty to your advantage. Doubt, after all, is a driving force of innovation. When Copernicus (and... [...]

‘User Age Profiles of the Top Social Networks’ – ‘MarketingProfs’ Blog

The latest article on ‘MarketingProfs’ is titled “User Age Profiles of the Top Social Networks”. Ayaz Nanji says, “The social platform with the youngest global user base is Tumblr, followed by Instagram and Pinterest, according to a recent report by GlobalWebIndex. The analysis was based on survey data from a panel of people with Web access living in four countries at different stages Internet development: India, South Africa, Spain, and the United States. To determine the age profiles of top platforms, GlobalWebIndex asked respondents of various ages to list which social networks... [...]

‘The Marketers Guide to the Social Media Galaxy’ – ‘Business 2 Community’ Article

The latest article on ‘Business 2 Community’ is titled “The Marketers Guide to the Social Media Galaxy (Infographic)”. Taylor Wood says, “The use of social media to help accomplish business goals is no longer a “what if” but a “how to.” It is clear that social media helps brands influence and engage their audience. Ninety-three percent of marketers use social media for business. It’s time to start leveraging social to the fullest extent. Consumer engagement with social platforms is one of the best ways to determine what your consumers are looking for from your... [...]


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