The latest post on ‘ReadWrite’ is titled “Your Facebook Messages May Not Be So Private”. Serena Larson says, “Facebook is once again finding itself in hot water over privacy violations. The social network has been hit with a lawsuit alleging that Facebook scans messages containing links to determine users’ activity and target them with tailored advertisements. The lawsuit, filed on December 30 with the U.S. District Court in the Northern District of California on behalf of two named plaintiffs, Matthew Campbell and Michael Hurley, claims the company mines private data... [...]
Archive for the 'Facebook marketing' Category
The latest post on ‘Mashable’ is titled “Marketers Learn to Play by Facebook’s Changing Rules”. Jason Abbruzzese says, “When Sim Partners, a provider of local and social marketing technology, stopped buyingFacebook ads, Jay Hawkinson anticipated a drop in how often the company’s posts would appear on the social network’s news feed.The extent of the decline, however, was beyond anything he had imagined. “We used Facebook advertising to help promote our page and content, but when we turned the ad campaign off, we saw a significant decrease in organic traffic... [...]
The latest article on Business Insider is titled “What To Watch Out For From Facebook In 2014”. Jim Edwards says, “Prediction: 2014 will be a big year for Facebook. That’s a truism, of course, because the social network has more than 1 billion members: every year will be a big year for Facebook. Having said that, if you’re interested in how the service will evolve, how the stock will perform, and where CEO Mark Zuckerberg wants to take the app in the future, these are the issues you should keep an eye on“. What To Watch Out For From Facebook In 2014 Business... [...]
The latest article on ‘Business 2 Community’ is titled “4 Social Media Tips To Start 2014 Off Right”. Olivia Cole says, “2014 is right around the corner, and you’re probably making all kinds of New Year’s resolutions for your marketing strategy to start the New Year off right. As always, we want to help. Because we’re helpful. So here are a couple tips from the social media angle that are a great way to launch a new year of social media success. Interact on Google+ You know, you know. Google+ is the hot spot for amazing SEO. At this point, it’s been blasted from the... [...]
Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “Forget Best Practices – Get 100,000+ Likes with Your Genuine Voice″. Baer says, “David Oliver, Chief of Police at the Brimfield Police Department in Ohio, joins the Social Pros Podcast this week to discuss the insane popularity of his department’s Facebook page, his book at the foundation its proceeds benefit, and the importance of maintaining a consistent presence and voice in social media. Read on for some of the highlights”. Forget Best Practices – Get 100,000+ Likes with Your Genuine Voice Jay Baer’s... [...]
The latest article on ‘Business 2 Community’ is titled “A Social Media Field Guide For Small Business Owners (Infographic)”. Morgan Hauck says, “Facebook, Twitter, Pinterest, Youtube, Google+, LinkedIn – the social media cloud is diverse and continuously growing. With so many options for small businesses to be on, just how do you decide which social network is worth your time? The infographic by 9 Clouds illustrates the top social media platforms and how they differ by audience and market as well as breakdown the time commitment of each channel so businesses can budget... [...]
The latest post on ‘Mashable’ is titled “Facebook in 2014: Fighting for Social Supremacy”. Kurt Wagner says, “Put on your party hats and string up the banners: Facebook celebrates its 10th birthday in 2014.You’d be hard pressed to find a more popular, yet polarizing, service than Facebook over the last decade. In less than 10 years, Facebook has collected a billion-plus users, hosted a presidential Town Hall, been the topic of a major motion film, and connected people from every corner of the planet. Its global brand recognition may be the best in the tech world, rivaling... [...]
The latest post on ‘Mashable’ is titled “Top 10 Brands on Social Media in 2013”. Colin Daileda says, “Samsung was the most popular social-media brand worldwide in 2013, according to Starcount, which compiled data across Facebook, YouTube and other sites to come up with its top 10 list.Although Samsung wasn’t the most popular brand on any particular social network, it earned 16 million new followers across multiple platforms in the past 12 months — enough to get data aggregator Starcount’s top spot. Walt Disney came in second place, largely due to a one-million-follower... [...]
The latest post on ‘Mashable’ is titled “7 Tips for Building a Social Media Audience”. Stephanie Walden says, “Self-proclaimed “social media gurus” are a dime a dozen these days.When it comes to a successful social media marketing strategy, it can be tough for small businesses to sort through the noise, statistics and flurry of misinformation.One statistic we found online, for instance, claims that a Facebook fan is worth about $174 — but ask a small business with 300 Facebook fans if they’ve seen that $52,200 reflected in their revenues and you’re... [...]
The latest post on ‘Mashable’ is titled “U.S. Mobile Shopping Offsets Drop in Last-Minute Mall Traffic”. Jason Abbruzzese says, “Need to go to the mall? Baby, it’s cold outside.Shoppers unwilling to brave the elements for a final weekend of holiday shopping (although the East Coast didn’t exactly have a frigid weekend) took to their phones and tablets to order last-minute knickknacks.PayPal logged a 96% increase in the number of customers shopping on mobile devices from Dec. 21 to 22 compared to the last weekend before Christmas in 2012, according to data from the... [...]