Citrix Online is hosting a webinar on Wednesday, February 27 at 2.00 pm EST. The topic of the webinar is “Making the Business Case for Social Media”. Citrix Online team says, “Social media can positively impact everything from corporate culture to marketing to sales. So how do you articulate those benefits to leadership in a way that will earn their investment? Join Amber Naslund, co-founder of SideraWorks, as she reveals how to make a business case for social media initiatives in your organization”. Webinar Details Organizer: Citrix Online Speaker: Amber Naslund,... [...]
Archive for the 'Facebook marketing' Category
Citrix Online is hosting a webinar on Wednesday, February 27 at 2.00 pm EST. The topic of the webinar is “Making the Business Case for Social Media”. Citrix Online team says, “Social media can positively impact everything from corporate culture to marketing to sales. So how do you articulate those benefits to leadership in a way that will earn their investment? Join Amber Naslund, co-founder of SideraWorks, as she reveals how to make a business case for social media initiatives in your organization”. Webinar Details Organizer: Citrix Online Speaker: Amber Naslund,... [...]
ExactTarget has released a free guide titled “140 Mobile Marketing Tips & Tricks”. The ExactTarget team says, “The mobile channel has revolutionized the way we communicate with our customers. To keep up, marketers need to be thinking about how mobile plays a role in cross-channel, data and targeting efforts. In this guide you’ll learn: Strategies for effective SMS and Push communications How to incorporate mobile into your marketing mix Tactics to increase mobile engagement and conversions We’re all in hot pursuit of knowing how to effectively deliver the right messages,... [...]
Citrix Online is hosting a webinar on Wednesday, February 27 at 2.00 pm EST. The topic of the webinar is “Making the Business Case for Social Media”. Citrix Online team says, “Social media can positively impact everything from corporate culture to marketing to sales. So how do you articulate those benefits to leadership in a way that will earn their investment? Join Amber Naslund, co-founder of SideraWorks, as she reveals how to make a business case for social media initiatives in your organization”. Webinar Details Organizer: Citrix Online Speaker: Amber Naslund,... [...]
Yesmail has released the “2013 Yesmail Email Design Lookbook”. The Yesmail team says, “Are your email campaigns missing pieces of flare? Download Yesmail’s annual lookbook to learn email design practices that contribute to better open, click-through and conversation rates. The lookbook showcases real-world email campaigns that incorporate cutting edge design concepts, such as: Mobile scalable hybrid layout—one layout for big and small screens alike that’s 100% readable and functional, with no zooming or pinching required Dynamic content display—message content... [...]
HubSpot has released a free ebook titled “How to Attract Customers with Twitter & Vine”. The HubSpot team says, “The biggest mistake marketers make with Twitter is not realizing its full potential as a way to bring in more revenue. In fact, 42% of companies have acquired a customer via Twitter. And now that Twitter’s new mobile video app Vine has been added to the mix, there’s even more to measure. Yes, Twitter is a place for engagement with followers; but it’s also a channel for generating leads and driving new sales for your organization. Our ebook, with... [...]
Silverpop has released a free ebook titled “10 Ways to Make the Case for Marketing Automation”. The Silverpop team says, “Thinking about making the move to marketing automation, but need to convince a results-oriented, cost-conscious management team to invest in the technology? Download our tip sheet and use these 10 examples, complete with real-life success stories, to explain how marketing automation enables you to … Increase efficiency and productivity Go multichannel with your communications Deliver the right message at the right time Drive conversions and revenue”. Silverpop’s... [...]
HubSpot has released a free ebook titled “How to Make Love Not Spam”. The HubSpot team says, “It’s safe to say we’ve all received spam at one time or another. Whether it came in the form of an email, a catalog, a phone call, or a pop-up, spam is pretty easy to come by. These unsolicited messages cost American firms and consumers almost $20B annually. If spam comes at such high costs, why are marketers still spamming us? This ebook will dive into the “easy-way-out” strategies that spammers employ to run their marketing, and compare them to the lovable route true... [...]
Coming up with niche-related content on a daily basis is sometimes tough. Writer’s block is a key issue for some marketers. Well, if you post your content on Facebook, there’s now a solition. Introducing the new NewsBook, the PC software that automatically creates nich-related posts for you. You can have as much control over the operation of NewsBook as you like, from having it only post your personally prepared content, dripping it out periodically, to having it seek and post content it finds throughout the web, based on keywords you set up. NewsBook can support multiple accounts... [...]
HubSpot has released a free ebook titled “Uncovering Marketing Benchmarks from 7,000 Businesses”. The HubSpot team says, “Good inbound marketing takes work, but how much more work will it take to tip the scale? If I increase my blogging frequency from once a month to twice a week, what impact will I see? Pertinent questions like these, and more, are answered in our latest study based on real results from HubSpot’s 7,000 customers. This report will dive into how you can increase both traffic and leads by improving a variety of different marketing assets, including: Web Pages Blogging Landing... [...]