Effective copywriting skills enable you to create an eye-catching ad copy. When it comes to Facebook advertising, you need to combine the ephemeral content to create a high-performing ad copy. To help you achieve Facebook advertising success by writing a strong ad copy, Social Media Examiner contributor Michael Stelzner has published a new podcast episode ‘Writing Facebook Ad Copy That Converts’. Stelzner says, “Want to write persuasive Facebook ad copy that sells? Wondering how to get your Facebook ads to work better? To explore what marketers need to know about... [...]
Archive for the 'Facebook marketing' Category
Facebook Groups can help you to gather like-minded people and create a following for promoting your products and services. Social Media Examiner team has published a video ‘How to Create a Facebook Group and Link it to Your Facebook Page’ featuring Bella Vasta. SME team says, ” Facebook Groups expert Bella Vasta shows you how to link your Facebook group with your Facebook business page and explains how to engage in your group using your profile or your business page. She also walks you through each of the Facebook group settings and alert options you can use... [...]
Facebook pixel is an analytics tool that consists of a code which can be added to your website. Pixel collects useful data for tracking conversions from Facebook ads and helps you to improve your online marketing. You can use Pixel to your WordPress website and monitor Facebook ads performance. Quick Sprout’s Lars Lofgren has shred a step-by-step guide to adding Facebook Pixel to WordPress website for better reporting. Lofgren says, “In this article, I will take you through both the methods and show you how you can add a Facebook pixel to your WordPress website. How to Add Facebook... [...]
Facebook advertising lets you reach a wider audience for promoting your products and services. The company offers great flexibility to the advertisers on how and where their ads appear. Social Media Examiner’s Grace Duffy has published new podcast episode ‘Facebook Lets Advertisers Control Where Ads Appear’ featuring Jeff Sieh. Listen to the podcast to learn the following: Facebook Introduces New Brand Safety Controls for Advertisers Facebook Will Implement Limits on How Many Ads a Page Can Run in 2020 Facebook Rolls Out Responsive Ads With Multiple Text Optimization and Brings... [...]
Facebook has remained a key driver in social media marketing domain with its vast reach combined with Instagram. According to Brandwatch, there are 60 million active businesses pages on Facebook. Pages is one of the options, today businesses use Facebook platform in a variety of ways to reach their target audience. Neil Patel has published a new video ‘Will Small Businesses Still Profit From Facebook Ads in 2020?’ highlighting the future of Facebook in terms of marketing. Patel says, “Do you feel that the number of responses you’re getting for your Facebook ads is decreasing... [...]
Limited-time offers work well during the holiday season and help you to generate more sales. If you are using Facebook to reach out your audience, you can use Facebook ads program to directly promote your offers during this peak season. Social Media Examiner contributor Sally Hendrick has shared four ways to use Facebook ads for promoting limited-time offers. Hendrick says, “To maximize potential sales, use a multi-faceted solution that involves Facebook video and retargeting ads to deliver your offers automatically. A few days prior to your campaign going live, you’ll need to have the... [...]
Social media platforms play an important role in spreading your content among your target audience. You can achieve your content promotion goals by adopting right strategies. Facebook ads platform offers a convenient way to reach your target audience with the budget that suits you. Content Marketing Institute contributor Dmitry Dragilev has shared nine ways to help you promote your content using Facebook ads. Dragilev says, “In this guide, I’ll show you how to use Facebook advertising to promote your content the smart way. 1. Install the Facebook pixel This pixel is code that tracks your... [...]
Facebook adverting is one of the most useful ways to reach out your target audience and grow sales. By adopting right strategy for Facebook advertising you can continue to enhance your marketing performance. Social Media Examiner contributor Michael Stelzner has published a new podcast episode ‘Facebook Ads Strategy: A New Approach for a Competitive Marketplace’ featuring Nicholas Kusmich. Stelzner says, “Have your Facebook ads stopped working? Wondering what needs to change? To explore a new approach to Facebook ads strategy, I interview Nicholas Kusmich on the Social Media... [...]
Facebook Live allows you to broadcast a live video to your audience through your company page or personal profile. With a well-planned Facebook Live broadcast you can share thoughtful and quality content to engage viewers. Social Media Examiner team has published a new video titled ‘How to Use Facebook Live to Promote and Sell’ featuring. SME team says, “Wondering how to use Facebook Live video to sell products or services? Facebook expert Mari Smith shares three steps to using Facebook Live to promote and reveals post-live action steps for maximizing the sales from Facebook... [...]
It is very important to find out whether your advertising campaigns are delivering expected results. Facebook allows you to track the performance your advertisements but it is advisable to move a step ahead and have a look at the detailed analysis of your ad performance. Social Media Examiner contributor Dmitry Dragilev has shared nine ways to analyze your Facebook and Instagram ad performance. Dragilev says, “Are your Facebook ads working for you? Wondering which metrics you should be tracking? In this article, you’ll discover nine ways to analyze and assess the performance of your Instagram... [...]