Facebook advertising enables you to enhance your online reach and grow your business. You can also drive more email subscriptions with the help of such ads. Social Media Examiner’s Laura Moore has shared five tips to help you grow your email list using Facebook ads. Moore says, “Facebook ads are an effective way to gain the email addresses of your Facebook and Instagram audiences and add subscribers from a wider audience who may not already know you from your organic marketing. Here’s how to combine Facebook ads with an email nurture campaign to capture and retain new subscribers. #1:... [...]
Archive for the 'Facebook marketing' Category
Social Media Examiner has published a new video ‘Facebook Lead Form Ads: How to Optimize for Results’ to help you make the most from your investment in Facebook lead ads. The SME team says, “Want more quality leads from Facebook? Are your Facebook lead forms set up properly? Facebook advertising expert Allie Bloyd explains how to create Facebook lead forms that drive quality leads and sales via paid or organic campaigns. You’ll learn what type of lead form will yield the highest quality leads, which pre-fill questions to include, and how to add custom questions that will pre-qualify... [...]
Social Media Examiner has published a new video ‘Facebook Group Changes: What Marketers Need to Know’ featuring Jeff Sieh and Grace Duffy. The SME team says, “Explore new Facebook Group management and conversation tools with special guest, Dana Malstaff; this week on the Social Media Marketing Talk Show with Jeff Sieh and Grace Duffy”. Watch the video here. Social Media Examiner [...]
Facebook advertising enables you to reach a wide social media audience online and promote your products and services. Facebook advertising campaigns can be a key driver to generate more revenue during the holiday season. Social Media Examiner’s Laura Moore has shared a four-step guide to help you plan and create Facebook ad campaigns for the holidays. Moore says, “Are you planning to use Facebook ads to promote your products or services this holiday season? Looking for a process to ensure your campaigns succeed? In this article, you’ll discover five key steps to get the best results... [...]
IgniteVisibility has published a new video ‘Facebook May Leave Europe Over Data-Sharing Regulations’ on YouTube. The IgniteVisibility team says, “The digital marketing news this week! Big news, don’t miss the updates this week. This week: Google opens Ads API to everybody, Facebook might pull out of Europe, and Pinterest has its own version of Stories. Here’s what happened this week in digital marketing. 1. Google now supports ecommerce structured data markup 2. Facebook gets rid of 20% text rule in images! Now they can serve more ads make more $$ 3. Google ads video... [...]
Facebook has announced new ad limits for the advertisers. According to Facebook: “When an advertiser runs too many ads at once, each ad delivers less often. This means that fewer ads exit the learning phase, and more budget is spent before the delivery system can optimize performance.” Vertical Leap’s Mihai Serban has published an article highlighting the impact of Facebook’s new ad limits on your advertising strategy. Serban says, “The reason behind the Facebook ads limit is purely technical. The search giant says that once an advertiser runs too many ads, each of... [...]
Sprout Social contributor Sarah Aboughlhosn has shared an article highlighting new Facebook features every marketer should know about. Aboughlhosn says, “If you’re a regular user of the platform, then you may have noticed some aesthetic changes, as well as a few usability upgrades to the platform. There are also a few hidden Facebook features that can come in handy if you know where to look. Overall, these updates create a more streamlined user experience. New layout and dark mode Facebook rolled out a new layout as well as a dark mode for your Timeline. To enable dark mode, navigate to... [...]
Social Media Examiner has published a new podcast episode ‘Facebook to Place Limits on Ads: What Marketers Need to Know’. Listen to this podcast to learn about the upcoming changes in Facebook ads. The SME team says, “We explore Facebook’s plans to limit the number of ads a page can run with special guest, Tara Zirker. We will also cover more updates from Facebook, Instagram, and YouTube”. Listen to the podcast on the following site. Facebook to Place Limits on Ads: What Marketers Need to Know Social Media Examiner [...]
Social Media Examiner’s latest podcast episode ‘Facebook Desktop Changes: What Marketers Need to Know’ highlights some important changes that have been made into the Facebook Desktop. The SME team says, “We explore how marketers should change their tactics to better work with Facebook’s new desktop layout and Shops Tab on mobile with special guest Fallon Zoe”. Facebook Desktop Changes: What Marketers Need to Know Social Media Examiner [...]
Facebook advertising can help you to enhance your online reach and make more sales. Well-designed Facebook ads can grow your advertising ROI. HubSpot contributor Carly Stec has published an eight-step guide to advertising on Facebook. She says, “Facebook offers a variety of paid ad options and placements, but all ads can be broken down into three elements: Campaigns. The campaign houses all of your assets. Ad sets. If you’re targeting separate audiences with different characteristics, you’ll need an individual ad set for each. Ads. Your actual ads live within your ad sets.... [...]