An Instagram handle, or “username,” is the identity you use on Instagram to connect with followers. It gives you a key tool for building a memorable identity for your audience. HubSpot contributor Erin Rodrigue has published an in-depth article on Instagram Handles highlighting some ideas to create great handles. She says, “Did you know Instagram has over 1 billion active users? With so many on the platform, it can be challenging to find one particular person or business. Enter the Instagram handle. It’s easy to confuse an Instagram handle with your Instagram name. However, they... [...]
Archive for the 'Instagram Marketing' Category
An Instagram link tree is a simple landing page, accessible from your Instagram bio, that includes several links. These can lead to your website, store, blog — or anywhere you wish. HubSpot contributor Flori Needle has published an article highlighting five tips to help you create a Linktree for Instagram. She says, “If driving traffic from Instagram is not a top priority for in-platform marketing, Linktree likely isn’t for you as it does require upkeep to ensure you don’t share so many links that users get overwhelmed by their choices. If you want to leverage the tool in your Instagram... [...]
Instagram attracts millions of users daily. With a strong marketing strategy for this social media platform, you can grow your business reach and reap benefits in terms of improved sales. Social Media Examiner founder Michael Stelzner has published an article highlighting three strategies to develop an Instagram strategy. He says, “In this article, you’ll discover the critical elements of powerful Instagram growth and nurture strategies and when to use each type of strategy. Why Having an Instagram Strategy Is so Important Let’s start at the beginning and talk about why you need a strategy... [...]
Creating engaging content is one of the most important things you need to do to achieve social marketing success. HubSpot has published a new video ‘How To Increase Instagram Story Engagement After Removal Of Swipe Up Feature’ to help you increase engagement on Instagram. The HubSpot team says, “With the removal of the Instagram Swipe Up feature, Link Stickers are the new kid on the block. But what are Instagram Link Stickers? How do you use it? What does it look like? Do you need a code or something special to create one? Watch this video and learn everything you need to know... [...]
Instagram advertising is a method of paying to post sponsored content on the Instagram platform to reach a larger and more targeted audience. HubSpot contributor Ellen Bartolino has published a step-by-step guide to advertising on Instagram. She says, “If you’ve ever set up a Facebook ad, you’re about 75% of the way there. After Facebook acquired Instagram back in 2012, the platforms conveniently merged, making setting up Instagram and Facebook ads merely the difference of a couple clicks. So even though your intent is to run ads on Instagram, all of the ad setup, budgeting, scheduling,... [...]
Your social media marketing can be fostered with the help of quality content. When it comes to Instagram marketing, your image and video content need to polish. Design Wizard’s Anne Carson has shared a guide to help you edit your Instagram posts after publishing them . She says, “In this blog, we will take you through how to change your Instagram post, as well as how to edit Instagram photos to look even better! Knowing how to edit Instagram photos can make the world of difference to your engagement, and it’s not that complicated either. 1. How to Change Your Instagram Caption After... [...]
By running contests on social media platforms, you can engage your audience and expand your online reach. Social Media Examiner’s Jenn Herman has shared five useful tips to help you run Instagram giveaways. She says, “In this article, you’ll find tips and inspiration to help you plan successful Instagram giveaways that support your marketing goals. Here are the steps to take to run a contest on Instagram. #1: Choose a Goal for Your Instagram Contest The first step is to define a goal for your contest. For instance, you might want to: Generate more engagement on your posts. Grow... [...]
Social media giant Instagram has more than 1 billion active monthly users. With the right marketing strategy, you can continue to gain maximum output from your social media marketing. HubSpot contributor Caroline Forsey has published an article highlighting 11 steps to gain your first 1,000 Instagram followers. She says, “In this post, we’ll discuss a few strategies that will help you gain those followers, from creating a follow-worthy Instagram profile to using contests, to staying true to your brand. 1. Create and optimize your profile. First thing’s first: Customize your Instagram... [...]
Instagram added a link sticker to Instagram Stories, which allows users to add tappable links to their Stories posts. The HubSpot team says, “With the removal of the Instagram Swipe Up feature, Link Stickers are the new kid on the block. But what is an Instagram Link Sticker? How do you use it? What does it look like? Do you need a code or something special to create one? Watch this video and learn everything you need to know about the new Instagram Link Sticker Feature and how to use it to drive traffic back to your website!” HubSpot [...]
By creating a strong social media marketing strategy, you can grow your online sales. Especially the networks like Instagram offer you an opportunity to present your products in a unique way. HubSpot has published a new video ‘How To Sell Products On Instagram in 2022’ to help you grow your product sales using Instagram. The HubSpot team says, “So you have a business and are wondering How to sell on Instagram. You’re in luck because in this video we’re walking you through the steps to take to set you up for success! Selling on Instagram has never been easier and no matter... [...]