Instagram – with its popular features and rising audience, is one of the most sought-after social media platforms. With the right marketing strategy, you can make the most from your Instagram marketing efforts. HubSpot’s Caroline Forsey has published a new guide called ‘The Step-by-Step Guide to Instagram Live’. She says, “You might consider using Instagram’s Live feature to host live Q&A’s with industry leaders, stream entire virtual events, or host live product tutorials from social media influencers. If you’ve never posted a live video on Instagram,... [...]
Archive for the 'Instagram Marketing' Category
Social Media Examiner has published a new video ‘Instagram Archive Posts: Marketing Strategy’ to help marketers improve their Instagram marketing performance. The SME team says, “Are outdated, seasonal, or giveaway posts cluttering up your Instagram profile? Wondering whether you should delete or archive older Instagram posts from your profile? Find out how to safely clean up and curate your Instagram profile content, with this advice from Instagram expert Jenn Herman. Discover the difference between deleting and archiving an Instagram feed post or story, what happens when you... [...]
Instagram’s popularity among social media users, has created an ocean of opportunities for brands and marketers. By tapping the right features, you can grow your business. Entrepreneur magazine contributor Kim Walsh Phillips has published an article to help you create a sales funnel using Instagram. He says, “Since Instagram isn’t a place people go looking for goods and services, to use this networking platform as a lead generation tool, you need to offer your prospects something of value in order to get them to click on your bio link. Enter your magnetic offer The goal with your... [...]
Social Media Examiner has published a new podcast episode ‘Instagram Reels Strategy: What Marketers Need to Know’. Michael Stelzner says, “Want to do more with Instagram Reels? Wondering how to enhance your Reels content? You’ll discover a strategy to promote your products and services using Instagram Reels. The last few years have seen a rise in video marketing, due in part to the popularity of platforms such as Snapchat and TikTok. Reels is Instagram’s short-form video-based addition to that marketplace. Reels has an edge over Stories for two reasons. First, the editing... [...]
Social media marketing enables us to extend our online reach. Among all the platforms, Instagram is a great platform for influencer marketing and advertising. Content Marketing Institute’s Ann Smarty has shared five steps to help you drive more organic clicks and leads from your Instagram channel. She says, “Here are a few definitive steps to start seeing higher converting traffic from your Instagram channel: 1. Create eye-catching content While content quality is crucial for any tactic, it’s actually fundamental for Instagram. You want people to stop scrolling when they see your... [...]
Instagram has become one of the most used social media platforms for marketing. Entrepreneur magazine contributor Rotem Gal has published an article highlighting 10 popular Instagram tools to help you improve your marketing. He says, “For businesses running social media marketing campaigns and influencers looking to build their audience and get clients, just having a popular account is not enough. Instagram tools are an absolute must if you want to gain traction on the platform. Building a successful social media presence requires both strong analytics to inform your campaigns and... [...]
Sue B. Zimmerman has published a new video ‘Time Saving Instagram Tips’ to help you improve your Instagram marketing performance. She says, “I am The Instagram Expert but I’m always looking for ways to save TIME on the app, and I want you to too! If you are feeling overwhelmed with the amount of time you are spending on Insta then I want you to check out this video to discover Sue B.’s 4 hacks that will help you be more efficient with your time on Instagram™. In this short video, you are going to learn some of my favorite tricks”. [...]
Content Marketing Institute contributor Olga Rabo has shared seven useful strategies to help you grow your followers using Instagram Stories. She says, “Consider these seven fresh ideas to spice up your Stories and use them in a way your competitors haven’t yet conceived. 1. Use Highlights to drive traffic (even if you have less than 10,000 followers) When new users land on your Instagram profile, they may not yet know who you are. You’ve probably heard a million times before how important it is to have a great Insta bio that catches the eye, quickly explains what your business does,... [...]
Instagram expert Sue B. Zimmerman has published a new video titled ‘Instagram Hashtag Strategy for Business (Follow Hashtags to Find Your Ideal Client)’. She says, “Instagram Hashtag Strategy for Business (Follow Hashtags to Find Your Ideal Client) If you are looking to find your ideal client on Instagram, you need this short video. I’ll show you exactly how to follow hashtags that will lead to “your people!””. Watch the video. Sue B. Zimmerman’s Blog [...]
Instagram is one of the most popular social media platforms over the years. A couple of days ago, some users lost their likes. HITC contributor Prerna Nambiar has published an article highlighting why those likes were removed. She says, “Instagram admitted that the likes for some users disappeared because of a bug. “We’ve been testing a new experience to hide likes on Feed posts. We unintentionally added more people to the test today, which was a bug — we’re fixing this issue and restoring like counts to those people as soon as possible,” they said. Instagram has been talking about... [...]