A call-to-action (CTA) overlay is an interactive element that appears over an ad and can help drive clicks to your website. An overlay appears when the video starts, and collapses into a thumbnail image after 15 seconds. HubSpot contributor Tristen Taylor has published an article on using YouTube’s call-to-action overlay ads. He says, “They’re relatively small and inoffensive to the viewing experience and leave enough space to garner the attention of various potential customers. And making them isn’t a challenge, let’s get into it. How to Create YouTube Overlay Ads 1. Create... [...]
Archive for the 'YouTube Marketing' Category
YouTube Shorts is a short-form video-sharing platform offered by YouTube. The platform hosts user content much like YouTube’s primary service but limits pieces to 60 seconds in length. Search Engine Journal contributor Matt G. Southern has published an article explaining the YouTube Shorts Algorithm. He says, “YouTube demystifies the Shorts algorithm in a Q&A video that addresses several of the most common questions creators have about gaining visibility with short-form content. We know at least some information about how YouTube’s recommendation algorithm works for long-form... [...]
YouTube is the powerhouse for your video marketing efforts. It helps you reach a wide audience through your video content. Social Media Examiner founder Michael Stelzner has published an article featuring the biggest YouTube mistakes marketers make and how to overcome them. He says, “Has your YouTube channel growth stalled out? Looking for advice to pinpoint where you’re going wrong? In this article, you’ll learn common mistakes marketers make and what to do instead. You’ll also discover some overlooked metrics that can help you grow faster. YouTube: The Best-Kept Secret in Social Media Unlike... [...]
YouTube clips are shorter snippets created from longer videos. All clips include a link to the entire YouTube video. Any YouTube user can create clips from their own or other channels’ content. Social Media Examiner contributor Anna Sonnenberg has published a comprehensive article on making YouTube clips. She says, “In this article, you’ll learn how to create a YouTube clip to share across your business’ marketing channels. Clips make great teasers for longer videos so they’re ideal for generating interest and driving YouTube views. Because they’re short snippets, they also let... [...]
Video is one of the most influential elements of your marketing. With quality video content, you can continue to grow your online sales. Social Media Examiner contributor Anna Sonnenberg has published an article on starting a YouTube channel for your business. She says, “You can create a YouTube channel for your brand and begin publishing in just five steps. Use the tutorial below to get started. #1: Create a Google Account to Manage Your YouTube Channel Unlike many social media platforms, YouTube doesn’t require you to use your personal login to create or manage a business channel. Instead,... [...]
Social Media Examiner has published a new video ‘YouTube Correction Cards, Analytics Updates, and More’ featuring Jerry Potter with Diana Gladney. In this video, they cover: YouTube Content Specific Analytics for Shorts, Livestreams, Regular Uploads YouTube Corrections Cards YouTube Shorts Ads Placements YouTube Two-person Live Shopping Streams YouTube Live Redirects YouTube Frequency Tool YouTube Popular Segments Graph YouTube Image Polls for Community Tab Posts YouTube Mentions Global Rollout. Social Media Examiner [...]
Social Media Examiner has published a new video ‘The Biggest YouTube Mistakes Marketers Make (and How to Overcome Them)’ featuring Daniel Batal. The SME team says, “Has your YouTube channel growth stalled out? Looking for advice to pinpoint where you’re going wrong? Learn common mistakes marketers make and what to do instead. You’ll also discover some overlooked metrics that can help you grow faster.” Social Media Examiner [...]
YouTube is at the core of video marketing. It powers the Internet’s video engine. With YouTube, video marketing has become one of the most lucrative options. Social Media Examiner contributor Michael Stelzner has published an article highlighting the biggest YouTube mistakes marketers make and how to overcome them. He says, “In this article, you’ll learn common mistakes marketers make and what to do instead. You’ll also discover some overlooked metrics that can help you grow faster. The most common mistake that marketers make on YouTube is underestimating the size of the opportunity.... [...]
YouTube is an integral part of a marketing strategy today. With an effective YouTube SEO and content strategy, you can improve your marketing performance. Social Media Examiner has published a new video ‘YouTube for Business: The Easy Path to Content’. The SME team says, “Are you struggling with creating YouTube content that helps your business? Want a better way to make content that converts? Discover some of the most common mistakes people make on YouTube and how to create better content for your audience.” Social Media Examiner [...]
YouTube powers Internet’s video resources. It is a one-stop platform to publish and promote your video content. Watch Social Media Examiner’s latest video ‘YouTube Video Success Recipe Revealed’ to create amazing video content. The SME team says, “Want to get more leads or sales from your YouTube videos? Wondering if there’s a secret to creating the perfect video for businesses? Discover a four-part recipe for successful YouTube videos and some common mistakes to avoid.” Social Media Examiner [...]