To grow you business online, you need to cultivate the skills that can help you to persuade prospects to become customers. With an ability to market and sell your products, you can give an edge to your business. Copyblogger is hosting a webinar ‘The Key to Selling or Marketing Anything’ featuring Sonia Simone on Wednesday, July 8, 2020 at 2.00 pm CT. Attend this webinar to learn: The super secret formula to selling The #1 cause you marketing fails Your 4 most important marketing tools (you already have them) The Godzilla technique for market research, authority building, and supercharging... [...]

User-generated content is one of the most precious form of content that can help you to grow your online sales. Product review is one such form of UGC you can use to skyrocket your sales. Hack Entrepreneur has shared some useful tips on using product reviews to grow your sales. Kurt Philip says, “Product reviews are genuinely essential to any online store’s marketing success. Not only do these reviews build trust and loyalty between the brand and the consumer, but they also help to set a product apart. A savvy online shopper is unlikely to purchase an item without feeling confident... [...]

Personalization is the key to marketing success. By reaching out your target audience and recommending the products they need, you can grow your online sales. eMarketer is hosting a webinar ‘Sell More with Product Recommendations’ featuring Matthew Wasley, senior product marketing manager at Adobe on Thursday June 25, 2020 at 2.00 pm ET. Attend this webinar to learn: How to provide product recommendations at each stage of the customer journey How to effectively test a wide range of recommendation types How to accurately measure performance across multiple dimensions. Sell More with Product... [...]

Personalization is the key to marketing success. By reaching out your target audience and recommending the products they need, you can grow your online sales. eMarketer is hosting a webinar ‘Sell More with Product Recommendations’ featuring Matthew Wasley, senior product marketing manager at Adobe on Thursday June 25, 2020 at 2.00 pm ET. Attend this webinar to learn: How to provide product recommendations at each stage of the customer journey How to effectively test a wide range of recommendation types How to accurately measure performance across multiple dimensions. Sell More with Product... [...]

A clear view of the sales figures can help you to visualize your company’s performance. By analyzing the impact of different marketing activities on the sales figures, you can continue to adapt required changes. HubSpot contributor Jay Fuchs has shared an article highlighting 14 magic inside sales metrics for 2020. Fuchs says, “Marketing pioneer John Wanamaker once said, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” This approach is problematic. Sales organizations that wait until a sale is won or lost to judge a playbook’s... [...]

The COVID-19 pandemic has created a havoc around the world. When it comes to managing your business – a blend of effective communication, empathy and strong coordination could be the key to continue growing. Exposure Ninja‘s Tim Cameron has published a new video ‘How To Support Your Sales Team During a Crisis’ to help you support your sales team during this crisis. Cameron says, ” As a notoriously intense, high-pressure environment, being in sales is a tricky position to be in right now. It’s also likely to be the department that feels the most immediate... [...]

As the world advances further, the business requirements also change. The content marketing domain has also seen several innovations in the times of emerging tools and technologies. Content Marketing Institute is hosting a webinar ‘The ContentTECH of Tomorrow. What Happens When We Get to the New Normal?’ on Friday, April 3, 2020 at 1.00 pm EDT. CMI team says, “In this webinar we’ll look at: The 2020 Content Management and Strategy report results – to understand the important technologies, tools, and processes that practitioners are using today to harness the power... [...]

The COVID-19 pandemic is a huge challenge for everyone across the globe. As far a business and marketing is concerned, one needs to find out newer ways to grow and survive, once the tough time comes to an end. Digital Marketing Depot is hosting a webinar ‘Making Sense of 2020: New Marketing Priorities & Opportunities amidst the Chaos’ on Thursday, April 14, 2020 at 10.00 am EDT. DMD team says, “Change has been the operative word for 2020. At the start of the year, CMOs said data, customer insights, digital commerce and marketing operations would be their priorities (Gartner). With... [...]

Retargeting is an online advertising tactic that helps you to keep your brand in front of bounced traffic after they leave your website.  According to Digital Marketing Depot, approximately 50% digital marketers state that retargeting is one of the most effective tactics for improving search and social ad performance.  Digital Marketing Depot is hosting a webinar ‘Retargeting in 2020: Key Insights to Help You Succeed’ on Thursday, April 2, 2020 at 10.00 am EDT. DMD team says, “Join our retargeting experts as we discuss forward-looking strategies and best practices... [...]

By analyzing your digital marketing performance you bring improvement in your campaigns and improve sales. Proper data analysis can help you to evaluate your digital marketing impact to boost ROI. Econsultancy is hosting a webinar on ‘Measuring Digital Marketing Effectiveness’ on Thursday, April 2, 2020 at 9.00 am EST. Econsultancy team says, “This webinar draws on insights from Econsultancy’s new research into area to give practical advice to senior and mid-level marketers on measuring the effectiveness of digital marketing. Agenda points: The impact of changes around... [...]