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Content Marketing Institue is hosting the Visual Storytelling Summit on November 3-4, 2021.This free event will cover video, visual storytelling, creative collaboration, creating improved digital experiences, and more.The CMI team says, “We’ll be featuring an encore performance of Amy Balliett’s Content Marketing World session “The Critical... [Read more]

Effective keyword research process helps you achieve targeted traffic to your website. It also helps you in creating content that can help you score high in SEO.Without a solid keyword strategy and deep understanding of your audience, your keywords are simply words on a webpage.Search Engine Journal is hosting a webinar ‘Keyword Research for... [Read more]

Email turns 50 this month. It has been one of the most powerful tools we have ever had. It has simplified our lives and being marketers, we are the ones who have utilized emails most often.Dominic Smith, Content Lead at Google Workspace has published this must-read article titled ‘Email is 50 years old, and still where it’s @’.He says,... [Read more]

The Google Analytics 4 (GA4) platform has been with us for almost a year now. It has been loaded with numerous features to help you improve your website performance.Builtvisible contributor Gary Stubbenhagen has published a comprehensive article on preparing for the GA4 switchover.He says, “Google Analytics 4 (GA4) turns a year old in just a... [Read more]

For many marketing teams in the digital-first world, video has crossed over from nice-to-have to must-have content status. But just having video content isn’t enough. With so much information available online, it also needs to stand out and be hyper-relevant if you’re going to grab and hold your buyers’ attention…and keep them from checking... [Read more]

Art Flair, Pallab Ghosal, and Ram Rawat are launching new SaaS software, Scroll N Bank, designed to bring you free traffic from the only 2.45 Billion user database in the world, Facebook.Flair, Ghosal, and Rawat say:“This new Push-Button App Exploits An Untapped 2.45 BILLION User Free Traffic DataBase & Makes Us $297 Per Client In 60 Seconds... [Read more]

The online advertising landscape has transformed how businesses promote and sell their products and services.The New York Times reporter Shira Ovide has published an article titled ‘Google and Facebook’s Ad Empires’.She says, “Google and Facebook love to talk about the cutting-edge stuff that they’re working on. Metaverse! Driverless... [Read more]

Now is the perfect time for marketers to build on what we’ve collectively learned over the past 18 months, and prepare for a comeback by embracing marketing agility.Search Engine Journal is hosting a webinar ‘3 Ways to Turbocharge Your Team for Greater Marketing Agility in 2022’ on Tuesday, November 9, 2021.The Martech team says, “Agility... [Read more]

Organic search refers to the search results of a search engine that cannot be influenced by paid advertising. Organic search results are ranked according to their relevance to the search term.Ahrefs’ Head of Content, Joshua Hardwick has published a comprehensive guide on organic search.This guide covers the following:Types of organic search... [Read more]

Instagram is a fascinating and ever-changing social media platform. In the last five years, it has changed from being a photo-sharing app to a visual marketing powerhouse. With 600 million active users and counting, Instagram has become a staple social media channel for marketers around the world. The visual nature of the platform allows customers to... [Read more]

Image Source: PexelsMarketing has changed significantly over the last couple of decades. Just as our technological age has evolved to include tools to keep us all connected, so too have the ways companies deliver messaging changed in tandem. With each new leap in technology and online consumer behavior, the business world has had to develop fresh... [Read more]

With LinkedIn Pages, you can find your place in the world’s professional community. They help you drive brand awareness & quality engagement with professional audiences.Social Media Examiner contributor Anna Sonnenberg has shared eight useful tips to help you optimize your LinkedIn company pages.She says, “Is your LinkedIn company page... [Read more]