The latest article on ‘Business 2 Community’ is titled “How Do I Get Started With Social Media Marketing?”. Angela Hausman says, “That’s a question I get asked a lot — How do I get started with social media marketing? So, on Friday, I uploaded a new page onto my site called: Marketing Tools to give you both a sequence to get started with social media marketing as well as some of the best tools I’ve found. I’ve also put many of these into a FREE 65-page ebook, although some of the screen shots are a little dated. But, grab the ebook anyway because it gives you great... [...]

The latest article on ‘Business 2 Community’ is titled “Link-Builders Versus Content Marketers”. Chris Abraham says, “Like Reese’s, link-builders and content marketers need to combine forces because they’re two great tastes that taste great together. Link-builders tend to be more left brain — technical, logical, analytical, and objective — while content marketers tend to be more right-brain — creative, artistic, intuitive, thoughtful, and subjective. Link Builders are from Mars, Content Marketers are from Venus. Without the content marketers and copywriters, there’s... [...]

The latest article on ‘Business 2 Community’ is titled “How Customer Trust Will Increase Your Social Media Sales”. Michel Falcon says, “Have you ever met someone who said, “Social media doesn’t work!” Of course, there is the person who asks, “What’s the ROI of social media?” In this post, I will address both the statement and question. The #1 reason why someone will abandon their social media campaign or demote it on their list of priorities is because they are trying to convert customers too quickly without success”. How Customer Trust Will Increase Your... [...]

The latest article on ‘Business 2 Community’ is titled “LinkedIn Throws its Hat into the Content Marketing Ring with Product Pages”. Alex Baker says, “Social network for professionals, LinkedIn moved to boost its standing as a content marketing platform this week with the introduction of “Showcase Pages.” These new page offerings provide brands with the opportunity to create pages for specific products, and are different from the “Company Pages” that LinkedIn introduced last summer. “Starting today, LinkedIn members will be able to follow the specific brands and... [...]