This is a reminder for the DMD webinar to be held on June 13, 2024.  Providing great customer experiences is crucial for building brand loyalty and fostering positive word-of-mouth, both of which drive business growth. It also differentiates a company from its competitors, enhancing customer retention and long-term success. Digital Marketing Depot is hosting a webinar ‘The Personalization Framework: Building Blocks for Exceptional Customer Experiences’ on Thursday, June 13, 2024, at 1.00 pm EDT. The DMD team says, “With 82% of consumers claiming that personalization drives brand... [...]

Providing great customer experiences is crucial for building brand loyalty and fostering positive word-of-mouth, both of which drive business growth. It also differentiates a company from its competitors, enhancing customer retention and long-term success. Digital Marketing Depot is hosting a webinar ‘The Personalization Framework: Building Blocks for Exceptional Customer Experiences’ on Thursday, June 13, 2024, at 1.00 pm EDT. The DMD team says, “With 82% of consumers claiming that personalization drives brand choice, there’s evidence of a clear connection between personalization... [...]

This is a reminder for the DMI webinar to be held on June 27, 2023. Digital Marketing Institute is hosting a webinar ‘Supercharge Your Customer Experience with the Power of QR Codes’ on Tuesday, June 27, 2023, at 1:00 EDT. The DMI team says, “In this webinar, we will dive deep into the world of QR codes and app deep linking, revealing the secrets to creating flawless user experiences. Regardless of your industry, this session is tailored to any app category, equipping you with the knowledge to optimize installations and skyrocket app engagement. Discover the art of designing QR... [...]

Digital Marketing Institute is hosting a webinar ‘Supercharge Your Customer Experience with the Power of QR Codes’ on Tuesday, June 27, 2023, at 1:00 EDT. The DMI team says, “In this webinar, we will dive deep into the world of QR codes and app deep linking, revealing the secrets to creating flawless user experiences. Regardless of your industry, this session is tailored to any app category, equipping you with the knowledge to optimize installations and skyrocket app engagement. Discover the art of designing QR codes for maximum scanning efficiency, uncover potential pitfalls,... [...]

This is a reminder for the Adweek webinar to be held on June 6, 2023.  Adweek is hosting a webinar ‘Siloed Data Is Killing Your Customer Experience: 5 Signs It’s Time For a CDP’ on Tuesday, June 6, 2023, at 1.00 pm EDT. The Adweek team says, “Learn where your brand falls on the CX maturity model and how to determine if a CDP is the right fit from KPMG LLC’s managing director of marketing consulting, Ryan Doubet, and Acquia’s VP of sales and marketing, Jake Athey. You’ll find out:  The five signs that you need a CDP Steps to move to a single source of truth for all... [...]

Despite their digital investments, many companies still fall short of providing even a satisfactory customer experience. Irrelevant product recommendations, overly complex checkout processes, mistargeted ads and emails can all lead to dissatisfaction and churn. Adweek is hosting a webinar ‘Siloed Data Is Killing Your Customer Experience: 5 Signs It’s Time For a CDP’ on Tuesday, June 6, 2023, at 1.00 pm EDT. The Adweek team says, “Learn where your brand falls on the CX maturity model and how to determine if a CDP is the right fit from KPMG LLC’s managing director of marketing... [...]

Customer experience is one of those marketing buzzwords that has been gaining traction over the past number of years. Digital Marketing Institute has published ‘The DMI Guide to Customer Experience (CX)’. This guide covers the following contents: Introduction Chapter 1: What is Customer Experience (CX)? Chapter 2: Starting Your CX Journey Chapter 3: Building Your CX Program Chapter 4: Strategic Considerations of Customer Experience Chapter 5: Winning at CX Conclusion. The DMI Guide to Customer Experience (CX) Digital Marketing Institute  [...]

At the heart of marketing technology, customer data platforms offer marketers and advertisers a powerhouse of capabilities to drive relevant, personalized customer experiences. MarTech is hosting a webinar ‘Get to the Heart of Customer Experience With Data that Delivers’ on Tuesday, April 25, 2023. The MarTech team says, “What are you hoping to get out of your marketing technology? Do you need help getting there? At the heart of the CDP lies the data that fuels customer insights. In a recent research study, nearly two-thirds of marketing leaders said they look to service providers... [...]

At the heart of marketing technology, customer data platforms offer marketers and advertisers a powerhouse of capabilities to drive relevant, personalized customer experiences. MarTech is hosting a webinar ‘Get to the Heart of Customer Experience With Data that Delivers’ on Tuesday, April 25, 2023. The MarTech team says, “What are you hoping to get out of your marketing technology? Do you need help getting there? At the heart of the CDP lies the data that fuels customer insights. In a recent research study, nearly two-thirds of marketing leaders said they look to service providers... [...]

Forrester has published a new podcast episode ‘Build A Successful Voice Of The Customer Program’. The Forrester team says, “Only 12% of CX pros rate their voice of the customer (VoC) program’s maturity as high or very high. In this episode of What It Means, Senior Analyst Colleen Fazio explains what’s blocking success with VoC and how CX professionals can derive value and get stakeholders excited.” Forrester  [...]