Link building is crucial in content marketing as it boosts search engine rankings and drives organic traffic to your site. Quality backlinks also enhance credibility, signaling authority and trustworthiness to both users and search engines. Search Engine Journal is hosting a webinar ‘Winning The Link Game: How To Create & Pitch Content That Attracts Incredible Links’ on Thursday, May 8, 2025, at 2.00 pm ET. The SEJ team says, “Join us as we unveil Resolve Marketing’s proven approach to earning incredible links from authoritative domains using data-driven linkable... [...]

MOZ has published the latest episode of the Whiteboard Friday video ‘Top Tips for Non-Spammy Link Building’ featuring Debbie Chew. The MOZ team says, “In December of 2022, Google announced that they did a link spam update, and they told us that they tried to nullify “spammy” links at scale. So, how do we exactly build non-spammy links? In today’s Whiteboard Friday, Debbie goes through five tips to do so.” MOZ  [...]

10 years in the making, there is finally a 6-month link building roadmap that can help you build a backlink profile that increases your brand’s search visibility. Search Engine Journal is hosting a webinar ‘How We Built 1,000+ Links Per Month With This 6-Month Sprint’ on Wednesday, May 17, 2023, at 2.00 pm ET. The SEJ team says, “In this upcoming webinar, you can learn how to build thousands of links a month – with any sized SEO team. Learn How To Growth Hack Your Link Profile By: Creating a pilot program to test link building techniques that can scale. Selecting the link... [...]

MOZ has published a new episode of Whitboard Fridy ‘5 Ways to Get More with Less Through Link Building’ featuring Paddy Moogan. The MOZ team says, “As we enter 2023, several businesses are being squeezed because of rising costs. Customers are simultaneously struggling to cope with their living costs, which in turn affects companies and what products they can sell, so agencies and in-house teams come under more pressure to get more results, with limited budgets. In today’s Whiteboard Friday, Paddy walks through a few tactics to meet those needs by getting more (from less) when... [...]

Link building is one of the most efficient ways to expand your blog. It helps you build SEO credibility for your blog. Problogger has published an article on how link building can help you grow your blog. The Problogger team says, “There are numerous benefits to link building and making it your number one SEO priority. Of course, content is still king, but if that content lacks link building, your website will suffer. In contrast, if you do manage to get a lot of backlinks from high-quality sites, you can reap many rewards, which include: An increase in website traffic: Naturally, the... [...]

Link building helps your business increase its visibility to potential customers. It is an essential element considered by search engines. Wix SEO Hub contributor Debbie Chew has published an article featuring six myths and misconceptions about link building.  She says, “Link building is the most misunderstood of the three pillars of SEO (the other two pillars being content and technical), which means it’s often overlooked as an opportunity to get more value from your content. In this article, I’ll address some of the most common myths and misconceptions about link building, including: You... [...]

Content Marketing Institute has made available a replay of the webinar ‘Links + Content: A Modern Romance’. The CMI team says, “Building links for SEO, like finding true love, isn’t easy in the modern online environment. We’ll show you how to create positive impressions, earn trust, and build connections that’ll help get you the links you need to rank. You’ll learn how to: Connect with your target audience Create memorable content that’s valuable Use EAT guidelines to make your content great.” Links + Content: A Modern Romance Content Marketing Institute  [...]

Ahrefs has published a new video ‘A Link Building Team’s Workflow in Action’ as a part of its Link Building Course. In this video, you’ll learn what a link-building campaign’s workflow might look like in reality. Ahrefs  [...]

Search Engine Journal contributor Alexandra Tachalova has published an article explaining when you can expect link-building campaign outcomes. She says, “In my experience building links for different companies, I’ve noticed these factors, but results will vary depending on individual cases. Let’s break down these factors influencing link-building effectiveness in more detail. 1. The Authority Of A Site Domain ranking (DR) is a metric that includes how many backlinks a website has received from trusted resources. Usually, the higher the DR, the higher the website’s trust score. You can... [...]

Ahrefs has published a new video ‘How to Structure and Hire Your Link Building Team’ as a part of the Link Building Course. In this video, you’ll learn how to structure and hire members for your link-building team. Ahrefs  [...]