Segmentation and personalization play an important role in improving your marketing effectiveness as both of these elements pave a way to reaching out your audience – personally. Digital Marketing Depot is hosting a webinar on ‘The Truth About Personalization: Using a CDP to Personalize Marketing on the Channels That Really Matter’ on Wednesday, October 23, 2019 at 1.00 pm EDT. DMD team says, “In this webinar, Tom Treanor from Arm Treasure Data shares the results of a new Forbes personalization survey with industry benchmarks collected from marketing leaders from global 2000 companies... [...]

With proper analysis of customer data you can update your marketing strategy for achieving better results. MarketingProfs is hosting a webinar on ‘Using Customer Insights to Elevate Your Marketing’ on Thursday, October 17, 2019 at 2.00 pm ET. MarketingProfs team says, “Join us to learn how to build out a strong customer (and competitor) insights process. We’ll show you how easy it can be to leverage customer insights and make them a natural part of your marketing process. You’ll learn about: The ‘Holy Quintet’ of research types for marketers How to design and... [...]