The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is titled “How-To: Redesigning the Site Redesign RFP—Eight Do’s and Don’ts”. ‘MarketingProfs Today’ Newsletter Contents How-To: Redesigning the Site Redesign RFP—Eight Do’s and Don’ts PRO Take 10: How to Write Vivid, Engaging Copy Survey Says: Facebook—Where Personal and Work Lives Converge Quick Take: Four Questions to Ask About an SEO Agency My View: The Pillars of Online Marketing Matter Now More Than Ever. ‘MarketingProfs Today’... [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is titled “Four Questions to Ask About an SEO Agency”. ‘MarketingProfs Today’ Newsletter Contents Four Questions to Ask About an SEO Agency Some Do’s and Don’ts of Social Updating Sales Pipeline Metrics to Help Boost Forecast Accuracy Why Content Marketing Rules (and What’s in It for You) Four Timeless Email Copywriting Commandments How to Bridge the Left Brain-Right Brain Gap in Your Loyalty Program. ‘MarketingProfs Today’ Newsletter  [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is titled “Some Do’s and Don’ts of Social Updating”. ‘MarketingProfs Today’ Newsletter Contents Some Do’s and Don’ts of Social Updating Why Content Marketing Rules (and What’s in It for You) Four Timeless Email Copywriting Commandments How to Bridge the Left Brain-Right Brain Gap in Your Loyalty Program Quick Tricks for Dressing Up Your YouTube Videos How One Company Fought a High-Ranking ‘Scam’ Search Result. ‘MarketingProfs... [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is titled “Four Timeless Email Copywriting Commandments”. ‘MarketingProfs Today’ Newsletter Contents Four Timeless Email Copywriting Commandments B2B ‘Full-Funnel’ Nurturing: Using Integrated Display, Social, and Email to Prepare the Right Audiences to Buy More Than a Fan: How to Drive Followers to Buy A Marketer’s Field Guide to B2B Inboxes. ‘MarketingProfs Today’ Newsletter  [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is titled “How-To: Managing Chaos—The Marketing Approach”. ‘MarketingProfs Today’ Newsletter Contents How-To: Managing Chaos—The Marketing Approach Slide Show: Top 12 Customer Loyalty Trends for 2012 PRO: SmartTools—Fast Marketing Plan Survey Says: Google+ Gaining on Facebook Among Top Brands Quick Take: The Importance of the Right Offer in Lead Generation. ‘MarketingProfs Today’ Newsletter  [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is titled “How-To: Six Steps for Rebuilding Your Brand After a Crisis”. ‘MarketingProfs Today’ Newsletter Contents How-To: Six Steps for Rebuilding Your Brand After a Crisis Slide Show: ‘Tis the Season to Be Savvy With Email, Social Media PRO: Tame the Giant—The Complete Guide to Facebook Marketing Survey Says: Most Marketers Can’t Measure ROI of SEO, Social Media Quick Take: Three Twitter Faux Pas to Avoid My View: Marketing Smarts—How Will This... [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is titled “How-To: Use QR Codes so You Aren’t Thrown Away After Tradeshows”. ‘MarketingProfs Today’ Newsletter Contents How-To: Use QR Codes so You Aren’t Thrown Away After Tradeshows PRO Take 10: How Everything You Learned About Motivation Is Wrong Survey Says: Local Business Marketing—Daily Deals Up Quick Take: The Importance of Quality Content to Search Optimization My View: Five Not-So-Practical Uses for Your Can O’ Smarts Putty. ‘MarketingProfs... [...]

The latest issue of ‘MarketingProfs Today’ newsletter has been released. The featured article is titled “How-To: What to Do When E-Books and Round-Up Posts Won’t Cut It”. ‘MarketingProfs Today’ Newsletter Contents How-To: What to Do When E-Books and Round-Up Posts Won’t Cut It Slide Show: ‘Speak Human’ So Your Message Is Understood PRO: A Quick Guide to YouTube & Creating Your YouTube Channel Survey Says: Small Businesses Embracing Social Media Quick Take: Three Tips for a Pitch-Perfect Pitch My View: Marketing Smarts—Rhetoric... [...]