Patsi Krackoff’s latest blog post is titled “How to Blog without Boring Readers in the Holiday Season”. Krackoff says, “How do you blog about the Holiday Season– without boring your readers? It’s no secret that the holidays are upon us! With one less week between Thanksgiving and Christmas this year and Hanukkah already in full swing, the holidays have arrived. So what does the holiday season mean for your blog? Several things! The holiday season provides a lot of opportunity for keyword-rich blogging“. How to Blog without Boring Readers in the Holiday Season Patsi Krackoff’s... [...]

Patsi Krackoff’s latest blog post is titled “Smart Business Blog Linking:  Top 25 Content Marketing Blogs”. Krackoff says, “If your business blog needs to get inbound links, here’s a prime example of how to do it. Pay attention to this tactic, it’s easy, it’s smart blog marketing and a great way to get other blogs linking to you, thereby improving your search rankings. I’ve talked about creating your ownTop 10 lists before, and it still makes sense, even more so given the waySEO works today“. Smart Business Blog Linking:  Top 25 Content Marketing Blogs Patsi Krackoff’s... [...]

Patsi Krackoff’s latest blog post is titled “Why You Should Write Quality Blog Content”. Krackoff says, “Quality blog posts are key to your business getting found on the Web. While that may sound obvious – (“Of course, why would I write something ho-hum boring?”) it’s harder than you might think. Not everyone agrees on whatquality content is. Quality content scores high with readers, your target clients, and with search engines. If you want to get found, get known and get clientsonline, you need to write and publish quality blog posts that resonate with your readers“. Why... [...]

Patsi Krackoff’s latest blog post is titled “Why Use Animated Videos on a Business Blog?”. Krackoff says, “Are you considering creating an animated video for your business blog? Did you know that blog posts and articles with images perform 91 percent better than those without them (Skyword study, 2011)? Have you done a Google search lately that has video content that you can’t resist checking out? Oh yeah. I love video. You know what else I love? Animated videos! Why is that? As a kid I always read the “funny pages.” I still do; I immediately locate the “strategic humor” in Harvard... [...]

Patsi Krackoff’s latest blog post is titled “6 Content Marketing Rules for  Professionals on the Web”. Krackoff says, “For busy professionals who want to get found on the Web, writing quality contentthat not only informs but generates business leads is a challenge. Most small businesses and professionals like doctors, psychologists and leadership coaches aren’t media or Internet experts. Many don’t even know whatcontent marketing means. I’m a big fan of the Content Marketing Institute and have followed its leader,Joe Pulizzi, since he first played the content marketing trombone... [...]

Patsi Krackoff’s latest blog post is titled “Common Mistakes Made by Beginning Bloggers  …and 5 Tips to Fix Them”. Krackoff says, “When you first start a business blog, it’s easy to make a few blogging mistakes. While it seems like nearly every business already has a blog, new blogs are popping up every day. If you’re just getting your blog up and running, here are a few common mistakes that can be detrimental before it gets off of the ground. Seasoned bloggers are wise to take note of these tips as well; even the most professional of us can use a reminder every now and then!“. ... [...]

Patsi Krackoff’s latest blog post is titled “6 Easy Tips to Write a Blog Post in 30 Minutes”. Krackoff says, “Can you write a blog postand publish in under an hour? How about 20 minutes? That’s my record. But as anyone who’s ever made love knows, fast isn’t always better. And sometimes it is. There’s usually too much for small business professionals to handle. If you want to stay on schedule, you’ve got to learn to “just do it!” and do it fast“. 6 Easy Tips to Write a Blog Post in 30 Minutes Patsi Krackoff’s Blog  [...]

Patsi Krackoff’s latest blog post is titled “Epic Business Blog Content: 2 Questions Every Blog Owner Must Ask”. Krackoff says, “If you’re in business and have a business blog, you’re frequently challenged by what to write. There’s always a lot you can say about your products and services, but how many different ways can you write about them before your regular subscribers get bored? In my ebook Content Marketing with Blogs, I suggest business blog posts should be written with the 4 E’s as a guide: What you publish on your business blog should: Entertain Educate Engage“. Epic... [...]

Patsi Krackoff’s latest blog post is titled “Content Marketing with Visuals:  Write Like an Egyptian”. Krackoff says, “Lately I find myself building pyramids. Not real ones, but the kind you can do in Microsoft Word docs. I use them to illustrate a point in an article or blog post. Content marketing with visuals makes your piece clearer, and more compelling to the readers. Here’s what I’ve designed in just the last few weeks, and it isn’t stopping. (See end of this post for the pyramid drawings.)“. Content Marketing with Visuals:  Write Like an Egyptian Patsi Krackoff’s Blog  [...]

Patsi Krackoff’s latest blog post is titled “5 Ways to Make Your Business Blog Remarkable”. Krackoff says, “How do you make your business blog really remarkable? Like, fascinating? The main goal of writing a blog, whether for business or otherwise, is to get people to read what you write. Seems pretty simple. But attracting readers to a new blog (or even an established one) is easier said than done. So how do you build a readership base and continuously gain new readers to keep your blog and your business going“. 5 Ways to Make Your Business Blog Remarkable Patsi Krackoff’s Blog  [...]