The Social Media Today team is hosting a webinar on ‘5 Keys to Unlocking Facebook ROI’ on Tuesday, June 25, 2019 at 2.00 pm ET. This webinar will be conducted by Monica Ho, Chief Marketing Officer,SOCi and Jay Ojea, Director, Solutions Consulting, SOCi. The Social Media Today team says, “Facebook ads present the biggest untapped opportunity in digital marketing. To stay ahead of the competition, today’s brands are moving away from traditional advertising and towards affordable, efficient Facebook ads.  Join Social Media Today, along with SOCi Chief Marketing Officer, Monica Ho,... [...]

The MarketingProfs is hosting a webinar on ‘Four Steps to Streamline Marketing Workflow’ featuring Brent Bird and Mayer Becker on Thursday, May 23, 2019 at 2.00 pm ET. The MarketingProfs team says, “One of marketing’s biggest challenges can simply be finding an optimal workflow that takes into account the many variables and resources at play—especially when you’re undoubtedly being asked to do more, faster. That’s why operationalizing workflows is critical if you want to maximize your efficiency and be able to scale your resources effectively. Join us to learn how... [...]

The Marketing Week team is hosting a webinar on ‘Five game-changing facts that prove the value of multi-touch attribution’ on Thursday, May 23, 2019 at 3.00 pm ET. The Marketing Week team says, “Join Ben Samuel, vice-president for EMEA at Nielsen, as he explores how to unlock marketing opportunity costs and avoid waste with multi-touch attribution. He’ll provide five game-changing facts that show the direct impact of multi-touch attribution on the bottom line, as well as discuss: How you can unlock 25% in marketing opportunity costs How to connect the dots between your marketing and... [...]

Digital Marketing Depot is hosting a webinar on ‘Google’s Smart Bidding – it’s even more about the data’ on Thursday, June 13, 2019 at 1.00 pm EDT. The DMD team says, “Join Crealytics founder and CEO Andreas Reiffen as he discusses how leading retailers can survive – and thrive – using Google’s smart bidding technology. Andreas will explore how a more advanced approach to data access and KPI measurement is needed for retailers and brands to differentiate and win. He’ll show the role that incrementality testing plays in getting the most out of e-commerce sales. And he’ll... [...]

The SEM Rush team is hosting a webinar on ‘SEO Keyword Research to Massively Increase Traffic & Grow Your Business’ featuring Ross Tavendale, Tommy Griffith and Tristam Jarman on Tuesday, May 21, 2019 at 2.00 pm ET. The SEM Rush team says, “Keyword search can be tricky. Where to start? What to target, who to target? Are you working in the right direction to get the results that you need? This SEMrush webinar will certainly give you that boost to start performing keyword research at a higher level.  Being covered in this webinar is: How to find out what your ideal customers are... [...]

Digital Marketing Depot is hosting a webinar on ‘The Future of Display Advertising: New marketing strategies to boost results’ on Tuesday, May 21, 2019 at 1.00 pm EDT. The DMD team says, “Join our display advertising experts as they discuss new display best practices that can lift both brand awareness and bottom-line conversions. You’ll hear how you can effectively adopt emerging technologies to create more personalized, relevant display ad campaigns. Attend this webinar and learn how to: Create and scale more personalized display creative – without coding experience Experiment successfully... [...]

The Marketing Week team is hosting a webinar on ‘The consumer insights you need to improve your marketing strategy’ Wednesday, May 29, 2019 at 2.00 pm ET. The Marketing Week team says, “The fast paced, ever changing environment, means insight into customer behaviour is crucial. Leveraging Dynata’s global, first-party permissioned data and representative sample this webinar will give you intelligence into: • Device and Internet of Things (IoT)• Media consumption• Consumer sentiments• Trust and privacy The webinar will also explore ongoing trends and will benchmark global consumer... [...]

The SEM Rush team is hosting a webinar on ‘SEO Keyword Research to Massively Increase Traffic & Grow Your Business’ featuring Ross Tavendale, Tommy Griffith and Tristam Jarman on Tuesday, May 21, 2019 at 2.00 pm ET. The SEM Rush team says, “Keyword search can be tricky. Where to start? What to target, who to target? Are you working in the right direction to get the results that you need? This SEMrush webinar will certainly give you that boost to start performing keyword research at a higher level.  Being covered in this webinar is: How to find out what your ideal customers are... [...]

The MarketingProfs is hosting a webinar on ‘Four Steps to Streamline Marketing Workflow’ featuring Brent Bird and Mayer Becker on Thursday, May 23, 2019 at 2.00 pm ET. The MarketingProfs team says, “One of marketing’s biggest challenges can simply be finding an optimal workflow that takes into account the many variables and resources at play—especially when you’re undoubtedly being asked to do more, faster. That’s why operationalizing workflows is critical if you want to maximize your efficiency and be able to scale your resources effectively. Join us to learn how... [...]

Account-based marketing helps organizations to align their sales efforts around who are target customers and the efforts to capture them. The MarketingProfs is hosting a webinar on ‘Three Ways to Scale ABM Success With Personalization’ on Thursday, May 16, 2019 at 2.00 pm ET. The MarketingProfs team says, “Account-based marketing (ABM) programs are on the rise, and for good reason. When executed well, ABM improves collaboration with sales, grows deal size, and helps focus marketing efforts where they can have the largest impact. In this free webinar, we’ll explore the role personalization... [...]