Effective communication with your customers is the key to growing your business and improve sales. Knowing your customers and their requirements can help you take right marketing decisions. The Digital Marketing Depot is hosting a webinar on ‘Identity Resolution: Secrets to Success’ on Thursday, May 9, 2019 at 1.00 pm EDT. The DMD team says, “Today’s consumers operate in real time. With hundreds of options available and purchases being made in seconds, the need to be in front of these consumers at the moment of decision is more critical than ever. You need to know who your consumers... [...]

AdWeek is hosting a webinar on ‘To Podcast or Not to Podcast: How Your Business Can Leverage Its Power’ on Tuesday, May 7, 2019 at 1:00 pm EDT. The AdWeek team says, “Join Dan Granger, CEO and founder of performance marketing agency Oxford Road, to learn about what businesses should consider before investing the time and resources in developing content for this new frontier. You’ll find out about: The love/hate relationship between radio and podcasts What comes next for the podcasting market Tips and tricks to pinpointing whether podcasting makes sense for your business”. To... [...]

Digital Marketing Depot is hosting a webinar on ‘Data, Data Everywhere — But Where are the Customer Insights?’ on Tuesday, May 7, 2019 at 1.00 pm EDT. The DMD team says, “Join our data analytics experts as they show you how to use AI and data visualization to drive pipeline and revenue growth. You’ll learn techniques to better plan, manage and execute your digital campaigns. Attend this webinar and learn: How to clean and blend data silos to create a unified data set How to dive into analytics reports to see what actions need to be taken Techniques to course correct campaigns... [...]

The MarketingProfs team is hosting a webinar ‘Cultivating Happy, High-Performing Marketing Teams’ on Thursday, April 18, 2019 at 2:00 pm ET. The MarketingProfs team says, “Building out a strong, modern marketing team can be a daunting task. What are the essential roles? What are the critical skills for each role? And once you’ve hired the best talent, how do you retain them and protect your investment? Join us as we break down the essential roles in a high-performing marketing team, discuss what makes marketers tick, and show how you can help your team improve their personal and... [...]

AdWeek is hosting a webinar on ‘Take Personalization to New Places: Use High-Impact Packaging to Move Outside the Box’ on Thursday, April 19, 2019 at 1:00 pm EDT. The AdWeek team says, “Product packaging is a key way for brands to connect directly with their consumer, but workflow and supply chain issues are often a barrier. Now, advanced print and data management technology can change the dynamic with personalized packaging that is neither complex nor cost-prohibitive. When used for limited time offers or new-product launches, personalized packaging can have a huge impact.  Hear... [...]

AdWeek is hosting a webinar on ‘Close the Customer Experience Gap: Why Brands Still Have Work to Do to Engage Consumers’ on Monday, April 15, 2019 at 1:00 pm EDT. The AdWeek team says, “Brands are investing heavily in delivering great customer experiences. But nearly half of consumers say companies are falling short of their expectations. Why the disconnect? An exclusive survey of 5,000 global consumers and 500 marketers from Acquia identifies the CX gap and its implications for marketers that need to better leverage technology to meet customer needs.  Get an overview of the report... [...]

Digital Marketing Depot is hosting a webinar on ‘The New Rules to Win Customer Loyalty and Increase Online Sales ’ on Thursday, April 11, 2019 at 1.00 pm EDT. The DMD team says, “Consumer demand for compelling online shopping experiences continues to skyrocket. But with thousands of products on ‘digital shelves,’ how do you break through the clutter to get consumer attention? More importantly, what motivates shoppers to click the “buy” button these days? Join our product experience experts as they explain the new rules for winning customer loyalty and increasing digital... [...]

The ClickZ team is hosting a webinar on ‘Build Higher-Converting Audiences in Facebook & Google with First Party Data’ on Thursday, April 11, 2019 at 1.00 pm ET. The webinar will be presented by Tim Flagg, ClickZ Podcast Host andDigital Marketing Consultant, ClickZ and Blair Symes, Sr. Director of Content Marketing, DialogTech. The ClickZ team says, “Facebook and Google Ads provide advertisers a wealth of targeting options. But often the most effective audiences are the ones built from your own first-party data. And with advertisers spending $170 billion on Facebook and Google Ads... [...]

AdWeek is hosting a webinar on ‘Top Brands Go Cross-Channel: How Media and Creative Can Team Up to Win’ on Thursday, April 11, 2019 at 1:00 pm EDT. The AdWeek team says, “Today’s customer uses multiple devices across multiple channels to interact with your brand. All components of a cross-channel campaign must work together, but unifying the campaign experience remains a challenge. This is especially true for creative, which needs to be customized for every channel and every stage of the customer journey. Media teams take note: Cross-channel advertising goes way beyond orchestrating... [...]

The Target Marketing team is hosting a webinar on ‘How the World’s Most Successful Marketers Are Transforming Through Data’ on Tuesday, April 23, 2019 at 2.00 pm ET. This webinar will be presented by Chris O’Hara, Vice President, Product Marketing, Salesforce and Thorin McGee, Editor-at-Large, Target Marketing. The Target Marketing team says, “How are the world’s biggest brands transforming themselves with data? In this webinar, Chris O’Hara, author of the award-winning book Data Driven, will explore how brands like Georgia Pacific, L’Oreal, Campbells Soup... [...]