Troy White’s latest blog post is titled “The sultry promise of a marketing system… truth or trash?”. White Says, “Having been in the marketing business on my own for 10 years now, I STILL drool over a solid marketing system that takes in leads and turns out repeat clients. Do you have one? Don’t you want one? Think about it… …you turn it on …it goes out and finds you qualified leads …it engages those prospects and gets them to first trade their email in exchange for something they want”. The sultry promise of a marketing system… truth or trash? Troy White’s Blog  [...]

Troy White’s latest blog post is titled “5 secrets of getting stuff done in a home business”. White Says, “After working on my own, from my home, for 10 years now… I have learned a thing or two about productivity and success from a home business. First, don’t do what I did! I closed myself off from the world, stopped going to networking meetings, and pretty much became a hermit.  It feels great to be able to do that – but it can ultimately lead to depression and a waning ability to talk to people face to face”. 5 secrets of getting stuff done in a home business Troy White’s... [...]

Troy White’s latest blog post is titled “Weird marketing tricks that work”. White Says, “I am always on the lookout for unusual marketing ideas, and especially systems, that work time and time again. Not the one-off flash in the pan nonsense being pitched online. But real systems that work once, work twice, and continue to work for those who try them. I recently found a system that is awesome”. Weird marketing tricks that work Troy White’s Blog  [...]

Troy White’s latest blog post is titled “Marketing ideas galore next week”. White Says, “One of the common questions I get a lot of from other entrepreneurs is around marketing promotions. Specifically, what to market and how to tie it into a campaign. Which is exactly why I created the Cash Flow Calendar program quite a few years ago. (special deal on right now here http://blog.smallbusinesscopywriter.com/how-to-turn-47-into-5000/)”. Marketing ideas galore next week Troy White’s Blog  [...]

Troy White’s latest blog post is titled “Why they give away their $309 physical course (and why you should too)”. White Says, “As you may know, I have twin 11 year old daughters. I have written about their story before, and they are the world to me. (you can see it here http://blog.smallbusinesscopywriter.com/a-dedication-to-my-daughters/) They are also the reason I am going grey, FAST! Almost 12 and pre-teen hormones a raging… they can be a weeeeeee bit of a handful at times”. Why they give away their $309 physical course (and why you should too) Troy White’s Blog  [...]

Troy White’s latest blog post is titled “Think email marketing is free? Lets look at the facts”. White says, “The thing everyone loves about email marketing and social media marketing is the cost. After all, sending a thousand emails doesn’t cost you additional money. Nor does posting new updates on Facebook or Twitter. Right? But it DOES cost you a TON of sales… therefore, it costs you a TON of money! Case in point…”. Think email marketing is free? Lets look at the facts Troy White’s Blog  [...]

Troy White’s latest blog post is titled “A legendary marketer… and all-around good, funny guy”. White says, “If you haven’t heard of Drayton Bird, you are missing out! He is a legendary marketer and copywriter… …even the great David Ogilvy said “Drayton Bird knows more about direct marketing than anyone in the world” And Gary Bencivenga, widely regarded before his retirement as the world’s best direct marketing copywriter said this”. A legendary marketer… and all-around good, funny guy Troy White’s Blog  [...]

Troy White’s latest blog post is titled “Raiders of the lost art of email marketing”. White says, “I love email marketing. Over the past 10 years, I have written hundreds of campaigns, and seen brand new startup companies grow to be million-dollar-a-year empires. I have seen mom and pop operations grow to be international media sensations. And I have seen 20-something year olds become very wealthy with the use of email marketing and a website sales campaign (see the bottom of this for Chris V’s story). All with this simple little thing called email”. Raiders of the... [...]

Troy White’s latest blog post is titled “Is social proof important?”. White says, “I saw a very interesting split test I wanted to share. First – have a peek at www.whichtestwon.com and sign up for their updates. Each week they share with you the test results of companies doing split tests. They show the 2 versions that were split tested, you get to vote which one you think won, then they show you the real-life results”. Is social proof important? Troy White’s Blog  [...]

Troy White’s latest blog post is titled “You win… some lead generation tools and pictures”. White says, “Yesterday I posted about lead generation and the window wrap I did. I didn’t share the photo of the wrap, but had a lot of people ask to see it. Here ya go…”. You win… some lead generation tools and pictures Troy White’s Blog  [...]