‘Report: What marketers can learn from the biggest brands on Instagram’ – Marketing Land
Tamar Weinberg says, “What insights can you learn from Fortune 500 brands using Instagram? TrackMaven has your answer. After analyzing over 40,000 unique social posts on the image sharing network, they’ve released The Fortune 500 Instagram Report: 2016 Edition, sharing data on what marketers can learn from these big brands. Looking at both B2B and B2C companies from May 2015 through April 2016, the key takeaways we can glean from the report are as follows: – Instagram usage is increasing among the F500. Exactly 50% of the F500 are using Instagram, up from 24.6% in 2013 when TrackMaven... [...]