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Backlinks boost a site’s authority and credibility, signaling trustworthiness to search engines. High-quality backlinks improve search rankings and drive organic traffic. Semrush has published a new video ‘How to Create Backlinks to Your Site’. It covers the following: What are Backlinks and how do they work? (Definition & Importance) Why... [Read more]

This is a reminder for the DMI webinar to be held on November 21, 2024. Podcasts are an effective tool for business growth, allowing brands to connect with audiences on a personal level and share valuable insights. They help build brand authority, foster customer loyalty, and expand reach through engaging content. Digital Marketing Institute is hosting... [Read more]

AI-powered customer journey maps analyze data to visualize customer behaviors and preferences, enabling personalized experiences. They optimize engagement by predicting needs and identifying friction points. HubSpot has published ‘The Ultimate Guide to Creating AI-Powered Customer Journey Maps‘. Taylor Cromwell says, “In this article,... [Read more]

Ahrefs has published a new video ‘Debunking 11 Common Digital Marketing Myths You Thought Were True’. The Ahrefs team says, “With over 100 years of combined experience, our panel of digital marketing experts debunk 11 common myths that people actually believe. From the power of social media vs. websites, to the future of SEO and AI... [Read more]

This is a reminder for the Adweek webinar to be held on November 21, 2024. Shopping and retail trends are increasingly driven by personalization and sustainability, with brands using AI to create tailored experiences that cater to individual preferences. At the same time, eco-conscious consumers are pushing retailers toward greener practices, favoring... [Read more]

YouTube monetization allows creators to earn revenue through ads, memberships, and sponsored content on their channels. It requires meeting platform criteria like subscriber count and watch hours to unlock earning opportunities. The latest ‘HubSpot Marketing’ video is titled ‘The Latest Ways to Monetize on YouTube!’. This... [Read more]

B2B social media marketing focuses on building professional relationships, showcasing expertise, and generating leads through platforms like LinkedIn and Twitter. It emphasizes value-driven content to foster trust and drive business growth. Convince & Convert contributor Hannah Tooker has published an article featuring B2B social media marketing... [Read more]

Organic search analytics involves analyzing unpaid search engine traffic to understand user behavior, optimize keywords, and improve website performance. It helps businesses refine SEO strategies, enhance visibility, and drive meaningful engagement. Content Marketing Institute contributor Dennis Shiao has published an article featuring useful strategies... [Read more]

Super Affiliate AI tool suite is designed to help you become a super affiliate, and it does its work in less than 60 seconds. In the introductory webinar by Chris Fox and Andrew Fox, you get the complete picture of how this software can help you build your business. You will discover these features: ➤ With 1 ‘click’ you can choose any affiliate... [Read more]

Content marketing measurement involves tracking the effectiveness of content strategies through metrics like engagement, conversions, and traffic to assess ROI. It helps refine tactics and align content with business objectives for better audience impact. Content Marketing Institute contributor Jodi Harris has published an article featuring 27 definitions... [Read more]

MOZ has published an article featuring 17 tips for better SEO. The article is based on Lili Ray’s webinar ‘How To Prepare for the Future of SEO’. The MOZ team says, “2024 has been a whirlwind year for the SEO industry, with sweeping algorithm changes, fierce SERP competition, and even an antitrust trial keeping everyone on their... [Read more]

This is a reminder for the Adweek webinar to be held on November 20, 2024. The advancements in predictive and generative AI over the last few years have cemented AI as the “next big thing”—a shiny toy that promises to revolutionize everything. Adweek is hosting a webinar ‘Craft a Quality AI Marketing Strategy That Goes Beyond the Hype’... [Read more]