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This is a reminder for the Adweek webinar to be held on November 20, 2024. The advancements in predictive and generative AI over the last few years have cemented AI as the “next big thing”—a shiny toy that promises to revolutionize everything. Adweek is hosting a webinar ‘Craft a Quality AI Marketing Strategy That Goes Beyond the Hype’... [Read more]

This is a reminder for the CMI webinar to be held on November 20, 2024. Content and marketing in 2025 focus on delivering highly personalized, interactive experiences through AI-driven insights, catering to niche audience preferences. Brands increasingly value storytelling and authenticity, creating content that aligns with ethical values and fosters... [Read more]

Google Search Central has published the latest episode of the Search Off the Record podcast titled ‘Search Console Recommendations, Google Trends, and more!’. The GSC team says, “In this episode of Google Search News, John Mueller covers the latest updates on Search Console recommendations, removal of cached pages (noarchive robots... [Read more]

Convince & Convert has published the latest episode of the Social Pros Podcast titled ‘Cut Through the Noise with the King of Clarity, Steve Woodruff‘. This episode covers the following: The importance of clarity in cutting through today’s noisy digital landscape How the brain’s RAS and WIIFM principles make messages stick Staying... [Read more]

MOZ is hosting a webinar ‘Mastering AI Overviews For Greater Search Visibility’ on November 20-21, 2024, at 1.00 pm ET. The MOZ team says, “The SEO Accelerator: Theory to Practice webinar series is kicking off with the topic of competitive research and analysis. Yes, we want to be able to quickly and efficiently answer... [Read more]

Adweek is hosting a webinar ‘The Customer Data Balance of Power — How IT, Data Science, and Marketing Can Thrive in a Symbiotic CDP Ecosystem’ on Wednesday, November 20, 2024, at 1.00 pm ET. The Adweek team says, “Twenty-eight people on average were involved in the technology purchase process this year, compared to only 20... [Read more]

Toxic SEO links are low-quality or spammy backlinks that can harm your website’s search engine rankings. They often come from irrelevant, penalized, or manipulative sources and should be avoided or disavowed. Search Engine Journal contributor Ben Steele has published an article featuring six ways to avoid bad & toxic backlinks. He says, “The... [Read more]

Teamwork is crucial for email marketing teams to ensure consistent messaging, streamline workflows, and meet deadlines. Collaboration fosters creativity and aligns strategies, resulting in impactful campaigns that drive engagement. MarTech contributor Ryan Phelan has published an article featuring four tips for helping your email marketing team stay... [Read more]

Digital Marketing Institute has published an article featuring six Black Friday deals for marketers in 2024. The DMI team says, “Marketers understand the power of Black Friday as a way to attract and convert customers through promotions. It’s one of the biggest days on the calendar for people to get deals and brands to make money! Let’s look... [Read more]

Super Affiliate AI, created by the Fox brothers, Chris Fox and Andrew Fox, will automatically find the hottest products on Clickbank, JV Zoo, and Warrior Plus. Then it will: ➤ Build your Facebook Ads With AI ➤ Create your landing page content with AI ➤ Generate amazing subject lines and headlines with just one click using AI ➤ Make everything... [Read more]

Unifying offline and online marketing creates a seamless customer experience by integrating branding, messaging, and campaigns across all channels. This synergy enhances engagement, builds trust, and maximizes ROI. The latest The SERP’s Up SEO podcast episode is titled ‘Unifying your offline & online marketing’. The... [Read more]

B2B content marketing focuses on creating and distributing valuable content to engage and convert business audiences. It builds trust, showcases expertise, and drives decision-making within professional networks. Content Marketing Institute contributor Stephanie Stahl has published an article featuring the future outlook for b2b content marketing benchmarks,... [Read more]