European Union’s General Data Protection Regulation (GDPR) law has brought challenges for most of the businesses who trade in the European Union. Forbes contributor Jia Wertz has shared four changes that the e-commerce brands need to adopt in light of GDPR. Wertz says, “For e-commerce brands that hope to get ahead of data protection trends, here’s what we can learn from them. Following Regulations Can Increase Opt-Ins It’s no secret that collection of consumer data revolutionized marketing and sales, thanks to in-depth customer analytics. That’s precisely why GDPR has been the... [...]

You need to cope with the changing search engine algorithms for getting the web traffic organic way. It requires quality content and SEO tactics to get the traffic. Econsultancy columnist Manish Dudharejia has shared seven tips to help ecommerce businesses boost their organic search traffic. Dudharejia says, “Before you start investing too much of your budget in content, link building, and paid search, focus on putting a process in place that will keep your site optimized for search. While there are literally hundreds of technical ways to optimize your site’s SEO (at a minimum), here... [...]

Experience-driven commerce allows businesses to connect with customers in a digitally enabled way. It is a way to enhance your sales. Econsultancy columnist Jeff Rajeck has shared information on the future of experience-driven commerce and the challenges and opportunities brought by it. Rajeck says, “While marketers have been discussing experience-driven commerce for several years, recent acquisitions of ecommerce platforms by the major marketing clouds have led to increased interest in the topic. Brad Rencher, Executive Vice President at Adobe, even stated recently that experience-riven... [...]

Ecommerce can be a profitable, consistent and long-term business. This has been proven over and over. The problem is that getting started isn’t easy. You have to find the best-selling products in your niche, add them to your ecommerce website, and create promotions for them that pull in customers. New software called AliExtractor can help you start and operate your ecommerce business site using products from AliExpress with a lot less hassle than you ever thought possible. First, this software can help you find the best AliExpress products to promote. With AliExtractor, you can spend minutes... [...]

Winning at e-commerce requires you to build a multi-fold communication channel that lead your brand to better sales. Blogging is one of such channels that helps you to persuade your customers to make a purchase. Shopify contributor Ana Gotter has shared eight brilliant blogs run by e-commerce stores that are getting great results. Gotter says, “Brands that can attract an audience through education, inspiration, or entertainment can generally benefit from blogging in some form or another. But at the end of the day, you’ll have to carve out a way to blog that works for you, as these... [...]

The Entrepreneur magazine team has posted a video featuring Trevor Chapman on ‘$0 to $1,000 in a Day: The Marketing Method You Must Use to Grab People’s Attention’. Andrea Huspeni says, “Not all marketing is created the same. “And for Trevor Chapman, an ecommerce pro, entrepreneurs are spending too much time focusing on competing with huge companies by using the wrong kind of marketing. “In our second video for $0 to $1,000, a series in which we help ecommerce entrepreneurs learn what it takes to make a grand a day running their virtual store, Chapman talks... [...]

ReadWrite contributor John Demian has published an article titled ‘The Future of e-Commerce’. It details the current trends and the possibilities that lie further in the e-commerce domain. Demian says, “Nobody can deny the fact that online stores have become a big part of our daily lives. I personally only do groceries shopping in traditional stores and shop online for everything else and by 2021 we will have an estimated of 2.1 billion users worldwide that do the same. With that kind of numbers, you might think there would be a lot of online stores. Well, you would be right!... [...]

Big Data, Virtual Reality and Internet of Things (IoT) are becoming the change makers for the e-commerce brands. These technologies help them offer a personalized experience. ReadWrite’s Roberta Rottigni has shared major advantages of Big Data and IoT for the e-commerce brands and the users. Rottigni says, “A countless number of e-commerce platforms have taken advantage of the outstanding power of big data for products recommendations and other targeted marketing purposes. Seasonal personalization, for example, is another really powerful targeted marketing strategy. The idea behind... [...]

Shopify’s Mark Macdonald has share 100+ beautiful and creative e-commerce website designs for e-commerce business owners. The designs are in the following categories: Best fashion website designs Best health and beauty website designs Best food and grocery website designs Best sports and fitness website designs Best children’s fashion and toys website designs Best interior design and art website designs Best office and paper website designs. Macdonald says, “Whether it’s the presentation of food at a fancy restaurant or the latest Apple product, humans just seem to love things... [...]

According to Mary Meeker’s 2018 Internet Trends report, global e-commerce sales reached $450 billion in 2018. As compared to 2017, the sales have grown by 16%. Commenting on the report findings, Marketing Land’s Amy Gesenhues says, “As e-commerce grows, it is taking a bigger bite of retail sales overall. According to the report, e-commerce represented a 13 percent share of all retail spend (both online and physical retail sales) in 2017. As e-commerce continues to grow, physical retail sales growth is trending toward deceleration, with less than 3 percent year-over-year growth. Mobile... [...]