The latest post on ‘ReadWrite’ is titled “Pinterest Raises A $200 Million Warchest To Do Battle With Google”. Lauren Orsini says, “Pinterest has raised $200 million from investors in a deal that values the company at $5 billion, a source close to the company told ReadWrite. (Update: The company is now confirming its financing.) This is becoming a pattern for Pinterest, a visual search engine where people share and search for objects of interest: It raised a $225 million round last October with the same group of investors, after raising $200 million in February 2013, with the... [...]

The latest article on  ‘Marketing Land’ is titled “Facebook’s iOS Related Content Test Could Be A Boon For Marketers”. Martin Beck says, “Facebook wants check-ins to be more social, which could be good news for marketers. Facebook is testing a new iOS feature that shows users related information after they check into locations or post activity-based status updates. So if someone checks into Yosemite National Park, he might see a list of friends’ Yosemite posts and photos that friends have taken at Half Dome. Or if someone posts that she watched “Caddyshack,”... [...]

The latest article on  ‘Marketing Land’ is titled “World Cup Marketing Reminder: There Are 48.9 Million U.S. Soccer Fans On Facebook”. Martin Beck says, “The World Cup — the most watched sporting event in the known universe — is something of a niche phenomenon in the United States, where another sort of football is king. But Facebook reminded marketers in a blog post today that there are legions of soccer fans in the U.S. on Facebook. In fact, the social network reports that of the 500 million soccer fans with Facebook accounts, 48.9 million are from the U.S.,... [...]

The latest article on  ‘Marketing Land’ is titled “Facebook & Twitter Slide Slightly In Global Usage, While Instagram & Tumblr Soar [Survey]”. Martin Beck says, “Although Facebook’s perch on top of the global social media landscape remains solid, new survey data from GlobalWebIndex show a slight reduction in usage for the network in the last six months. The good news for Facebook? That perch is very solid; according to GlobalWebIndex’s survey, drawn from a sample of more than 40,000 Internet users in 32 global markets, excluding China, an impressive... [...]

The latest post on ‘ReadWrite’ is titled “Net Neutrality: FCC Shifting Gears On Its Internet “Fast Lane” Idea”. Anthony Myers says, “Following a tech-industry backlash, the FCC appears ready to reconsider a proposal that would allow broadband providers to charge Internet services such as Netflix or Google extra for faster connectivity, the Wall Street Journal reported over the weekend. The proposal by the Federal Communications Commission would effectively undermine net neutrality, the idea that Internet providers like the cable or cellular companies shouldn’t... [...]

The latest article on ‘Website Magazine’ is titled “Yahoo’s Mobile-First Approach to Native Ads”. Pete Prestipino says, “Yahoo is accelerating its efforts related to mobile and all things advertising with the release of a new, image rich, mobile-first native ad format. The new native advertising format, which Yahoo indicated will “seamlessly” integrate with surrounding content (but will feature a “sponsored” designation) will be available through Yahoo Gemini (its marketplace for dealing exclusively with mobile search and native ads)“. Yahoo’s... [...]

The latest article on  ‘Marketing Land’ is titled “Say Hello To The Content Marketing Stack”. Rebecca Lieb says, “You know about ad stacks, right? Get ready to say hello to the next big thing in content marketing technology: the content marketing stack. Content stacks aren’t here yet, but they’re coming. In the next couple of years, I expect we’ll see offerings from the big enterprise players: Adobe, Oracle and Salesforce.com. (IBM has a lot of catching up to do if it’s to become a player in this space.) There are many factors driving this latest phase in... [...]

The latest article on  ‘Marketing Land’ is titled “Pinterest’s Promoted Pins Move Into Paid Test Phase”. Ginny Marvin says, “Whether Pinterest could make a go of its Promoted Pins, the platform’s first ad product thatdebuted last fall, seemed to be a question of when not if. When has arrived. Today, Pinterestannounced today that, while still in testing phase, brands are now paying for Promoted Pins. The dozen or so brands included in the paid test include ABC Family, Banana Republic, Expedia.com, Kraft, Old Navy and Target. “These brands will help us test... [...]

The latest article on  ‘Marketing Land’ is titled “Bad Links Are When You Know You’ll Be Getting A Link, Bing Says”. Barry Schwartz says, “10 SEO Myths Reviewed by Microsoft’s Duane Forrester on the Bing Search Blog sent ripples through the SEO community when Duane wrote that if you know you are about to get a link, then you are doing something wrong. Duane specifically wrote: You should never know in advance a link is coming, or where it’s coming from. If you do, that’s the wrong path. Duane also added that you should want “links to surprise you,”... [...]

The latest article on  ‘Marketing Land’ is titled “Mobile Devices Drive 66 Percent Of Email Opens — Report”. Greg Sterling says, “According to Movable Ink’s Q1 2014 US Consumer Device Preference Report email opens continue to migrate away from the desktop, which now represents a minority of all email opens. In addition, the tablet share of email opens continues to grow. Movable Ink said that 66 percent of emails were opened on either a smartphone (47.2 percent) or tablet (18.5 percent) in Q1. That’s up slightly from the 65 percent in Q4. By contrast PC... [...]