The latest ‘Aweber’ blog post is titled “12 Free Gifts To Save Your Holiday Marketing”. Rebekah Henson says, “Don’t look now, but it’s November. Yes, already. Thanksgiving is two weeks away. How did the holidays get here so fast? If you haven’t been to our Holiday Inn, you might not be fully prepared. Don’t panic. We have 12 free gifts to help you launch the best holiday campaign ever, and they’re all waiting for you at the quaint little Inn where you can relax and plan while watching the snow fall. See it, right up the hill there? If you head over there now, you can sign up... [...]
Archive for the 'Internet Marketing Blogs' Category
The latest post on ‘Mashable’ is titled “Now Twitter Lets You Make Multiple Timelines”. Chris Taylor says, “Twitter unveiled the ability to make custom timelines Tuesday — a move that puts the newly-public company squarely in Storify‘s territory. Users can create their own timelines around particular events, filled with tweets from particular users and topics. “Whether you want to collect the best Tweets about a TV show or help people find the latest information about fast-moving real-time situations, custom timelines let you give everyone a place to follow along,” wrote Brian... [...]
The latest ‘Econsultancy’ blog post is titled “Infographics: visual fast food for information overload”. Shelli Walsh says, “Did you know that 100 years ago it was expected the average person would only read 100 books in their entire lifetime? In 2007, following research, it was estimated that the average person is exposed to the equivalent of one newspaper (85 pages) of information every 5.5 minutes during the day (based on an average day of 16 hours and 174 papers a day). That is a tidal wave of facts, figures, stories, data, images and mental junk. Interestingly,... [...]
Jay Baer‘s latest ‘Convince & Convert’ blog post is titled “5 Bad Marketing Habits Made Worse by the Internet″. Baer says, “It’s easy for us web marketers to look down on traditional marketers, and how they “just don’t get it.” It’s not about hitting people over the head anymore; it’s about drawing them in. It’s about convincing them to want your messages, to habitually train them to trust what you have to say. And then there”. 5 Bad Marketing Habits Made Worse by the Internet Jay Baer’s ‘Convince & Convert’ Blog [...]
The latest MOZ blog post is titled “5 Strategic Steps to Big Content”. Mackenzie Fogelson says, “Big content isn’t just about building brand awareness, your customer base, and your revenue. If you use big content to serve a higher purpose, it can make a really big difference in your business”. 5 Strategic Steps to Big Content MOZ Blog [...]
MarketingSherpa team has posted a video recording of the ‘B2B Social Media Marketing: DocuSign’s targeted LinkedIn InMail strategy creates 3 large pipeline opportunities’ webinar. Daniel Burstein says, “In this MarketingSherpa webinar, we featured marketers who think outside of the inbox. Daniel Burstein, Director of Editorial Content, MECLABS, sat down with Meagen Eisenberg, Vice President of Demand Generation, DocuSign, and discussed a campaign where B2B social media marketing merged into the email marketing channel. Eisenberg set out to use LinkedIn sponsored InMails... [...]
The latest article on Business Insider is titled “It Costs One Dollar To Get 500 Bots To Click On Your Website”. Richard Feloni says, “Online ad fraud is rampant. We’ve known that for a long time. But it is surprising to find how cheap fraudulent traffic can be, and how some bots interact with video. Digiday spoke with a former publishing executive who admitted to selling fraudulent traffic to advertisers in a “wink-wink-nudge-nudge” sort of way. In his confession, he revealed that his company would buy $10,000 to $35,000 in non-human traffic per day, at... [...]
The latest article on ‘Business 2 Community’ is titled “Is Your Brand Ready For Social Marketing?”. Janette Speyer says, “The answer is yes, right? The buzz is that social marketing is here to stay and marketers have finally embraced it. In a Forbes Magazine article, contributor Jayson DeMers claims that “Investment in Social Media Will Become a Necessity, Not a Luxury“. The lines are still blurred. Many brands are not quite sure or comfortable with the loss of control and the messages that are being sent to their consumers, let alone the possibility of negative reactions”. Is... [...]
The latest article on ‘Marketing Land’ is titled “Why It’s Critical To Connect Your Offline & Online Marketing”. Annie Cushing says, “Wrapping up my series on dashboards, I want to address an issue I see in just about every spreadsheet I’ve seen in my career as a marketer: using Excel’s (hideous) default formatting for visualizations. You’ve seen them … the blue and red charts are particularly unforgivable. Worst of all, sticking with Excel’s default formatted table and pivot table styles can also be discordant, especially if you are a brand with... [...]
The latest article on HubSpot blog is titled “My CPA Can Teach Me About Inbound Marketing? Shut. Up.”. Alan Witberg says, “Truth be told, there’s very little chance that when you meet with your accountant to see if you’re eligible for a Sec 179(d) tax credit that he’ll suddenly whip the glasses off of his head, poke you in the chest with them, and say something like “You know, a few more middle and bottom of the funnel offers on the site and a targeted workflow will get you more leads”. Nuh-uh. Not gonna happen. It’s a pretty sure bet that your CPA won’t be giving... [...]