The latest article on ‘Business 2 Community’ is titled “Keep Calm and Keep Posting: 5 Social Media Marketing Myths Debunked”. The B2C team says, “The whirlwind world of social media is like Pandora’s box – it holds powerful tools that can seriously boost your business to attract new customers, retain loyal ones, and engage the digital world…or it can be a heap of resources wasted if you don’t use them properly. Inevitably, with new means come misconceptions; you may be throwing your hands up at how to use Twitter, Facebook, and Instagram to their maximum potential... [...]

The latest article on the ‘The Future of Ink’ blog is titled “What’s the Correct Length for an Ebook?″. Nina Amir says, “Someone once said no good book is ever too long, and no bad book is ever too short! That goes for ebooks as well as print books. But how do you know how long your book should be? Is there a correct length for an ebook? This looks like a simple question, but you have to look at several factors before you can determine optimum length“. What’s the Correct Length for an Ebook? ‘The Future of Ink’ Blog  [...]

Shawn Collins’ latest blog post is titled “Pick the Best Affiliate Marketing Blogs of 2013”. Collins Says, “We asked for nominations of the best affiliate marketing blogs last month, and we got a nice list of nominees. Now it’s time to vote on the nominees to come up with a list of the best affiliate marketing blogs. Voting is open to the public to pick the best affiliate marketing blogs of 2013. Sorry if a blog you write or like was not included. Nominations were open from October 6, 2013 through October 31, 2013”. Pick the Best Affiliate Marketing Blogs of 2013 Shawn Collins’... [...]

Robert Plank’s latest blog post is titled “The Three Biggest Breakthroughs That Are About to Change Your Online Business Forever: 80/20, 95/5/1, and 2/50/33”. Plank says, “In our online business, I can think of quite a few “duh” moments where as soon as I discovered them… everything changed. My level of income, the things that were and weren’t important, Just the fact that I could charge $997 for a course The fact that I could launch a course that didn’t need 100% live training sessions The fact that I could re-market old courses The fact that... [...]

The latest article on Business Insider is titled “7 Statistics About Facebook Users That Reveal Why It’s Such A Powerful Marketing Platform”. Cooper Smith says, “Who’s on Facebook? The short answer, of course, is everyone. And that’s why every company and brand needs to seriously consider a major presence on the platform, as well as a Facebook-specific content strategy. But digging into the data reveals more specific and compelling reasons why marketers should be active on Facebook, such as the fact that despite recent news coverage about how Facebook is getting... [...]

The latest article on ‘Business 2 Community’ is titled “103 Compelling Social Media And Marketing Statistics For 2013 (and 2014)”. Tom Pick says, “As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. They are refining tactics, integrating social with other marketing channels, taking a hard look at new networks, and continuing to refine their measurements of success. How can marketers help their organizations move from “social media marketing” to... [...]

Sean Lowery knows that a marketing consultant for local businesses has to go the extra mile to stand out from the crowd. A professional website that attracts potential clients is the place to start. SuperiorServices WordPress Theme creates a WordPress site that is eye-catching and professional. Lowery includes a developer’s license at no extra charge, so you can use it for client sites in addition to your own site. If you want to get into the Lead Gen service, use the theme to build niche-oriented lead gen sites that you rent to local niche businesses. SuperiorServices WordPress Theme is... [...]

The latest article on HubSpot blog is titled “A/B Test Finds 55% Increase in Leads When Images Added to Tweets”. Brittany Leaning says, “Does Twitter look a little different for you lately? Maybe a little more like Facebook or Instagram? That’s because on October 29, the social networking site announced that it will start automatically showing images in your stream (without you even clicking). As a social media marketer, you can imagine how excited I was to test this out for @HubSpot. All I saw was a gold mine of opportunities for sharing our blog posts, ebooks, templates,... [...]

The latest article on ‘Business 2 Community’ is titled “Free Marketing Ideas Part 10 – Alt Tags and Meta Data”. Zach Heller says, “Welcome to the latest edition of my new weekly blog series, “Free Marketing Ideas”. Each week I will identify and explain a simple marketing idea that you can employ at low or no cost. Last week’s topic was Host a Contest. This Week’s Topic = Alt Tags and Meta Data Search engine optimization, or SEO, is a term you hear a lot of in the digital marketing space. But depending on who you’re listening to, it means different things. At... [...]

MarketingSherpa has released a case study titled “Marketing Automation: Implementation drives $550,000 in net new revenue at Crain’s”. David Kirkpatrick says, “Print media has been a tough business, even for respected trade names. Those challenges were hitting home at Crain’s Business Insurance, a business insurance trade publication. At the same time, there was also an opportunity with the growing importance of content marketing. We often write case studies and how-to instructions on the topic of marketing automation. This case study covers how Crain’s implemented... [...]