John Chow’s latest blog post is titled “3 SEO Strategies You Need To Drive More Traffic”. Chow says, “Let me share with you some of the SEO strategies you need to drive more traffic to your blog. You and I know that before you can build a successful blog, you need people. Truly, a community is not composed of Trees and Animals – it has to be real people with taste, otherwise it’s no longer a community. Search engine optimization has become one of the delicate marketing practices – as a result of Google Panda, Penguin 1.0 and now the Penguin 2.0”. 3 SEO Strategies You Need To... [...]
Archive for the 'Internet Marketing Blogs' Category
The latest article on ‘Business 2 Community’ is titled “15 Ways To Make Your Social Media Strategy A Complete Fail”. Tatiana Liubarets says, “Simply having a presence on Twitter, Facebook, and Google+ doesn’t guarantee your company scores of fresh leads and new customers. In fact, recent studies by Manta have found that 60% of small businesses have yet to see a significant ROI from their social media strategy. According to Social Media Guru Ted Rubin, the problem has everything to do with faulty company strategies. You can’t just set up profiles and expect fresh leads... [...]
The latest post on ‘Mashable’ is titled “Facebook Adds Professional Skills Category for Job Seekers”. Adario Strange says, “In what could prove to be a stealth move to compete with the likes of LinkedIn, Facebook has added a fully discoverable “professional skills” option to its user profiles. The subtle change, discovered by a blog called Sociobits.org, looks to have been quietly rolled out some time last week. Facebook did not immediately respond to our request for clarification. The new category appears as an option in a Facebook profile’s About section under the heading... [...]
The latest ‘Econsultancy’ blog post is titled “The secret to productive, happy and creative digital workers”. Paul Boag says, “With the explosion of the digital economy, the best digital professionals are much in demand and expensive. How then do you retain good staff and ensure you get the best return on investment?”. The secret to productive, happy and creative digital workers ‘Econsultancy’ Blog [...]
The latest article on ‘The Forrester Blog’ is titled “The Art of Awesome Curation: Lessons from Gilt and Houzz”. Sucharita Mulpuru says, “One of the most common questions I get is “Who does personalization really well?” And at its heart, great personalization is about effectively deciding which products (or offers) from a deep product catalog to showcase when and to whom. Ever sinceGilt Groupe founder Alexis Maybank spoke at one of Forrester’s eBusiness Forumsand talked about the scores of email iterations her company executes with every email drop, Gilt is usually at the... [...]
The latest article on Business Insider is titled “Here’s Why Privacy Groups Want The FTC To Block Facebook’s New Rules”. Aaron Tube says, “Six consumer privacy groups sent a letter to the Federal Trade Commission on Wednesday urging the FTC not to allow Facebook to implement the privacy disclosure changes it proposed in response to its recent $20 million settlement of a class-action lawsuit. The Electronic Privacy Information Center, the Center for Digital Democracy, and four other privacy groups said the changes Facebook proposed making to two documents, the... [...]
The latest article on ‘Business 2 Community’ is titled “Google Plus SEO: The Business Benefits”. Pam Dyer says, “Google Plus offers business opportunities available nowhere else. The social network run by Google — the gateway to your business — is a game-changer. It ties together several Google products and delivers many rewards for brands. Vic Gundotra, the head of Google+, has said, “It’s really the unification of all of Google’s services, with a common social layer.” Google+ places a heavy emphasis on search engine optimization (SEO), which differentiates it... [...]
The latest post on ‘Mashable’ is titled “NSA Code-Cracking Puts Google Under Fire”. Allan Holmes says, “Disclosures that the U.S. National Security Agency can crack codes protecting the online traffic of the world’s largest Internet companies will inflict more damage than earlier reports of complicity in government spying, according to technology and intelligence specialists. The agency has fulfilled a decades-long quest to break the encryption of email, online purchases, electronic medical records and other Web activities, the New York Times, the U.K.’s Guardian and ProPublica reported... [...]
The latest ‘Econsultancy’ blog post is titled “How to recognise a content marketing agency”. Robin Barnes says, “Content marketing is now a £1bn industry, so say the CMA. But what exactly is it that marks a good content agency out from the growing crowds? Is it any more than being able to create something cool that cuts through the clutter? The other day I was talking with some of my industry peers about how ‘content marketing’ has become a magnet for all kinds of different marketing outfits: PR, video production, digital, SEO and social media”. How... [...]
The latest article on ‘Marketing Land’ is titled “How to Embrace True Persistent Marketing”. Andy Lombard says, “For years, it was commonplace for traditional marketing campaigns to require 90-day planning cycles — at a minimum. More recently, digital marketing has brought about an evolution in both speed and agility that has quickly made these lengthy cycles inadequate and unacceptable. Customers are increasingly available on their phones, websites and social media platforms, and marketers are finding greater access to real-time data. As a result, a strong opportunity... [...]