The latest article on HubSpot blog is titled “10 of the Best Email Subject Lines You’ve Ever Read”. Ginny Soskey says, “I’d venture a guess you get many emails in your inbox every day. Coupons, daily deal sites, newsletters, password resets, lead nurturing emails, social media notifications, invitations to your friend’s party, and maybe even an email from your mom. That’s a lot to sift through, never mind open. So what makes you want to actually take that extra step to actually open an email? Most times, it’s the subject line. After all, it’s... [...]
Archive for the 'Internet Marketing Blogs' Category
The latest article on ‘Marketing Land’ is titled “German Court: Google Privacy Policy Violates Consumer Rights”. Greg Sterling says, “A German court has ruled that Google’s integrated privacy policy violates its national data protection law, according to a reportfrom IDG news service. Google has had trouble and been criticized in Europe since consolidating its many privacy policies into one in March 2012. Google has maintained that its unified privacy policy, which allows the company to combine data sets across Google properties, benefits consumers because... [...]
The latest post on ‘Mashable’ is titled “Half of All Active Twitter Users Live in Five Countries”. Zoe Fox says, “Twitter users are all over the world, but half of the social network’s active users — those who tweet at least once a month — live in just five countries: the U.S., Japan, Indonesia, the UK and Brazil.Using data from PeerReach, online statistics portal Statista created the chart, below, which shows the 13 countries with the highest shares of monthly active tweeters”. Half of All Active Twitter Users Live in Five Countries Mashable.com [...]
The latest ‘Econsultancy’ blog post is titled “Six case studies that prove the power of content marketing”. David Moth says, “In October 2012 Econsultancy ran a survey which found that 90% of brands felt that content marketing would become more important over the following 12 months. One year on it is hard to argue against the fact that content marketing is now among the most important trends in digital. However when we published the Content Marketing Survey Report with Outbrain, just 38% of respondents had a defined strategy in place”. Six case studies that... [...]
The latest MOZ blog post is titled “How to Improve Your Conversion Rates with a Faster Website”. Zoompf says, “Back in August the team at Zoompf published a joint research study with Moz analyzing How Website Speed Actually Impacts Search Ranking. In this research, a surprise result showed no clear correlation between page load time and search ranking. This confounded us, since we expected to see at least some small measure of correlation, especially after Googleannounced in 2010 that site speed would have a partial impact on search ranking. We did, however, observe a correlation between... [...]
The latest article on ‘Business 2 Community’ is titled “8 Do’s to Benefit From Your Facebook Fan Page”. Stephen Moyers says, “What is it to “like” a million dollars on Facebook? May be more than a million dollars―especially for those who have taken up right actions to build up their Facebook Fan Page strong. Facebook Fan Pages absolutely free and available for even those who aren’t having an account on Facebook. That means you can really go far with conquering it. For that, you just have to be a little more active and engage in the right activities on your Fan Page.... [...]
The latest article on HubSpot blog is titled “8 Failed Marketing-Related Sitcoms”. Jay Acunzo says, “Every single day, I wake up and thank God that I don’t write sitcoms for a living. (Just go with this for a second.) Can you imagine being those writers? You’d toil away day after day trying like mad to pull something — anything! — unique and interesting from the same tired storylines that everyone’s heard a million times before. Yup, nothing at all like business blogging 😉 But hypothetically, if marketing and sitcoms overlapped, then I’d... [...]
The latest post on ‘Mashable’ is titled “Persona Wants to Protect Your Online Reputation”. Rebbecca Hiscott says, “Facebook meltdowns and celebrity Twitter feuds are entertaining from the outside, but they’re much less amusing when your own career is at stake.A new reputation-management tool called Persona wants to prevent your next social media gaffe. The service monitors your Twitter, Facebook and Google+ accounts and sends you an email or SMS alert when it identifies potentially offensive material”. Persona Wants to Protect Your Online Reputation Mashable.com [...]
The latest ‘Econsultancy’ blog post is titled “The basics of using Alt Text for SEO”. David Moth says, “Alt text is an important yet occasionally overlooked part of making a site accessible to all users. It is a simple bit of HTML code that essentially describes an image that appears on a web page so that the user still knows what the image represents if they are visually impaired or if the picture simply doesn’t display correctly. The alternative attribute can be input within the ‘alt text’ or ‘alt tag’ of the image element and the exact wording used depends... [...]
The latest article on ‘The Forrester Blog’ is titled “AContent Marketing Fortnight IV: Some Content Marketing Insecurity”. Ryan Skiner says, “What’s happening (that’s important) in the world of content marketing? This is your fortnightly round-up of the best of the best stuff online for marketers who think about content; for the previous “Fortnights”, go to the bottom of the post. (And for more information about what the Content Marketing Fortnight is, see my intro from the first one. Get this curated newsletter in your inbox every other week? Send me a mail.) Stealing... [...]