Voice search is the new revolution. According to Mary Meeker’s Internet Trends report, there was a rise of 35% in voice searches between 2008 and 2016. Search Engine Land columnist Sherry Bonelli has shared five strategies to help marketers create content for the voice-first world. Bonneli says, “As an SEO, you need to have a solid understanding of some of the search strategies that can help you rank for voice search, especially since voice search volumes continue to climb. By understanding these strategies and effectively using them on your site, you can increase your odds of being the... [...]

Your content needs to be such that your visitors like to go through it whether it is an article, audio or a video. Several research point our mid-exit from the business websites and the solution could be developing better content that can capture the attention of people. Copyblogger expert Sonia Simone has shared three tips to help marketers create content that captures their customers interest. Simone says, “Your audience wants content that makes a solid point and gets there quickly. And improving that for your own content is one of the quickest ways you can get better. Here’s how. Step... [...]

Entrepreneur contributor Shaun Buck has shared five goals marketers should aim for to create better quality content. Buck says, “It takes time and effort to learn how to write well or sound good on a podcast. There’s not much most of us can do to look good on video, but at least we can make sure we don’t hurt ourselves by looking worse. When you create content, your goals should be: Entertainment: People want to be entertained, and injecting your personality into any content you create can be one way to entertain people as well as to make your content unique to you. Information: I’m... [...]

Content curation plays an important role in your content marketing efforts as it is not always possible to create and publish original content. But content curation done mechanically would not get you the desired results. You need to be focused and choosy about the content you are curating. Content Marketing Institute columnist Heidi Cohen has shared eight lessons that can help you improve your content curation efforts resulting into better content marketing. Cohen says, “Based on my experience, marketers can use content curation at least once a month or as frequently as once a week. Here’s... [...]

Mobile devices are at the leading position when it comes to web access around the world. Today mobile accounts for more than 50% of the web traffic. This brings you an opportunity to win more clients by serving right content on their devices. Entrepreneur contributor Susan Gunelius has shared seven strategies to create mobile-friendly content. Gunelius says, “Here are seven steps you can take to write content for mobile audiences who skim, scan, and move quickly. 1. Write relevant, attention-grabbing headlines. Your headlines should tap into emotions and promise something useful, meaningful or... [...]

Entrepreneur team has published a video featuring Greg Rollett sharing tips on ways to create great content. About the video. The Entrepreneur team says, “In this video, Entrepreneur Network partner Greg Rollett uses Times Square as a backdrop to make a great point about powerful content you could be making but aren’t. Rollett reminds viewers to use their current surroundings and fun experiences for content — what Gary Vaynerchuk calls documenting, rather than creating. By documenting fun experiences — like getting to shoot a web show in Times Square — you provide... [...]

Content Marketing is at the heart of today’s most marketing channels. The challenge that content marketers face today is to create content that fits dynamically to varied devices. You need to put in more efforts to score high in your content marketing revenues. Entrepreneur contributor Shaun Buck has shared some useful strategies to help marketers create content that helps them to convert more. Buck says, “It takes time and effort to learn how to write well or sound good on a podcast. There’s not much most of us can do to look good on video, but at least we can make sure we don’t... [...]

Now you can connect, curate content and post on multiple social media accounts, and you can do it on autopilot with BleuPage Ultimate. Let’s face it, there’s a lot of work keeping multiple social media accounts and blogs updated with fresh content. BleuPage Ultimate finds engaging content for you (content that is specific for your niche) and then posts it in your accounts on all the major social media networks including: ► Facebook, ► Instagram, ► Twitter, ► LinkedIn, ► Pinterest, ► Google+, ► and even your WordPress blog. This complex process can be completely automated... [...]

Content syndication is the process of pushing your blog post, article, video or any piece of web-based content out to other third-parties who can republish it on their own sites. It allows you to reach out to a huge mass and is an important marketing tactic nowadays. Content Marketing Institute columnist Michael Schreiber has published an article on content syndication where he claims that it is more than just generating more traffic. Schreiber says, “One of the most important tools in creating that kind of awareness, I’ve learned over the years, is content distribution. I’m not talking... [...]

Content is crucial for any business that is using the Internet for its expansion and growth. Many online businesses find it difficult to create their own content but still want to promote their business using content marketing. For such businesses Buffer contributor, Alfred Lua has shared more than seventy sources from where they can access and share content. Lua says, “Curating top content from around the web is a great strategy to increase your social media reach. For example, we grew our Facebook reach tremendously with high-quality content from third-party sources. But where do you... [...]