By customizing your landing page themes depending on the needs of your visitors, you can improve your marketing performance. Copyhackers contributor Tyler J Koenig has published a useful article on writing landing pages for problem-aware visitors. Koenig says, “Imagine you’re a first-time homeowner with a raccoon problem. You are almost positive you’ve seen them in your garage. They freak you out and you want them gone…but you don’t really know the extent of the problem. You know next to nothing about raccoons. You don’t know if they bite or scratch or spit freaky raccoon acid.... [...]
Archive for the 'Landing page Tips' Category
A well-designed landing page helps you to present the information your visitors are looking for. It supports your business goals, improves conversions and boosts your business’ credibility. According to Marketing Land contributor Khalid Saleh, companies having 10 – 15 landing pages have gained 55% growth in the total number of leads. To help you create rewarding landing pages, Unbounce contributor Hayley Mullen has share eight examples of high-converting lead generation landing pages. Mullen says, “Ask and you shall receive, right? Not so much when it comes to your visitors’ email... [...]
A well-designed landing page helps you to present the information your visitors are looking for. It supports your business goals, improves conversions and boosts your business’ credibility. State of Digital contributor Milosz Krasinski has published ‘A Guide To The Best Landing Page Builders’. Krasinski says, “If you have a website then you probably already know that, in order for it to take flight, you need some really strong landing pages. Studies show that between 10 and 15 is the optimum number of landing pages needed to succeed and, these can include sales and product... [...]
The primary goal of a landing page is to make the visitor to take desired action. The goal could be creating a purchase, a newsletter subscription, or a brochure download. AWeber contributor Kelly Frost has shared a five step process to write and create convincing sales landing pages. Frost says, “To help you write high-performing content for your landing pages, we asked professional copywriters to share their best writing tips. Check out what they had to say. Landing page copy should help people solve their frustrations and achieve their aims. Henneke Duistermaat, Founder of Enchanting... [...]
Your website’s landing page focuses on targeted keywords that describe your products and services best. It also includes a call-to-action (CTA). A well-designed landing page can help you to increase your share of total search traffic within your industry. SEMrush contributor Erika Varagouli has published an article highlighting best practices to rank your landing pages in the search results. She says, “SEO best practices will make your landing pages rank higher in search engine results and ensure you reach your target audience. With the right SEO, you will attract people interested... [...]
Your landing pages work as central stage for the products or services you are trying to sell. You can make your landing page perform better with a strong copy that helps you to persuade your prospects to make a purchase. PPC Hero contributor Alexandria Nixon has shared five elements of a high converting landing page copy. Read Nixon’s article to make your landing page copy more persuasive and action oriented. Nixon says, “Copy is a key element during the conversion funnel. Making sure your message is consistent and engaging throughout the whole user journey can be the... [...]
A landing page is any webpage where you send visitors, in order to initiate a conversation and, possibly, to close a deal. Your landing page should aim at leading your visitors to the product or service you wish to sell. AWeber contributor Chandal Nolasco da Silva has shared 10 ways to create landing pages that convert more customers. Silva says, “There is no one-size-fits-all template for high-converting landing pages — there are too many different offers and niches in the world for that to be the case. But there are certain steps you can take for a landing page to be successful regardless... [...]
A landing page can be your website’s homepage or a standalone page created for a specific campaign, sale, or product. When we create effective landing pages, we can increase conversion rates, which will help reach our marketing goals. Funnel Overload’s Adam Connel has shared 30 best practices to help you improve your landing page’s conversions. Connel says, “Let’s look at some core psychological principles and how they’re used in landing pages below. 1. Drive customer action with scarcity One of the core principles of persuasion is scarcity. From vintage... [...]
Your site’s landing page plays an important role in getting new customers. The average landing page conversion rate is 2.35% and top 25% sites on the Internet are converting at 5.31% and above. Where does your site stand in these rankings? If you wish to improve the conversion rate of your landing page, watch this YouTube video from Neil Patel. Talking about the video, Patel says, “I can look at a landing page right away and know that it’s not going to convert. On the flip side, I can also look at a landing page and know if it’s going to convert exceptionally well. Today... [...]
Your landing page lets you welcome the visitors and provides you a unique opportunity to influence them and convert more. The Unbounce contributor Colin Loughran has shared nine creative landing page examples you may like to follow to create your own landing pages. On what makes landing pages effective, Loughran says, “Here are a few fundamental practices of high-converting landing pages: Use a clear and concise value statement (above the fold) so visitors understand the purpose of your page immediately. Match your primary headline to the ad your visitor clicked to land on the page in... [...]