Listen to the latest SERP’s Up podcast episode ‘Do ranking factors matter for SEO?’. The SERM’s Up team says, “SEO Ranking Factors. Do they matter? Should you focus on them? And if not, what should you be focused on? Do some ranking factors matter more than others? How do you know if a tactic has directly influenced your ranking? On this episode of the SERPs Up SEO Podcast we’re diving into the narrative around “ranking factors”! Marcus Tober, Senior Vice President of Enterprise Solutions for Semrush, joins the podcast to further discuss ranking factors and SEO. Tune... [...]
Archive for the 'Search Engine Marketing' Category
MOZ has published a new episode of Whiteboard Friday ‘An Apple Search Engine?’ featuring Tom Anthony. The MOZ team says, “Happy Friday, Moz fans! In today’s Whiteboard Friday episode, Tom digs into his research on Apple’s moves in search, specifically their recent launch of what he believes is a search engine, how it works, and how they could possibly hope to compete with Google in the future.” MOZ [...]
Your SEO success depends on several elements including keyword research, quality content, and right optimization strategies. Search Engine Journal is hosting a webinar ‘How To Predict Your SEO Success: A 5-Step Formula To Help You Win’ on Wednesday, February 15, 2023, at 2.00 pm ET. The SEJ team says, “Join Sabrina Hipps, VP of Partner Development, and Jeremy Rivera, Director of Content Analysis at CopyPress, as they share real-life examples and provide guidance on how to analyze specific keywords and forecast your SEO results. Key Insights: Learn how forecasting your SEO can... [...]
Meta keywords are a <meta> tag option that can give search engines more information about a page’s content. Semrush has published an in-depth article explaining meta keywords and when to use them. The Semrush team says, “Some people suggest using meta keywords for competitor research. They advise looking at meta keywords on competitor sites to work out what keywords they’re trying to optimize for. But we think this is rarely the right approach. That’s because: Most sites don’t use meta keywords tags these days, so you won’t find any keywords there most of the time. Some sites... [...]
Rank Ranger has published a new episode of the In Search SEO podcast ‘5 Tips for Optimizing Your Google Business Profile’ featuring Greg Gifford. The Rank Ranger team says, “Is your Google business profile fully optimized? Today’s guest will help make sure that you’re taking advantage of all the key optimization opportunities that Google Business Profile offers. He’s a man who graduated from Southern Methodist University in Dallas, Texas, with a BA in Cinema and Communications and can provide an obscure movie quote for just about any situation. He is one of the... [...]
Google Search Central has published the latest video episode of ‘Google Search News (Dec ‘22) – Search Essentials, ranking systems, and more!’ featuring John Mueller and Lizzi Sassman. In this December episode of Google Search News, John Mueller and Lizzi Sassman go over recent updates and announcements in Google Search. They cover: Search Essentials Site names Ranking systems SEO community news. [...]
SEO is affected by several elements including the website design, quality content, right keywords etc. The newest tool that may influence the SEO process is Chat GPT. Income School has published a new video ‘Chat GPT – SEO and Blogging Will Never Be The Same’ highlighting the impact of Chat GPT on SEO and blogging. Nathan says, “You can’t watch YouTube for 3 minutes these days without hearing something about AI or Chat GPT. That’s because AI is finally getting to the point that we could actually believe that it’s a human! That’s a big deal. So today... [...]
Rank Ranger has published a new episode of the In Search SEO podcast ‘6 Tips to Boost Your Entity SEO’ featuring Sara Taher. The Rank Ranger team says, “What exactly is entity SEO and how do you use it to boost your SEO? That’s what we’re going to be talking about today with someone who’s an author for both Search Engine Land and Search Engine Journal. She’s worked both agency side and in-house and has been doing SEO for the past eight years. She is currently the SEO manager at Assembly Global. A warm welcome to the In Search SEO podcast, Sara Taher. In... [...]
Mobile SEO refers to the search engine optimization of websites done in a way that they are flawlessly seen on mobile devices, such as smartphones and tablets. Search Engine Journal contributor Brian Gareth has published an article featuring an 8-step process to optimize your websites for mobile. He says, “Today, almost everybody has a smartphone, and they use it to search online. You can’t focus on the desktop users alone and hope to wing it. Make your site mobile-friendly if you want to ensure fewer people leave. 1. Give Your Site A Responsive Layout & Mobile-Friendly Design Your... [...]
SEO continues to evolve with the ongoing search engine algorithm changes. By keeping pace with the algorithms, you can continue to receive quality website traffic. Watch Income School’s latest video ‘SEO is Changing – How to Win in 2023’ to achieve better SEO performance in 2023. Nathan says, “I get asked a lot about how I’m reacting to the latest Google updates. The truth is I have one method that I follow every single time there is an update. I’m excited to share it with you so that you know exactly how to handle it the next time your site is hit.” [...]