This is a reminder for the Website Magazine webinar scheduled on May 20. Website Magazine is hosting a webinar on Tuesday, May 20 at 2.00 pm ET. The topic of the webinar is “SEO in 2014: Fact, Fiction and Sensationalism”. The WM team says, “With search optimization now a regular part of the marketing equation, businesses are increasingly reliant on incoming search traffic to support growth goals. SEO is more important than ever, and Google’s recent algorithm updates have caused a flurry of speculation, joy, and panic! Separate SEO fact, fiction, and sensationalism – Join... [...]
Archive for the 'Search Engine Marketing' Category
The latest article on ‘Website Magazine’ is titled “20 Worthless SEO Tactics to Avoid, Plus 7 Ways to Dominate the SERPs”. Travis Bliffen says, “SEO is a fast changing game. Even the best intentions will do little to keep you from getting hammered by the “big G” if you are using outdated SEO strategies or, worse, using effective strategies incorrectly. Let’s review some of the most widespread link building strategies and on-page SEO practices that no longer work in 2014″. 20 Worthless SEO Tactics to Avoid, Plus 7 Ways to Dominate the SERPs Website Magazine [...]
The latest post on ‘Copyblogger’ Blog is titled “Here’s How to Save $400 on The World’s Premier Search Marketing Conference”. Jerod Morris says, “A lot of things related to search engines and online marketing seem to be dying. SEO (as a term) is dead. Guest blogging is “done.” The guy who played Newman in Seinfeld is dead. But do you know what’s not dead? Well, in addition to the guy who played Newman. (Stupid Internet hoaxes.) SMX. That’s right, Search Marketing Expo is alive and strong as ever — just look at thatupcoming event list. Month after month after month... [...]
The latest article on HubSpot blog is titled “SEO Isn’t as Hot as You Think: Why Content Marketers Get Hired”. Ginny Soskey says, “Looking for a job is tough — especially in marketing. The industry has been changing at lightning speeds, and it’s showing no sign of letting up. Technology continues to shape how we strategize and execute our marketing, and job seekers need to stay on top of those trends inaddition to mastering all of the other key traits of a successful content marketer. Wouldn’t it be nice to get a definitive answer on what hiring managers... [...]
The latest article on ‘Business 2 Community’ is titled “Why You Should Create a Mobile Friendly Website”. Richelle Anderson says, “Today, many people use mobile devices, such as smartphones and tablets, to connect to the Internet. In fact, use of mobile devices for Internet searches and purchases is significantly on the rise. Research actually shows that most Internet searches now occur from a mobile device. Sometimes this is because their mobile device is the only available option and other times it’s because it is the easiest and most convenient option to use at the time.... [...]
The latest article on ‘Website Magazine’ is titled “How to Rebrand or Rebuild a Website that is SEO-Ready”. Jason Squardo says, “Rebrand and rebuild; for some businesses, those are the keys to moving forward both financially and digitally. But tearing down an established digital presence and domain name can have massive impacts on search engine rankings. Therefore, any business considering a complete digital remodel should do so with an eye on search engine optimization (SEO), or else risk losing a high percentage of organic search traffic and online visibility. How important are... [...]
The latest article on HubSpot blog is titled “How to Optimize Your URLs for Search “. Corey Eridon says, “One of the last things I do before publishing a blog post is a little URL check — I make sure it’s well-optimized for both readers and search engines. It’s one of those SEO best practices that’s actually stood the test of time, left relatively unscathed by violent little penguins and fuzzy-yet-aggressive pandas. In the spirit of sharing knowledge, I thought I’d share the process I use to optimize those URLs every time. Keep this checklist... [...]
The latest MOZ blog post is titled “Penguin Penalties: Do Webmasters Respond the Way They Should?”. Russ Jones says, “How do webmasters really respond to a Google update? Does Google really just penalize sites to encourage AdWords adoption? We unravel the assumptions with historical data to show you how the community-at-large is impacted by a Penguin updat“. Penguin Penalties: Do Webmasters Respond the Way They Should? MOZ Blog [...]
The latest article on ‘Website Magazine’ is titled “SEO Basics: Get Crawled by Google & Bing”. Pete Prestipino says, “Search engine optimization is a process – sometimes a longer process than usual. If you’re finding that it is taking Bing and Google a much longer time to index (and thus rank) your website that is reasonable or normal, then maybe you need to do something about it. One tactics of SEOs is to take full advantage of the webmaster-related tools provided by the search engines. Both Google and Bing provide webmasters an opportunity to inform them of new... [...]
The latest MOZ blog post is titled “Starting Over, Part 2: Launch”. Dr. Peter J. Meyers says, “After months of building and planning, it’s understandable to want to finally pull the trigger, but launch is important and rushing it can delay real success. This is the story of how I got Minimal Talent off the ground“. Starting Over, Part 2: Launch MOZ Blog [...]