Similarweb has published a new episode of the Marketing Intelligence podcast ‘How to Measure Your Organic Search ROI’ featuring Charlie Witworth. The Similarweb team says, “Your SEO efforts will see ROI for your business in a number of ways – increased visibility, increased traffic, increased engagement, and increased revenue being some examples. But how do you effectively measure this organic search ROI as a whole? Is it possible? That’s what we’re discussing in today’s episode of In Search Podcast with Charlie Whitworth. Charlie is a digital marketing expert,... [...]
Archive for the 'SEO Tips' Category
The latest The SERP’s Up SEO podcast episode is titled ‘What SEO clients should you take on?’. The SERP’s Up team says, “Wait, you should NOT take on every SEO client possible? Yep. Find out when does it and when does it not make sense to take on an SEO client. How do you determine if a client is the right fit for your services? Wix’s Mordy Oberstein and Crystal Carter take a look into how to decide which SEO clients to take on. CEO of Smart Simple Marketing, Sydni Craig-Hart, joins us to help you navigate varying approaches to taking on larger versus smaller clients.... [...]
In 2023, Google delivered several impactful algorithm updates that have changed the SEO landscape. Search Engine Journal is hosting a webinar ‘9 Major Google Updates From 2023 & 2024 SEO Predictions’ on Wednesday, March 21, 2023, at 2.00 pm ET. The SEJ team says, “Join us for an in-depth, actionable recap of the need-to-know Google updates from 2023, along with key predictions for 2024. You’ll walk away with a crystal clear understanding of Google’s focus and where it’s headed, plus actionable tips to drive more qualified organic traffic in 2024. You’ll... [...]
This is a reminder for the SEJ webinar to be held on February 21, 2024. Digital PR for SEO has quickly become an alternative to traditional link building. However, earning links from the press can be a challenge creatively. Search Engine Journal is hosting a webinar ‘How An Enterprise Digital PR Firm Earns 100’s Of Links In 30 Days’ on Wednesday, February 21, 2024, at 2.00 pm ET. The SEJ team says, “Join us as we explore how to scale the very time-consuming and complicated process of earning links from digital PR, with proven case studies showing how you can... [...]
A website customer journey is the process a customer goes through on a website to achieve specific goals. For example, an e-commerce customer journey might include searching for clothing, comparing items, adding items to a cart, and checking out. MOZ has published the latest episode of the Whiteboard Friday video ‘Use ChatGPT to Build a Customer Journey for Your Website’ featuring Grace Frohlich. The MOZ team says, “Find out how to use ChatGPT to help you build out a customer journey for your website in this Whiteboard Friday episode with Grace Frohlich.” MOZ [...]
SERP rankings are determined by Google’s algorithm, which considers hundreds of factors, including a website’s authority, relevance, and trustworthiness. Search Engine Journal is hosting a webinar ’10 Successful Ways To Improve Your SERP Rankings’ on Wednesday, March 6, 2023, at 2.00 pm ET. The SEJ team says, “Join us for an exclusive demonstration from Ahrefs, as they show you 10 quick optimization wins, and how you can achieve them using their tools. You’ll learn: How to monitor content decay and take action. How to boost your ratings with internal... [...]
JavaScript for SEO is a crucial aspect of modern web development, as search engine optimization (SEO) plays a vital role in ensuring a website’s visibility and accessibility on the internet. With the increasing reliance on JavaScript for building dynamic and interactive web applications, it’s essential to optimize JavaScript code to make it search engine-friendly. HubSpot contributor Erin Pennings has published an article on how JavaScript can benefit your SEO. She says, “Most of the JavaScript used on websites, including yours and mine, won’t significantly impact SEO. The... [...]
Ahrefs has published a new video ‘I Tested Viral SEO Tips on TikTok’. In this video, you will learn about most viral SEO hacks on TikTok to learn if more views means more organic traffic. Ahrefs [...]
This is a reminder for the SEJ webinar to be held on February 21, 2024. The world of search has seen massive change recently. Whether you’re still in the planning stages for this year or underway with your 2024 strategy, you need to know the new SEO trends to stay ahead of seismic search industry shifts. Search Engine Journal is hosting a webinar ‘SEO In 2024: Top Priorities, Challenges, And Opportunities’ on Wednesday, February 21, 2023, at 2.00 pm ET. The SEJ team says, “Join us as we explore exclusive survey data from today’s top SEO professionals and... [...]
Google Search Central has published a new video ‘Introducing How Search Works’. The GSC team says, “Demystify the world of Google Search with Gary Illyes, Engineer on the Google Search team, in this new series: How Search Works. What is crawling, indexing, and serving when it comes to Search? Subscribe and stay tuned for episode 2 on crawling!” https://www.youtube.com/watch?v=5MIAugQ17ks [...]