A strong SEO strategy helps you to improve your website’s overall searchability and visibility which results into better business performance. You have to be very careful in crafting your search engine marketing strategy that can help you to influence the search engines and achieve better results. Craig Campbell has published a new podcast ‘Common Mistakes with Technical SEO’ featuring Arnout Hellemans. Campbell says, “Today we’re going to talk about what you do and some of the most common things that you see when you are hired as a consultant. Some of the common mistakes... [...]
Archive for the 'SEO Tips' Category
Search Engine Journal team has published anew e-book titled ‘The Ultimate SEO Audit Checklist’. Download this e-book to improve your search engine optimization efforts. SEJ team says, “Technical audits define SEO. Whether you’re a freelancer, in-house, or an agency, your job really begins when you finish the audit. So, to help guide you through these, we created the ultimate SEO audit checklist. We collaborated with Brian Harnish to create this ebook, The Ultimate SEO Audit Checklist, to help determine the essential checkpoints in your SEO audits and guide you through certain... [...]
With rising platforms and increasing number of users, the social media platforms are becoming more and more lucrative for the brands. If you want to take your marketing to the next level with your social presence, it’s high time you develop social media marketing management skills Falcon team is hosting a webinar on ‘What makes a great social media manager?’ on Thursday, September 26, 2019 at 10.00 am ET. Attend this webinar and learn to: The skills needed to become a social media pro The tools for daily use that can help get you there 5 incredible social media case stories that inspired... [...]
According to Accenture, approximately 94% of buyers search online before making a purchase. An effective SEO strategy demonstrate your brand’s value to the search engines and helps you to gain new customers and make more sales. For building a strong SEO strategy you need to have its comprehensive knowledge so that you could cope with changing search algorithms. SEMrush contributor Bill Slawski has published a guide to the biggest SEO myths on the web. Refer to this guide for improving your SEO performance. Slawski says, “This article has been written after some discussion of industry... [...]
Quick Sprout’s Lars Lofgren has published a list of best SEO courses and guides on the Internet. Read his article to discover the one that fits into your SEO learning requirements. Lofgren says, “By now, marketers are business owners all over the world have recognized the importance of SEO. It’s no secret that your website needs to improve its search engine ranking. What is SEO? The acronym stands for “search engine optimization.” Essentially, it’s the practice of driving organic search traffic to a website. The keyword here is organic, meaning you’re not paying for a... [...]
Quality content, targeted keywords, meta title, meta description, backlinks and social media are the ingredients of a strong SEO strategy. To make sure that your site makes it to the Google search result pages, you need to keep your strategies in congruence with the algorithms. Exposure Ninja’s Tim Cameron has published a YouTube video showing how to write page titles and meta descriptions for search engine optimization. Cameron says, “People often ask me what the first thing I optimise on a website is, and 99% of the time it’s the page titles and meta descriptions. These... [...]
The agile marketing strategy uses self-organizing, cross-functional teams doing work in frequent iterations. It helps organizations in focusing team efforts on those aspects that deliver value to the end-customer. MarketingProfs team is hosting a webinar on ‘Agile project management for marketers’ on Thursday, September 19, 2019 at 2.00 pm ET. Attend this webinar and learn to: Use the Lean concept of a Minimum Viable Project to your marketing projects and campaigns Increase the output of everyone on your project by empowering them to tell you “no” Avoid massive marketing fails... [...]
Marketing automation can transform the way you do business. It helps in several ways. For example, it reduces staff requirements, increases revenue, improves customer targeting, increases customer life-span and cross-selling etc. The Digital Marketing Depot is hosting a webinar on ‘Best practices for implementing & optimizing marketing automation technology’ on Tuesday, September 17, 2019 at 1.00 pm EDT. Attend this webinar and learn: New marketing automation trends and tool features How marketing automation can enhance sales and marketing alignment Tips for using marketing automation... [...]
With rising platforms and increasing number of users the social platforms are becoming more and more lucrative for the brands. You need right social media marketing management skills to take your marketing to the next level. Falcon team is hosting a webinar on ‘What makes a great social media manager?’ on Thursday, September 26, 2019 at 10.00 am ET. Attend this webinar and learn to: The skills needed to become a social media pro The tools for daily use that can help get you there 5 incredible social media case stories that inspired us . What makes a great social media manager? Falcon [...]
Customer feedback is highly useful in improving your service and leading your business towards success. With rising technological solutions you can avail new ways to learn about the customer satisfaction. The Digital Marketing Depot is hosting a webinar on ‘From customer reviews to customer insight: best practices in AI and sentiment analysis’ on Thursday, September 5, 2019 at 1.00 pm EDT. Attend this webinar and learn: Techniques to leverage long-tail reviews into search best practices. Tips to analyze review sentiment at scale in order to identify in-store concerns at the national or local... [...]