The latest article on ‘MarketingProfs’ is titled “The Most Popular Topics on Facebook and Twitter”. Ayaz Nanji says, “The 10 most popular content topics on Facebook and Twitter are very similar, but topics differ significantly beyond the top 10, according to a recent study by Klout. The report was based on Klout Topics data (categorized interests, passions, and content areas) from over 580 million people around the world. The analysis found music and television rank as the No. 1 and No. 2 most popular topics, respectively, on both Facebook and Twitter. Creating... [...]
Archive for the 'Facebook marketing' Category
The latest article on ‘Marketing Land’ is titled “Facebook Redesigns Embedded Posts To Boost Photo And Video Display”. Martin Beck says, “Moving to make its content look better and appear faster on third-party sites, Facebook has made adjustments to its embedded post feature. Embedded posts will load up to twice as fast, Facebook announced in a blog post today, and posts that include photos and videos will display the visual elements above the textual descriptions (the opposite of how they appear on Facebook. The new look for such posts is very similar to embedded... [...]
It’s no secret; there are lots of people on Facebook. And those people have needs, some of which your business can fulfill. You just need a way to find the right ones your your niche. That has become a lot easier with the announcement of Social Post Lab. This software will transform the way you do Facebook marketing because It does a lot of the hard work for you. Not only does Social Post Lab find content for you to share, it also advertises your marketing campaigns for you. Any content it finds and posts to Facebook, it also promotes, and includes an opt-in form automatically placed over... [...]
Your Facebook Fan Page can be a powerful marketing tool, but only if you are consistently adding new quality content to it. And that’s the problem: in a real person’s life, it’s hard to be consistent. You have sickness, vacations, children’s school appointments (and don’t forget sleeping.) All these life activities make it hard to be consistent in updating your Fan Page. Fanpage Blaster to the rescue. This new software does two important things to assure that you consistently post new content on your Fan Page: 1. It curates content from other experts in your niche. 2.... [...]
The latest article on ‘Marketing Land’ is titled “New Facebook Analytics Team: EdgeRank Checker And Socialbakers Join Forces”. Martin Beck says, “Socialbakers and EdgeRank Checker, two leading social media analytics providers, are joining forces, AllFacebook reported today. The partnership will combine EdgeRank Checker’s Facebook News Feed analytics and engagement optimization with Socialbakers’ social insights for Facebook and other networks, including Twitter, YouTube, Instagram and LinkedIn. EdgeRank Checker customer accounts will be transferred into the... [...]
The latest post on ‘Mashable’ is titled “If You Watch Videos on Facebook, You’ll Soon See More Video Ads”. Kurt Wagner says, “If you frequently watch videos posted to Facebook, marketers may soon target you with their video ads, too. Facebook added a new targeting tool Thursday that will surface video ads to users who frequently watch videos on the platform. If video views are an important element of a marketers’ campaigns, they can identify that to Facebook, which will ensure the videos appear for users most likely to click the play button”. If You Watch... [...]
The latest article on ‘Website Magazine’ is titled “An Inside Look at YOUR Facebook Audience”. Pete Prestipino says, “Facebook recently released Audience Insights, a new tool to help brands learn about their business customers. Facebook’s Audience Insights tool provides page publishers access to aggregate information about demographics (age, gender, education, relationship status, job role, household size), page likes (the top pages people like in different categories), geography (location and language), Facebook usage (how frequently people in your target audience log into... [...]
This is a reminder for Business 2 Community’ webinar on Facebook Lead Generation. Business 2 Community is hosting a webinar with Yu-kai Chou on Tuesday, June 10 at 2.00 pm ET. The topic of the webinar is “Marketing Gamification: Beyond Points, Badges, and Leaderboards”. The ‘Business 2 Community’ team says, “In today’s world, consumers have developed strong filters towards advertisement. Savvy customers can also sense sale-y marketing promotions from marketers or friends alike and immediately discredit the messages. This slowly renders traditional online marketing... [...]
The latest ‘Econsultancy’ blog post is titled “Facebook’s overhauled business pages focus on content and mobile”. Matt Owen says, “I know, I know. Another day, another update to Facebook business pages. This one is a bit larger than most though, and may have some interesting effects on your content. So let’s dig in to the new business page format before it rolls out to the entire network on June 19th”. Facebook’s overhauled business pages focus on content and mobile ‘Econsultancy’ Blog [...]
The latest ‘Econsultancy’ blog post is titled “A guide to the new power of Facebook advertising”. Ben Davis says, “A friend of mine with a new app-fronted business was recently waxing lyrical about Facebook advertising. He told me it was great value for money when targeting users with a call-to-action to download his app, especially when users are in a specific location on their mobiles. I’ve also heard lots of people talking about the power of targeting audiences on Facebook, either from a standing start or by uploading your own data and spreading out from... [...]