Entrepreneur team says, “On this episode, Entrepreneur Network partner Business Rockstars sits down with social media expert Jennifer Puno to talk about what makes for a good Instagram or social post. Here are some quick tips: Focus on what tone you want to portray. Then, figure out how to optimize that tone by researching other social media posters who have done something similar. Make sure potential followers get a good sense of your brand from your first few posts. Most people don’t have the time or attention span to scroll endlessly through a timeline. Learn which online resources... [...]

Alfred Lua says, “Even though Instagram takeovers seem trendy now, they first started to gain popularity back in 2012 with brands like General Electric, Burberry and Food Republic inviting Instagrammers to take over their feeds for a day. What started out as a fun way for brands and Instagrammers to collaborate, has now transitioned into one of the valuable aspects of any Instagram marketing strategy. If you are wondering what Instagram takeovers are and how to organize them to boost your Instagram marketing efforts, this post is for you! We’ll go through six steps of a successful Instagram... [...]

Tim Peterson says, “It has been a year and a half since Instagram rolled out the welcome mat to all advertisers. Remember that as you read the next sentence. Instagram now has more than 1 million monthly active advertisers, the company announced on Wednesday. That’s five times as many advertisers as the Facebook-owned photo-and-video app claimed 13 months ago and twice as many as it had six months ago, though it’s only a quarter of Facebook’s 4 million advertisers. It probably helps that Instagram has been able to prove itself not only as an advertising channel, but also as a conduit... [...]

Tim Peterson says, “Now more marketers can set up shop on Instagram without cutting the Facebook-owned photo-and-video app a share of the proceeds. After testing shoppable organic posts with 20 brands since November 2016, Instagram is opening up the feature so that more businesses in the US can augment their photos with product information and links to buy the items on their sites. The company is also introducing a self-serve tool to make putting a product up for sale as easy as tagging a friend in a photo. Starting today, any apparel, jewelry or beauty brand in the US that has uploaded... [...]

If you take advantage of the power of social media, such as Instagram, you may decide to never pay for ads again. Getting free social traffic can ave you a lot is advertising costs. These days, social media marketing is no longer optional, it’s a central part of any successful online marketer’s toolbox. Practically any business, large or small, that is successful has a social media presence. Instagram can potentially give you all the traffic you need without needing to buy ads (if you know what you’re doing.) The new version of Instamate ( Instamate Luxury Edition 2017) lets you manage... [...]

Just over a year ago, the original version of Instamate was launched, and there were over 23,000 sales of this revolutionary software. Today, this software is improved, to make it even more powerful (and for a few hours it’s available at an earlybird price). Instamate Luxury Edition 2017, offers autopilot profits from posting pictures on Instagram. Luke Maguire, the publisher of this new software reports that it is the most powerful software to take advantage of Instagram’s marketing potential. If you hurry, you’ll be able to grab this autopilot software for an early bird discount.... [...]

Shubhomita Bose says, “When it comes to social media engagement, Instagram is a clear leader. That’s according to a new report by TrackMaven, a marketing software company. The company’s 2017 Digital Marketing Analytics Performance Report found that the average brands in 12 out of 13 analyzed industries saw the highest engagement ratio on Instagram. The only exception is the real estate industry, which witnessed the highest engagement ratio on LinkedIn. Instagram Engagement Rate is the Highest in Social Media With 96.17 average interactions per post per 1,000 followers, brands in the... [...]

Raymond Wong says, “I’ve got a little secret: I haven’t seen ads in my Instagram feed in more than a year. You’re probably wondering how that’s even possible. Honestly, I’m not exactly sure why it works, but it does, and here’s how you can (or at least try to) banish them from your Instagram feed as well. SEE ALSO: 12 awesome Instagram features you’re probably not using When I first started seeing ads or “sponsored” posts in my Instagram feed, I immediately knew it was a sign of worse things to come. What started out as a few unobtrusive... [...]

Andrea Holland says, “Since the induction of the the new administration, brands have quickly realized that a single tweet from the commander-in-chief can impact their stock. General Motors, Lockheed Martin and now Nordstrom have all been subject to criticism and for better or worse, their share value fell for a time. We’ve watched several companies over the last few months learn this lesson the hard way. When the new immigration restrictions were announced, Uber learned its lesson through a series of missteps and communication lags, whereas main competitor Lyft donated $100 million to... [...]

Tim Peterson says, “Two months after Instagram began slotting ads between people’s Stories, the Facebook-owned photo-and-video app has started selling the ad placement to any advertiser around the world through Facebook’s self-serve ad-buying tools as well as Facebook’s advertising API, the company announced on Wednesday. As a result advertisers can now pick up real estate within Instagram’s Stories feed the same way they do for Instagram’s main feed or Facebook’s news feed, with all the same targeting options. But there are some limitations. First, advertisers can only buy Instagram... [...]