Erica Abbott says, “Most of the time, the start of a new year is signaled by making some type of resolution, whether it be pledging to go to the gym more often or spending more time with family. But those resolutions are rarely kept and they usually end up getting broken a couple months into the year. You can really make a resolution at any point of the year to make it a good one. A typical start to the year can also be ringing in the new year with family or friends. If you want to add some pizzazz to your New Years Eve party, check out these five tips from Pinterest and make 2015 a great year!“. 5... [...]

Pete Prestipino says, “Pinterest has released some interesting data on the performance of its Promoted Pins project. The social pinboard, which launched the Promoted Pins beta eight months ago, indicated that Promoted Pins perform just as well as (if not better than) organic pins, generating a 30 perent increase in “earned media” impressions from campaigns for advertisers. Pinterest also revealed that: – Promoted Pins perform long after a campaign ends. Since Pins are evergreen (available and, arguably relevant, forever), Pinterest saw an extra 5% bump in earned media in... [...]

Greg Finn says, “Come January 1st, there will be more than just a new year, but new opportunities for marketers as well. In 2015 Pinterest is bringing their reservation-based (CPM) Promoted Pins out of beta for all partners. This release won’t include the auction-based pins purchased on a CPC basis. According to Pinterest they are “making tweaks to the product and want to make sure we get it just right” before rolling out the auction-based ads“. Promoted Pins Set To Make Debut To All Partners, Early Data Shows Suprisingly Effective Results Marketing Land  [...]

The NYTimes Media team has posted an article on Pinterest advertising. Mike Isaac says, “A quick glance at the digital scrapbook Pinterest makes it seem like the anti-Facebook. It has no stream filled with friends’ faces and baby pictures, but rather a sprawling, colorful grid of recipes, photographs of clothes and a shopping list of presents to buy for loved ones. Yet Pinterest wants to be like Facebook in one notable way: Soon some of the slick-looking photos on its site may be advertisements from the world’s biggest consumer brands — ads, Pinterest hopes, users actually want to... [...]

James Temple says, “Pinterest* will unveil early results from one of its first formal brand advertising efforts on Sunday evening, as the San Francisco company looks to roll out the product widely starting on Jan. 1. The popular site, which has raised more than a half billion dollars in funding, allows users to post, or “pin,” images of clothing, food and other products they like. As the company looked to start ramping up revenue, it began testing a Promoted Pins program that invited brands to pay for pins that appear on the search and category pages. Participants during the... [...]

Tim Letscher says, “When you want to find something on the web, you Google it. Google is to search what Kleenex is to tissues. But there is a relative newcomer in the world of search that is approaching search not like an answering machine but as a discovery tool. That newcomer is Pinterest with its new promoted pins program. It’s creating an ideal playground where brands and people can make meaningful connections. As an early beta tester, we’re finding that the promoted pins program does more than generate conversions. It also increases engagement and performs as an awareness driver... [...]

Andrea Romano says, “Your 2015 New Year’s resolution: Start pinning early and often. A new year means a head start on all those projects, whether it’s a recipe you’ve been dying to try, finally planting that garden, or making the time to sit down for a fun DIY activity. It’s also a great time to try new things beyond the common mason jar and kale salad.Pinterest has kept a close eye on users’ most-loved pins, so the company gathered data to predict the biggest trends among major categories for 2015. You can view the full Pinterest 100 on the official board embedded... [...]

Chow says, “As an online entrepreneur, Internet marketer or professional blogger, you’ll oftentimes find yourself on a variety of different websites, networking both with like-minded individuals and with your “tribe.” While it’s certainly debatable whether or not you should care about Ello, it’s pretty obvious that the bigger social networks deserve your attention. Building up your audience on social media platforms like YouTube, Facebook and Twitter only makes sense, but then there’s Pinterest too. Many people, mostly male, have immediately dismissed Pinterest as a site for women... [...]

Get rid of all the hassles of affiliate marketing. No website, no copywriting, no software, no paying for traffic. Now you can eliminate all of them and still have a good affiliate business. Erica Stone has created Super PinMadness to show you how to quickly and easily use Pinterest for your affiliate marketing. You don’t need a landing page; send customers directly from Pinterest to the merchant’s website. The process avoids all the technical and financial issues. In this new training, Stone shows you: • Over 50 affiliate programs for physical products that you can promote on Pinterest,... [...]

Christopher Ratcliff says, “Pinterest marketing for retailers has gotten a whole lot more interesting. Quite simply, Rich Pins offer more details than your standard Pinterest pins, therefore making them more useful. If you’re a retailer you can include product information such as real-time pricing, stock availability and direct links to the product page. Rich Pins are a very similar concept to ‘rich snippets’.  If you’re already aware of ‘rich snippets’ then you’re half way to understanding Rich Pins”. What are Rich Pins and how can you use them? ‘Econsultancy’ Blog  [...]