The latest article on ‘Marketing Land’ is titled “Twitter Expands Geo-Targeted Ads In 8 Countries”. Matt McGee says, “Twitter has announced an expansion of its geo-targeted ads in eight countries. To be clear, this isn’t eight new countries just getting access to geo-targeted ads; it’s deeper geo-targeting in countries that could already be targeted with country-level ads. Advertisers can now do state/region targeting with their Twitter ads in these countries: Australia France Indonesia Italy”. Twitter Expands Geo-Targeted Ads In 8 Countries Marketing... [...]
Archive for the 'Twitter Marketing' Category
The latest article on HubSpot blog is titled “The Best and Worst Times to Post, Pin & Tweet [Infographic]”. Corey Eridon says, “Alright, so here’s my theory. People log on to Facebook right away when they wake up, so we should skew our Facebook publishing to early morning. But wait … I think they also use it to mess around during the workday when they get bored — like around that 2:00 lull. Or is that when they’d go to Twitter? Actually, I’ve heard that Pinterest is really popular in the afternoon, too. Okay, I’m officially confused.... [...]
It seems that every news organization is mentioning Twitter on their broadcast. And every local government is using Twitter to send out emergency messages about school closings and other local events. In addition, many of the top consumer brands are using Twitter to bring prospects to their websites, where their contact information can be captured. If these wide-spread adoptions of Twitter communication are any guide, it would be wise to turn your own attention to Twitter, too. Twitter continues to grow in users and in traffic. And, it is a generator of free traffic for any marketer who uses it... [...]
Of the three main social media sites that marketers focus on: • Twitter • Facebook and • Pinterest, Twitter has been neglected, but now is capturing marketer attention again due to its impressive growth. Twitter, more than the others, is an excellent pre-sell platform. 140 character is enough to tease visitors, but not enough to actually do much hard selling. Besides that, its visitors are already in a action-oriented state of mind and use Twitter to find things to tweet about, share & to buy. Twitter has about 2.1 billion search engine queries every day. That equates to... [...]
The latest article on ‘Marketing Land’ is titled “Twitter Gives Advertisers Another Option, Website Cards, To Drive Click-Throughs”. Martin Beck says, “Add another ad unit to Twitter’s deck: the Website Card. The new offering, which will be made available to all advertisers on mobile and desktop today, enables marketers to display rich content from a website on Twitter. The idea is similar to Lead Generation Cards rolled out last summer, but these cards are meant to drive traffic to a specific page on a website. Twitter’s blog post about the launch explains: Today,... [...]
The latest article on ‘Website Magazine’ is titled “What’s Driving Engagement on Twitter?”. Pete Prestipino says, “For many digital marketers, Twitter is a conundrum, wrapped in a riddle, surrounded by mystery. Despite their best efforts (informed, strategic and actionable), getting users engaged with your brand and its messaging remains elusive. There is some evidence however that certain tactics do indeed drive a greater and more valuable response. Twitter’s data-scientist Douglas Mason recently analyzed the Twitter stream to see what is actually responsible for... [...]
The latest article on HubSpot blog is titled “6 Simple Growth-Hacking Tips & Tricks to Build Your Twitter Following”. Jesse Mawhinney says, “Unless you are a red carpet celebrity or a mega brand, creating a Twitter profile is certainly not a case of “build it and they will come”. Organically attracting a large following on social media tends to be a bit of a slow burn. There has been a lot of talk lately within the startup marketing community about “Growth Hacking”. As Twitter Product Manager Paul Rosania describes it, the job of a growth hacker is to try “a... [...]
The latest article on HubSpot blog is titled “50 Tweetable Twitter Tips You Wish You Knew Years Ago”. Diana Urban says, “Want to get more followers and increase engagement on Twitter? Or … just want to make sure people don’t think you’re a space case on Twitter? Either way, here’s a massive list of 50 Twitter tips that will make you a more effective Twitter user, and that you wish you knew years ago. Plus, you can look like a Twitter pro, too! Each tip has a [click to tweet] link so you can quickly tweet out that tip. Better yet, schedule one a day... [...]
Kaleb Nation, a low-profile internet marketer, wants to show you how to use social media to get abundant traffic to your website. He seems to know what he is talking about. He reports that he has gotten 50,000,000+ views on YouTube and 200,000+ Twitter followers and 10,000,000+ website hits. His new training, Million Hits Secret, shares what he has discovered in his multi-year journey to IM success. He has been getting 20,000 hits a day to his blog with no advertising at all, only 100% free website traffic. He says he owes all his traffic to YouTube, Twitter, and Google. In this training, Nation... [...]
The latest article on HubSpot blog is titled “A Quick & Dirty Guide to Setting Up Twitter Ads Campaigns”. Sarah Golliger says, “Twitter is a great marketing channel for driving traffic and generating leads. In fact, 42% of Twitter users follow brands or companies, which means if you’re not using Twitter for your business yet, you should learn how to integrate Twitter into your social media marketing strategy. If you do already have a Twitter account set up for your business, you might consider supplementing your organic efforts with some of the paid promotional opportunities... [...]