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Facebook pixel is an analytics tool that consists of a code which can be added to your website. Pixel collects useful data for tracking conversions from Facebook ads and helps you to improve your online marketing. You can use Pixel to your WordPress website and monitor Facebook ads performance. Quick Sprout’s Lars Lofgren has shred a step-by-step... [Read more]

WordPress is one of the most used content management systems. Its easy to use interface makes it easy for anyone to publish online. This smooth experience is extended with the help of a variety of plugins. You can use WordPress plugins for different tasks such as data collection, SEO and much more. Quick Sprout’s Lars Lofgren published a list... [Read more]

With the rise of new technologies, marketing domain experiences new challenges and advantages. For example, bots have enabled companies to automate their communication with customers and improve loyalty. eMarketer has published a set of video and report titled ‘Top Marketing Trends for 2020’ to help you learn about 2020 marketing trends.eMarketer... [Read more]

To influence more people and convert them into customers you should connect with them closely. You can do it by offering free content in different forms. Podcasting is one such tool to share knowledge and stay connected with your target audience. Business 2 Community is hosting a webinar on ‘Why Podcasting is the Ultimate ABM Strategy’ on Wednesday,... [Read more]

Search Engine Optimization is primary source of lead generation for your business. Right SEO strategy also enables you to achieve higher conversion rate and grow overall sales.Rank Ranger team has published a new podcast episode ‘Grabbing Hold of Your Online Reputation with SEO’ featuring Ari Roth.Listen to this episode to learn:How... [Read more]

Blogging helps you to create a following of the people interested in your products and services. With quality content you can continue to engage people and influence them.Blogging Wizard’s Elna Cain has shared 60 blog post ideas to help you create better blog content.Cain says, “When you have a business blog, you know that sometimes the... [Read more]

To create highly useful content that ranks well in Google and gets you more traffic, you need to polish your copywriting skills. SEO copywriting helps you to create useful, compelling and valuable content that targets specific keywords and gets your website ranked in Google.Seer Interactive’s John Coyle has shared five best practices for effective... [Read more]

Facebook advertising lets you reach a wider audience for promoting your products and services. The company offers great flexibility to the advertisers on how and where their ads appear.Social Media Examiner’s Grace Duffy has published new podcast episode ‘Facebook Lets Advertisers Control Where Ads Appear’ featuring Jeff Sieh.Listen... [Read more]

Facebook has remained a key driver in social media marketing domain with its vast reach combined with Instagram. According to Brandwatch, there are 60 million active businesses pages on Facebook. Pages is one of the options, today businesses use Facebook platform in a variety of ways to reach their target audience.Neil Patel has published a new video... [Read more]

An effective copy plays important role in your marketing. It helps you to persuade your prospects and convert them into customers. According to Neil Patel, strong copywriting skills can help you to improve your conversion rate by 113%.Social Media Examiner’s Michael Stelzner has published a new podcast episode ‘Magical Words That Sell:... [Read more]

Limited-time offers work well during the holiday season and help you to generate more sales. If you are using Facebook to reach out your audience, you can use Facebook ads program to directly promote your offers during this peak season.Social Media Examiner contributor Sally Hendrick has shared four ways to use Facebook ads for promoting limited-time... [Read more]

By ranking higher in search engine results you can increase your website traffic. There are several elements that play an important role in attracting the search engines. Content Marketing Institute contributor Ann Smarty has shared an article highlighting ways to increase site visibility using images.Ann says, “Is your content ready for the... [Read more]