Latest News

Google Search Central has published the latest episode of the ‘Search Off the Record’ podcast titled ‘Trending Now: Stay on Top of Google Search Trends’. The GSC team says, “Take a different approach to analyzing search trends. Instead of finding data for terms and topics you’re interested in, start with rising terms... [Read more]

With AI-driven analytics, businesses can gain deeper insights into customer behavior, enabling more informed decision-making and personalized marketing strategies. The latest ‘Masters in Marketing’ video is titled ‘7 Latest AI for Business Strategies’. This video covers the following: Customer Service Chatbots AI-Powered Ad... [Read more]

This is a reminder for the Adweek webinar to be held on September 17, 2024.  Measurement in marketing is crucial for assessing the effectiveness of campaigns, allowing businesses to make data-driven decisions. It helps optimize strategies, allocate resources efficiently, and maximize return on investment. Adweek is hosting a webinar ‘The Future... [Read more]

This is a reminder for the DMD webinar to be held on September 17, 2024.  Digital Marketing Depot is hosting a webinar ‘Driving Brand Growth: Using DAM and AI to Keep Up With Content Demands’ on Tuesday, September 17, 2024, at 1.00 pm EDT. The DMD team says, “For professionals in content management, marketing, or technology roles,... [Read more]

AITribes, the AI tech of the Year is coming tomorrow from Ben Murray and Karthik Ramani. They will be introducing it on what may be the most important webinar of the year. They will show how novices are using it to do the most important thing in marketing: build a loyal tribe of buyers they lead, using unique AI. AITribes creates all-in-one community... [Read more]

HubSpot has published a new video ‘HubSpot Product Updates: Home For Marketers & More’. This video covers the following: Home for marketers Billing for subscriptions CRM & live validation on forms Updates to the Slack app: attachment & link sharing now supported. HubSpot  [Read more]

A brand video strategy is essential for building emotional connections with your audience, enhancing brand awareness. It conveys your message visually, making it more memorable and engaging, which helps drive conversions and brand loyalty. Social Media Examiner has published the latest Social Media Marketing... [Read more]

A keyword strategy in SEO is crucial for aligning your content with search intent, helping your site rank higher on search engines. It drives relevant traffic, improves visibility, and boosts overall search engine performance. Semrush has published a new video ‘Develop a Keyword Strategy in Seconds and Establish Your Topical Authority’. The... [Read more]

Content distribution ensures your content reaches the right audience through various channels, maximizing its visibility and impact. It enhances engagement, drives traffic, and supports broader marketing goals by delivering content where your audience is most active. Content Marketing Institute contributor Ann Gynn has published an article featuring... [Read more]

Velocity Profits [coming soon] is a tried and tested formula designed to help you generate consistent, passive income through affiliate marketing using video. This innovative method has seen early adopters venturing into untapped traffic sources such as TikTok, achieving impressive daily profits. It will soon be launched for marketers who want to enhance... [Read more]

Demand generation focuses on creating awareness and interest in a company’s products or services, driving long-term engagement. It integrates marketing strategies to nurture prospects and convert them into loyal customers. Content Marketing Institute is hosting a webinar ‘Demand Generation Masterclass’ on Wednesday, August 14, 2024,... [Read more]

International SEO optimizes your website for different countries and languages, ensuring global visibility. It focuses on geo-targeting, language-specific keywords, and local search engine preferences to drive international traffic. Search Engine Journal has published ‘International SEO Expansion: Best Practices Guide’. It covers the following: A... [Read more]