The latest article on  ‘Marketing Land’ is titled “Google Moves Universal Analytics Out Of Beta”. Amy Gesenhues says, “Since first being offered in October of 2012, Google announced today Universal Analytics is now out of beta, making all the features, reports and classic analytics tools — including remarketing and audience reporting — available to everyone. According to the announcement: Universal Analytics is the re-imagining of Google Analytics for today’s multi-screen, multi-device world and all the measurement challenges that come with it… Today we’re... [...]

Website Magazine is hosting a webinar on Tuesday, May 20 at 2.00 pm ET. The topic of the webinar is “SEO in 2014: Fact, Fiction and Sensationalism”. The WM team says, “With search optimization now a regular part of the marketing equation, businesses are increasingly reliant on incoming search traffic to support growth goals. SEO is more important than ever, and Google’s recent algorithm updates have caused a flurry of speculation, joy, and panic! Separate SEO fact, fiction, and sensationalism – Join Kaila Strong, Senior Director of SEO Services at Vertical Measures for a... [...]

This is a reminder for the Website Magazine webinar scheduled on April 8. Website Magazine is hosting a webinar on Tuesday, April 8 at 2.00 pm ET. The topic of the webinar is “5 Pitfalls Commonly Seen in Google Analytics Implementations”. The WM team says, “Website Analytics data has changed the game for marketers, designers, and CMO’s alike. But there is a downside – a shoddy analytics implementation could be misguiding your decisions and costing your company money. In a recent audit of 150 Google Analytics accounts, more than half of all accounts had been improperly... [...]

This is a reminder for HubSpot’s audience engagement webinar on March 27.  HubSpot is hosting a webinar with Simon Penson and Cheri Percy  on Thursday, March 27 at 2.00 pm ET. The topic of the webinar is “Google Has Dumped You. But Social is Ready to be Loved”. HubSpot team says, “According to Forrester Research, 50% of people age 18-23 used social as their primary discovery engine last year. Google is constantly tweaking its search algorithm, making it extremely difficult for businesses to keep up. More than ever, social can help businesses achieve their goals. In... [...]

HubSpot is hosting a webinar with Simon Penson and Cheri Percy  on Thursday, March 27 at 2.00 pm ET. The topic of the webinar is “Google Has Dumped You. But Social is Ready to be Loved”. HubSpot team says, “According to Forrester Research, 50% of people age 18-23 used social as their primary discovery engine last year. Google is constantly tweaking its search algorithm, making it extremely difficult for businesses to keep up. More than ever, social can help businesses achieve their goals. In this live webinar, executives from UK marketing agencies, Distilled and Zazzle Media,... [...]

The latest VerticalResponse blog post is titled “Get the Most Bang for Your Buck: Google Adwords vs. Facebook Ads”. TheVR team says, “So you have a small advertising budget and are trying to figure out how to get the most bang for your buck. Should you bet your marketing dollars on Google Adwords – the search engine behemoth’s online advertising service? Or would placing a Facebook ad get you closer to your goals?Dan Golden, chief search artist and president of Chicago-based digital marketing firm Be Found Online, believes it’s important for all businesses to have a presence... [...]

The latest post on ‘ReadWrite’ is titled “Google’s Go Programming Language: Taking Cloud Development By Storm”. Matt Assay says, “What do popular projects like Docker, Heroku’s Force.com and Cloud Foundry’s(Go)Router all have in common? They’re all written in Go (a.k.a. “golang”), Google’s five-year-old programming language. While languages like Java continue to dominate programming, new models have emerged that are better suited to modern computing, particularly in the cloud. Go, written expressly for the cloud, has been growing... [...]

The latest post on ‘Mashable’ is titled “Google Goes Mythbusting About Google Glass”. Pete Pachal says, “Google Glass hasn’t had a great month. It was a factor in an alleged assault, got banned inmore restaurants, and one of its earliest advocates had harsh words for the device. NowGoogle has begun the damage control. In a lengthy post on Google+, the Glass team attacked several myths about the device, aimed at people who don’t yet have experience with it. The list dispels some of the most popular assumptions about Glass — that it’s always recording... [...]

The latest ‘Econsultancy’ blog post is titled “Google ‘takes action’ against major guest blog network”. Graham Charlton says, “Earlier this year, Matt Cutts announced the ‘death’ of guest blogging for SEO, declaring it finished as a link building tactic.  Now, following a tweet by Cutts announcing that action has been taken on a ‘large guest blog network’, it seems that, though Google hasn’t confirmed it, MyBlogGuest is the ‘victim’. It no longer ranks for its own brand name, a classic sign of a Google penalty,... [...]

Website Magazine is hosting a webinar on Tuesday, April 8 at 2.00 pm ET. The topic of the webinar is “5 Pitfalls Commonly Seen in Google Analytics Implementations”. The WM team says, “Website Analytics data has changed the game for marketers, designers, and CMO’s alike. But there is a downside – a shoddy analytics implementation could be misguiding your decisions and costing your company money. In a recent audit of 150 Google Analytics accounts, more than half of all accounts had been improperly implemented. And to make matters worse, poor implementation caused bad decision... [...]