The latest ‘Econsultancy’ blog post is titled “Twitter revenue per visit up 300% year on year: stats”. Graham Charlton says, “Twitter and Pinterest have experienced the biggest rises in revenue per visitor (RPV) over the last 12 months, though Facebook continues to dominate the share of social referral traffic to ecommerce sites. These findings are from Adobe’s first annual Social Media Intelligence report, which looks at social media trends based on data across retail, media, entertainment, and travel websites over the last twelve months. Here are a few... [...]
Archive for the 'Internet Marketing Blogs' Category
The latest article on Business Insider is titled “Twitter Wants $1.4 Billion For Its IPO”. Aaron Taube says, “Good morning, AdLand. Here’s what you need to know today: Twitter is seeking as much as $1.4 billion for its upcoming initial public offering. The social media network plans to sell 70 million shares at between $17 and $20 each, according to a regulatory filing. Sharp named Minneapolis-based Olson as its new North American agency of record. The account was previously held by McGarryBowen”. Twitter Wants $1.4 Billion For Its IPO Business Insider [...]
The latest article on HubSpot blog is titled “Instagram Ad Rollout Begins: What You Need to Know”. Ginny Soskey says, “A few weeks ago, people got all in a tizzy whenInstagram announced that it was introducing ads soon. Not today, not tomorrow, but soon. People were up in arms that Instagram, once a hipster’s paradise for creating overly saturated photos, was going to the dark side. Well folks, it looks like soon is here. Get ready for the tizzy to go into overdrive. Yesterday, Instagram announced that ads will start rolling out in the next week to all U.S. users... [...]
The latest MOZ blog post is titled “Search News from the Future”. Jacob Klein says, “Late one night at Distilled’s London offices, I stumbled upon a dark and astonishing secret. What followed allowed me to glimpse the future of our industry, and at the risk of being transformed into a toad, I now share with you my revelations from that evening”. Search News from the Future MOZ Blog [...]
The latest article on ‘MarketingProfs’ is titled “Three Steps to Refreshing Your Blog”. Julie R. Neidlinger says, “It is easy to become so focused on creating content for your blog, and marketing it properly, that you forget to periodically step back and check its health. A blog quickly becomes full of dead content and links, or relies on an out-of-date template or a WordPress installation that hasn’t been updated and is begging for trouble. All of those can hurt your chances of being found on the Web. Three basic actions will help turn a dusty blog around for increased conversions... [...]
The latest article on ‘Marketing Land’ is titled “Search. Browse. Abandon? How Automation Converts Browsers Into Buyers”. Justin Gray says, “Any marketer (at least one who hasn’t been living in a cave without Wi-Fi) knows the potential of search traffic in regard to driving sales. But exactly how much use can really be made of the potential customers driven to a site through search engines? Sometimes the details are a bit hazy with direct attribution hard to pin down”. Search. Browse. Abandon? How Automation Converts Browsers Into Buyers Marketing Land [...]
The latest post on ‘Mashable’ is titled “The 10 Companies That Own the Internet”. Zoe Fox says, “Roughly one of every seven people on the planet visited a Google web property in July. Google sites received 1.2 billion unique visitors in that month alone.Statista‘s chart, below, shows the 10 companies with the most frequently visited properties on the Internet, ranked by number of unique monthly visitors. While Google is the world leader, Microsoft, Facebook and Yahoo‘s properties are each visited by nearly one out of every nine people on earth“. The 10... [...]
The latest ‘Econsultancy’ blog post is titled “Seven lessons Obama’s digital team learned from A/B testing emails”. David Moth says, “In case you’re a few years behind the times, you will be aware that Obama’s re-election campaign was a success. But what is less well known is the detail of the testing process behind the email strategy that helped to raise more than $500m in online donations. At Searchlove this morning Obama’s director of digital analytics Amelia Showalter gave an insight into the A/B tests that optimised the campaign’s fundraising... [...]
The latest article on HubSpot blog is titled “How to Create an Infographic in an Hour or Less”. Pamela Vaughan says, “Wouldn’t it be great if you could create an infographic as quickly as a regular ole text-based blog post? Unfortunately, the reality is that visual content like this usually takes a lot more time, effort, and let’s face it — skill — than the written word. Usually. But considering the popularity and effectiveness of visual content in today’s modern marketing world, you can’t just afford to throw in the towel. That’s... [...]
The latest article on ‘The Forrester Blog’ is titled “US Tech Spending Growth Slows To Under 4% In 2013 Due Federal Budget Cuts And Shutdowns”. Andrew Bartels says, “The Congressional juveniles with their calls for big Federal budgets cuts, tolerance of Federal government shutdowns and flirting with Federal debt defaults have been put back into their corner, so it is time to assess how much damage they have done to the US tech market. In Forrester’s semi-annual US tech market update, we conclude that the Federal budget sequestration, the two-week Federal government shutdown,... [...]