The latest article on ‘Business 2 Community’ is titled “Does Your Company Give Mobile Content Marketing Enough Attention?”. Belinda Summers says, “Pew Research (pewinternet.org) conducted a 2013 study on smartphone ownership in the US. They found out that 56% of American adults own smartphones while 34% own tablets. On top of that 63% of smartphone owners use their devices to go online. Business Insider and ComScore both claim that mobile internet will overtake desktop internet usage by 2014. Time check: 2013 is almost over”. Does Your Company Give Mobile Content... [...]
Archive for the 'Internet Marketing Blogs' Category
‘Does Your Company Give Mobile Content Marketing Enough Attention?’ – ‘Business 2 Community’ Article
The latest post on ‘Mashable’ is titled “Study: 30% of Americans Get Their News on Facebook”. Lorenzo Franceschi-Bicchierai says, “A new study reveals that 30% of Americans get their news on Facebook, and suggests that the social network drives people to media sites who may not have otherwise done so. Of that 30%, more than half — 78% — said they click on news links to media sites after initially logging on for unrelated reasons, such as checking out friends’ pictures or updating their statuses. In fact, only 16% of Facebook users say that getting news is the primary... [...]
The latest ‘Econsultancy’ blog post is titled “A six step guide to using Twitter for competitor analysis”. David Moth says, “Competitor analysis is an excellent way for businesses to map out their fledgling social strategy or give existing social channels a shot in the arm. After all it pays to learn from the best and the beauty of social is that a huge amount of useful data is publicly available. It does take time and a bit of skill to mine that data, but luckily there are a number of free tools available to automate at least part of the process”. A six step... [...]
John Chow’s latest blog post is titled “How To Drive Free Traffic without Guest Blogging”. Chow says, “I received this email two days ago, from one of my blog readers. He wanted to know how to drive free traffic to his blog without writing guest posts. Note that this kind of question isn’t new and I’m sure a lot of you out there would be glad to know other strategies that work. I’m not going to brag here because humility is the only virtue that can take any blogger to the top”. How To Drive Free Traffic without Guest Blogging John Chow’s Blog [...]
The latest ‘Aweber’ blog post is titled “Worried About Reach? Send An Email!”. Rebekah Henson says, “Are you one of the 82% of marketers concerned about how to reach customers or how effective your reach really is? Don’t stress. If you’re running an email campaign right now, you have the potential to reach a lot more people than you think. And if you’re not emailing yet? Now’s a great time to start, cause it’ll widen your business’s reach. Here’s why“. Worried About Reach? Send An Email! Aweber Blog [...]
MarketingSherpa has released a case study titled “E-commerce: Edible Arrangements’ countdown ad lifts same-day orders 8%”. Adam Sutton says, “Think you have a great service that no one knows about? Even if it’s not new, it might be worth promoting anyway. Edible Arrangements tried it and increased sales. The e-commerce team increased same-day delivery orders on the Web 8% with simple promotion in a handful of channels. See where the team promoted the service, how, and where the campaign is headed”. E-commerce: Edible Arrangements’ countdown ad lifts same-day... [...]
The latest article on ‘The Forrester Blog’ is titled “Kicking Off The Forrester Web Content Security Wave”. Rick Holland says, “We are about to kickoff our next Forrester Wave on web content security. The inclusion criteria for vendor prequalification will be sent out within the next two weeks. We will be focusing on both traditional web gateways as well as the hybrid and SaaS delivery models. What does this mean for you? Vendors: If you feel that your solution applies to this Wave, please contact us and let us know that you’d like to be sent the prequalification survey.... [...]
Shawn Collins’ latest blog post is titled “The Super Website Migration Checklist”. Collins Says, “Chris Canada shared a checklist of everything you need to do to make sure your website and your rankings make it to your new web host or web design when you perform a migration at the Affiliate Summit Meetup in Austin, TX on October 22, 2013. Chris has been engineering complex WordPress solutions for some of the top brands in Austin and beyond such as Pioneer, France.com and WP Engine. He is currently a Senior WordPress Engineer at We Move WP, a WordPress migration & development service... [...]
The latest article on HubSpot blog is titled “Dear Advertisers, Everyone Hates You, Please Go Away, Okay Thanks”. Dan Lyons says, “Hey all you awesome companies that run advertisements on the internet — here’s some news that is really going to make your day! According to a recent survey by the Pew Research Center you are notthe most hated group on the internet! Nope, the crown for that goes to hackers and criminals. But hang in there, advertisers, because when it comes to groups that people most desperately want to avoid online, running you’re a close second”. Dear... [...]
The latest post on ‘Mashable’ is titled “65% of Time Spent on Social Networks Happens on Mobile”. Zoe Fox says, “Mobile devices have changed the way we consume all sorts of online content. We now spend more time looking at photos, using maps, playing games, checking the weather and social networking on mobile phones rather than desktop computers.Desktop is still king for some activities, such as e-commerce and getting entertainment news. Statista‘s chart, which uses ComScore data, shows the breakdown between desktop and mobile consumption for 10 different types of content“. 65%... [...]