Christine James says, “If you are late to the blogging game, no worries. It’s never too late to start your own blog to pull in more customers for your small businesses. Whether you are a dentist or a real estate agent, blogging can do you a world of good, bridging the gap between existing and potential clients. First off, let’s define what a blog is and what it is not in 2016. It’s important to understand the difference. Essentially, this is a web page that is regularly updated with highly relevant content written in a conversational and informal tone. It is not simply a... [...]

Sarah Quinn says, “Getting people to read your blog is important. But getting them to subscribe is essential if you ever want them to become a customer, that is. When people subscribe to your blog, they give you their email address, meaning they finally pass from the attract stage to the convert stage. After that, you only need to close and delight and you may have gained yourself a customer for life. Need some advice? Here are 4 ways you can get people subscribing to your blog. 1. Make Sure Users Can See Your Subscribe Button This is possibly the most obvious way to get more blog subscribers,... [...]

Genia Stevens says, “Brands that run a successful blog will have a community of readers who are engaged with their content. Having dedicated readers can increase traffic, generates leads, boost SEO rankings, generate revenue and even assist in brand management. The Bleacher Report is a good example of how a blog can evolve into a brand. The Bleacher Report went from a standard sports blog to a full-fledged company with a brand that has a cult-like following. Forbes contributor Aaron Kwittken says, [t]he site, which covers sports from all angles, has grown to reach more than 60 million unique... [...]

Daniel Sumner is a blogger who flies under the radar, but who make consistent earnings month after month. In his Blogger’s Roadmap 2016, he shows how he does it, and how other marketers can do it, too. Blogging is an online opportunity for anyone who has something to say. And you can do it from anywhere in the world. If you do it right and advertise affiliate products in you blog, you should be able to earn a reasonable living from your blog. Creating an engaging and successful blog doesn’t happen over night, but Sumner shows you how to do it as effectively as possible. The information... [...]

Jerry Low says, “Reduce, reuse, recycle. The three R’s have been pounded into your head since birth. You’re supposed to do everything in your power to reduce your carbon footprint, but you don’t give much thought to your digital one. What if you could put the three R’s to good use with regard to your blog? You can, as long as you create evergreen content. Let’s look at some of the ways you can incorporate the three R’s into your content to drive more traffic. 1. Write a Two-Parter You can live the Hollywood life and write a sequel. Do you really think that the world needed a... [...]

Aqib Nazir says, “Getting high traffic on a post is every blogger’s dream, but not every blogger does it the right way. Blogging is not a get-rich-quick scheme—it requires patience and persistence to build a successful blog. Famous bloggers like Neil Patel, Pat Flynn and Dareen Rowse didn’t build an online empire overnight. It took lots of hard work and patience to reach to a level where they are now. Being a blogger is easy, but being a successful blogger requires some elbow grease. One of the biggest challenges all bloggers face is how to get traffic to their blog. I struggled... [...]

Kelly Exeter says, “If you’ve ever had the pleasure of purchasing a diamond, you’re probably familiar with the four Cs that determine its value: Cut, Clarity, Color, and Carat. As the Editor of a national online publication, I’m faced with the task of assessing the “value” of articles that are submitted to me every day. The value of an article depends on its ability to resonate with readers. Any editor will tell you that predicting what will strike a chord with an audience is an inexact science. But, over the years, I’ve developed my own system of three Cs that help me effectively... [...]

Tony Messer says, “Since blogging has become so common, far too many people have fallen into the trap of thinking that it’s easy. This can be a huge mistake, especially for businesses. The simple fact is that your blog can be one of the most important marketing channels you have at your fingertips. The most successful brands use their blogs to drive traffic, increase conversions and build authority, all crucial to the success of a brand. At the end of the day, blogging works. As long as you avoid certain pitfalls. Here, we’ll cover seven huge sins that many business blogs make. If you’re... [...]

Entrepreneur team says, “Blogging is no longer an online diary. It’s big business, and your most effective marketing tool. The best blogs command the same respect as the oldest print newspapers, and some of the world’s largest, most successful companies treat their blogs as key parts of their online marketing strategies. Want a slice of the pie? It’s not easy — nothing worthwhile ever is. By playing to your strengths as an expert in your field, you can use your blog as a powerful marketing tool to generate quality leads, create strong relationships with potential customers and... [...]

Ross Simmonds says, “Have you ever struggled coming up with ideas for your next blog post? You look at your canvas, blank page, or Word document and just stare. I’ve been there. You’ve been there. Unfortunately, coming up with ideas for content is an industry-wide challenge that can only be solved with persistence.1 (highlight to tweet) To create a blog post that people will love as much as Kanye loves Kanye, you need have a great idea for the topic and the story you’re going to share. I’m going to share four resources I use for finding inspiration when I’m in a rut. You can start... [...]