AWeber has released the ‘2024 Valentine’s Day GIF Guide’. Sean Tinney says, “This Valentine’s Day, forget a dozen roses. You need a dozen GIFs. The reason: Eye-catching visuals like GIFs in emails can increase click-through rates by 42% and conversion rates by 103%, and may positively impact your sales. Go ahead and add GIFs to your February email campaigns. The AWeber design team has already done the work for you and created dozens of downloadable Valentine’s Day GIFs! Just download them and add them to your emails or landing pages using AWeber’s ridiculously easy-to-use... [...]

Neil Patel has published a new video ‘Shoppers Expected to Spend the Same or More this Holiday Season’. He says, “As the festive season approaches, the anticipation of joyful gatherings, twinkling lights, and the exchange of gifts fills the air. Amidst this atmosphere of merriment, there is a noteworthy trend on the horizon – shoppers are expected to maintain a sense of financial stability in their holiday spending habits.” https://www.youtube.com/watch?v=0ZgeCeB9RFM Neil Patel’s Blog  [...]

Holiday marketing is a way to increase sales and brand visibility during the holidays. It involves using various marketing channels to attract customers with special offers. WordStream contributor Susie Marino has published an article featuring 45+ inclusive holiday marketing ideas. She says, “Diverse and inclusive marketing should be something you aim for year-round. However, it’s all that much more important during the holiday season as the more “traditional” holidays like Christmas and Thanksgiving take the spotlight. There’s nothing wrong with celebrating these holidays and incorporating... [...]

Holiday marketing is a way for businesses to increase sales, brand awareness, and customer loyalty. It involves using different marketing channels to attract customers with special offers. AWeber contributor Kelsey Johnson has published an article featuring 11 Jolly holiday marketing ideas to drive sales this season. She says, “For many businesses, the holiday season is the best time of year for sales. Whether you sell giftable crafts or a business course, December is a time when people are opening their wallets and making purchases. It’s important to run promotions to encourage your customers... [...]

It’s common for B2B companies to offer loyalty points or discounts to increase sales—especially around the holidays. MarketingProfs has published a new report ‘Shortening the Path to Purchase With Easy Holiday Sales Incentives’ featuring seven steps to raising ROI with standardized data. The MarketingProfs team says, “In this sales incentives guide, learn how digital rewards can boost your sales, increase customer referrals, and help your company stand out from the crowd. Download Shortening the Path to Purchase With Easy Holiday Sales Incentives and discover how digital... [...]

By implementing Thanksgiving marketing ideas, you can significantly boost your business’s visibility and sales. Content Marketing Institute contributor Jodi Harris has published an article featuring seven content examples for Thanksgiving. She says, “As a content marketer, you’re regularly asked to give more to benefit your brand. But on Thanksgiving Day in the United States, you get to ask for more – turkey, stuffing, and cranberry sauce. Sharing a meal with your family and friends or just relaxing and recharging your creative energies is a gift worthy of gratitude. To honor that,... [...]

It’s common for B2B companies to offer loyalty points or discounts to increase sales—especially around the holidays. But not all buyers are driven by discounts or want to track another point system. MarketingProfs has published a new guide ‘Shortening the Path to Purchase With Easy Holiday Sales Incentives’ featuring how to use digital rewards to increase sales and reward loyalty. The MarketingProfs team says, “In this sales incentives guide, learn how digital rewards can boost your sales, increase customer referrals, and help your company stand out from the crowd. Download Shortening... [...]

This is a reminder for the Adweek webinar to be held on October 25, 2023. Many analysts are forecasting slower holiday spending this year, putting even more pressure on already stressed advertising budgets. Adweek is hosting a webinar ‘Contextual Targeting For the Holidays: More Reach, Less Risk’ on Wednesday, October 25, 2023, at 1.00 pm EDT. The Adweek team says, “Get effective strategies to turn your desired holiday audiences into contextual targets that deliver results from leaders at Fyllo. You’ll find out: How to apply contextual targeting now to secure a cookieless future More... [...]

Black Friday marketing is how businesses promote their deals on the day after Thanksgiving. It’s an opportunity for brands to boost sales, engage customers, and strengthen their brand presence. AWeber contributor Kaleigh Moore has published an article featuring five Black Friday marketing ideas. She says, “Let’s look at some effective strategies and examples you can use to stand out when Black Friday competition is in full force. Capitalize on holiday gift-giving Yes, the holidays are the season for giving. But something else happens when we start shopping with others in mind: We... [...]

Many analysts are forecasting slower holiday spending this year, putting even more pressure on already stressed advertising budgets. Adweek is hosting a webinar ‘Contextual Targeting For the Holidays: More Reach, Less Risk’ on Wednesday, October 25, 2023, at 1.00 pm EDT. The Adweek team says, “Get effective strategies to turn your desired holiday audiences into contextual targets that deliver results from leaders at Fyllo. You’ll find out: How to apply contextual targeting now to secure a cookieless future More effective ways to leverage your loyalty data beyond re-marketing Strategies... [...]